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Pay Per Click Basic Formula

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jagadish thaker
jagadish thaker

Basic Formula of PPC to calculate ROI, ROAS, CTR, Leads, Margin($). May be help full for Novice PPC learners.

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Pay Per Click Basic Formula ,[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],Pay Per Click Basic Formula
[object Object],[object Object],Pay Per Click Basic Formula
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Pay Per Click Basic Formula CTR: 0.65% Clicks: 13 Impressions: Missing CTR: 1.49% Clicks: 743 Impressions: 50000
[object Object],[object Object],[object Object],[object Object],[object Object],Pay Per Click Basic Formula CTR: 1.15% Clicks: NA Impressions: 30000 CTR: 1.49% Clicks: 743 Impressions: 50000
[object Object],[object Object],[object Object],[object Object],[object Object],Pay Per Click Basic Formula Leads: NA Clicks: 281 Lead Rate: 24.56% Leads: 44 Clicks: 743 Lead Rate: 5.92%
[object Object],[object Object],[object Object],[object Object],[object Object],Pay Per Click Basic Formula CTR: NA Clicks: 281 Impressions: 15000 CTR: 1.49% Clicks: 743 Impressions: 50000
[object Object],[object Object],[object Object],[object Object],[object Object],Pay Per Click Basic Formula Lead Rate: NA Clicks: 13 Leads: 2 Lead Rate: 5.92% Clicks: 743 Leads: 44
[object Object],[object Object],[object Object],[object Object],[object Object],Pay Per Click Basic Formula Average Cost per Click: NA Clicks: 345 Total Cost: $347.44 Average Cost per Click: $0.89 Clicks: 743 Total Cost: $661.27
[object Object],[object Object],[object Object],[object Object],[object Object],Pay Per Click Basic Formula Average Cost per Click: $1.76 Clicks: 13 Total Cost: NA Average Cost per Click: $0.89 Clicks: 743 Total Cost: $661.27
[object Object],[object Object],[object Object],[object Object],[object Object],Pay Per Click Basic Formula Revenue per lead: $17 Leads: 2 Total Revenue: NA Revenue per lead: $17 Leads: 44 Total Revenue: $748
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Pay Per Click Basic Formula Revenue per lead: $17 Leads: 2 Total Revenue: NA Revenue per lead: $17 Leads: 44 Total Revenue: $748
[object Object],Pay Per Click Basic Formula

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