Google Analytics Goals and FunnelsPresentation Transcript
Goal : the page a visitor reaches once they have completed a desired actionFunnel : The (optimized) steps along the way to the goal
Are you losing visitors? Where?
Sstep 3 Sstep 2Sstep 1
Name the goal something intuitive. In this example it might bese “Class Registration”hether youant theoal toe active n) now Most library scenario goals will probably fall under the “URL Destination” type
Here add the URL of the thankyou page
Exact match has to be EXACTLY the same as the URL….even leading or trailing spaces will cause it to fail
add theURL(s) of thepage(s)along thepath a userwould taketo get fromthehomepageall the waythrough tothe thankyou page