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InteractMedia Retail Proposition
1. Interaction Made Simple
Intelligent Digital Marketing to Mobile for Retailers
Brilliant Technology for Brilliant Marketing
Create - Engage - Motivate - Reward - Communicate
2. Summary
• Interactive service to promote brand and spend
• Incorporates SMS, Video, Email and the mobile website
• Uses existing stock code or registration number to identify product
• Managed Service – used in print, in-store, online and TV/Radio ads.
• Low set-up & monthly fee.
• Real-time leads generated reporting solution
• All content is provided by the client.
• Drives footfall, sales whilst lowering the cost of aquisition.
Brilliant Technology for Brilliant Marketing
Create - Engage - Motivate - Reward - Communicate
3. Here’s what we do in a nutshell
1. We identify
conversations/activity in
your marketplace
2. Ask you to explain your
business objectives
3. We build a digital
marketing strategy with
you
4. We create marketing
campaigns
5. We monitor results
6. We help you manage
social activity and noise
7. We help you manage
output
8. And reach your business
objectives
Brilliant Technology for Brilliant Marketing
Create - Engage - Motivate - Reward - Communicate
4. InteractMedia - Who are we?
Specialists In Mobile Marketing Activities with over 15 years
experience of consumer mobile interaction & marketing.
Specialising in…
• Interactive Consultancy
• Mobile Strategies
• Mobile Based Interactive Campaigns
• Interactive Digital Signage
• Mobile to Online / Mobile to Store Footfall
Brilliant Technology for Brilliant Marketing
Create - Engage - Motivate - Reward - Communicate
5. Why?
Mobile is the only ‘One to One’ & ‘One to Many’
communication device offering 24hr contact with the user.
Delivering….
Instant Interactivity
Direct Communication to your Customer
Ongoing Dialogue/s
Fulfillment of Content/Voucher Codes etc…
Customer Database
‘If a customer is visually interacting with your brand and/or
promotion why not allow them to interact on a one to one
basis immediately?….It’s a missed opportunity…’
Brilliant Technology for Brilliant Marketing
Create - Engage - Motivate - Reward - Communicate
6. Brand Awareness to Accelerated Sales
Traditional marketing allied with digital impact
Billboards / Digital Signage
Events / Promotional Activities
Print / Magazines
Media - TV / Radio Advertising
Create an
On Pack Promotion ongoing
dialogue with
your customer
In Store Promotion while they are
on the move
Brilliant Technology for Brilliant Marketing
Create - Engage - Motivate - Reward - Communicate
7. Our Tools
InteractMedia specialise in implementing unique mobile strategies from one off promotional
solutions through to integrated mobile systems to support ongoing marketing campaigns.
Our innovative build solution makes us more agile than any other solution on the market. This
means we can provide the right solution for the right outcome, at speed and on budget.
We visually create your solution, instantly manage the content and data, launch quickly.
Dear Mr Davies,
thank you for your
comments. As a
reward use this
code for
10% off at
www.xxxxx.com
VISUAL BUILD REALTIME MANAGEMENT TOOLS LAUNCH
Brilliant Technology for Brilliant Marketing
Create - Engage - Motivate - Reward - Communicate
8. The Possibilities are Endless
Mobile is the only 24/7 communication device that connects directly to the consumer.
Attracting the consumer is only half the battle… the next steps are to…
Engage - Simple Txt call to action can generate a whole interaction of rich media.
Motivate - Create a value added service
Reward - From seeing your name in lights, posting opinions or voucher rewards.
Communicate - Ongoing dialogues strengthening brand awareness and sales opportunities.
… why not!
Brilliant Technology for Brilliant Marketing
Create - Engage - Motivate - Reward - Communicate