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Welcome!	
	
HDI	Capital	Area	Local	Chapter	
	
April 22, 2016
Updates	from	HDI	Corporate	and		
HDI	Capital	Area	Local	Chapter
HDI Membership:
Now More Connected Than Ever
Connect and collaborate with professionals who share
your goals and challenges and gain exclusive access
to the best industry resources—hand-picked by
experts and practitioners.
•  News and articles
•  Industry research
•  Podcasts and webinars
•  Discussions
•  And much more
Only at the new HDIConnect!
Connect.ThinkHDI.com
What’s Hot at HDI
Get Your Seat at the Next HDI Forum Roundtables
They’re filling up fast! Join us to learn about HDI Forum membership as you collaborate with your
peers to share thoughts, discuss challenges, learn the latest best practices, and more. Best of all,
they’re FREE to attend:
–  April 12, 1:00 p.m. – 3:30 p.m. EST at HDI 2016 Conference & Expo
–  May 17, 12:00 p.m. – 1:30 p.m. EST, Virtual Event
–  Register today at www.ThinkHDI.com/Roundtables
Save the Date! FUSION 16: The Next Generation of Service Management
November 1-4, 2016 | MGM Grand | Las Vegas
Succeed in the new age of IT service management. Join us for all the latest on consumerization,
virtualization, the cloud, mobility, security, SaaS, and so much more. Register by 5/20 for the best
conference pricing ServiceManagementFUSION.com .
HDI Technical Support Professional certification course now available in our online, self-paced
format!
The HDI Technical Support Professional certification is designed to help every member of your
extended team better connect with your customers. Not just first level support staff, but anyone who
may have to step out of his or her normal role and temporarily join the tech support team. Price: $695
- Members save $50! Learn more at ThinkHDI.com/TSP.
You Spoke, We Listened:
Introducing Your HDI
New Membership Model Features Improved Benefits, Lower Price
Based on feedback from those in the tech support industry, HDI
has overhauled and simplified its membership model! No more
unnecessary member levels, no more confusing pricing
structure, and no more unclear benefits.
We now have one membership level available for the new low
price of $295 with a streamlined and improved set of benefits.
Check it out at ThinkHDI.com/Membership.
Thank You HDI CA 2016 Sponsors!!
Today’s Agenda
Agenda
12:00 Noon to 12:30 PM – Lunch and Networking
12:30 PM to 1:50 PM – Program
1:50 PM to 2:00 PM – Survey, Prize Drawing
2:00 PM – Meeting Ends
Today’s Speaker
Measuring Success: An Introduction to Metrics!
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been moved, renamed, or deleted. Verify that the link points
to the correct file and location.
Edward Gray, UMW
Measuring Success:
An Introduction to
Metrics
Edward Gray
Systems Integration and Support Specialist
University of Mary Washington
About Me
´  Systems Integration and Support Specialist
´  16 years at UMW
´  MS in MIS
´  Certifications
´  CompTIA: A+, Network+, i-Net+
´  HDI: KCS, SCTL, DSM, SCM
´  ITIL: Foundations, Service Strategy
´  Community Manager, itSMF USA Higher Ed SIG
´  More on my website, www.edwardgray.com
10
Agenda
´  Terminology
´  Defining
´  Selecting
´  Cataloging
11
´  What is not defined, cannot be controlled.
´  What is not controlled, cannot be measured.
´  What is not measured, cannot be improved.
´  What cannot be improved cannot, continue to provide
value.
12
Terminology13
Terminology
´  Measure, Metric, Baseline
´  Lagging/Leading
´  Polarity
´  Metric Types
´  KPI Kinds
´  KPI Categories
14
Measure, Metric, Baseline
´  Measure
´  Quantifiable expression of performance collected during the
execution of activities
´  Metric
´  Specific measurement or calculation associated with
performance
´  Applied as references for assessing variance as compared to
a defined target
´  May reflect Key Performance Indicators (KPIs)
´  Baseline
´  Known state or performance level that is used as a reference
for subsequent measurements
´  Set of well characterized and understood measurements
including all the phases of a process and the results
15
Lagging/Leading
´  Lagging (Trailing)
´  Measures focusing on results at the end of a time period,
normally characterizing historical performance
´  Historical – How did we perform?
´  Examples: Total Customer Contacts, Total Incidents, Customer
Satisfaction
´  Leading
´  Measures that drive or lead to the performance of lag
measures, normally measuring intermediate processes and
activities
´  Predictive – How are we likely to perform?
´  Examples: Average Speed of Answer, Average Handle Time,
First Call Resolution
16
Polarity
´  Whether a desired/target value is high or low on a
scale
´  Some metrics (such as Average Speed of Answer) are
usually better when the value is lower – 30 seconds
compared to 120 seconds.
´  Other metrics (such as First Call Resolution) are
generally better when the value is higher.
´  May require dual polarity: too low is bad, too high is
bad, searching for the “sweet spot”; example is
resource utilization
17
Metric Types
´  Technology Metrics
´  Component and application metrics
´  Crucial for effective and efficient service delivery
´  Little interest to customers
´  Process Metrics
´  Overall health of a process
´  Indicates how well individual processes are performing
´  Service Metrics
´  End-to-end service performance
´  Customer’s view of a service
18
KPI Kinds
´  Quantitative
´  “Hard”
´  Data, numbers
´  Such as financial, operational, ratios
´  Qualitative
´  “Soft”
´  Intangibles, subjective
´  Such as comments, perceptions
19
KPI Categories
´  Compliance
´  Are we doing it?
´  Quality
´  How well are we doing it?
´  Performance
´  How fast or slow are we doing it?
´  Value
´  Is what we are doing making a difference?
20
Defining21
Define Your Metrics
´  Measure name
´  Description
´  Lag/Lead
´  Unit Type
´  Polarity
´  Formula/Query
´  Data Source
22
Selecting23
Metrics Tree
Vision
Mission
Goals
Objectives
Critical	Success	
Factors
Key	
Performance	
Indicators
Metrics
Measurements
Guidance	and	Direction	(input)
Feedback/Responses	(output)
Strategic
High	level,	
business-focused
Tactical
Detailed	statements	addressing	
requirements	for	success
Operational
Provides	proof	of	
execution
24
Balanced Scorecard
´  Financial: Corporate Contribution
´  Customer: Customer (user) Orientation
´  Internal/Employee: Operational Excellence
´  Learning and Growth: Future Orientation
´  Should contain a mix of lagging and leading indicators
´  Should have a mix of Categories (compliance, quality,
performance, value)
25
Reporting
´  Target audience
´  Internal operations
´  Management
´  Executive leadership
´  Regulatory oversight
´  Formats
´  Text
´  Tabular/spread sheets
´  Charts and graphs
26
Cataloging27
Metrics Catalog
´  Scorecard Goal
´  Measure name
´  Category
´  Type
´  Owner
´  Strategy
´  Objective
´  Description
´  Lag/Lead
´  Frequency
´  Unit Type
´  Polarity
´  Formula/Query
´  Data Source
´  Data Quality
´  Data Collector
´  Baseline
´  Target
´  Target Rationale
´  Initiatives
28
Questions?29
30
Resources
´  The Definitive Guide to IT Service Metrics
´  ISBN: 978-1-84928-405-9
´  ITIL Continual Service Improvement
´  ISBN: 978-0-11-331308-2
´  ITIL Practitioner
´  ISBN: 978-0113314874
´  Ten Steps to ITSM Success
´  ISBN: 978-1-84928-456-1
´  A Reference Guide to the Balanced Scorecard Service
Model
´  HDI Metrics Guides
31
´  There are many things we can measure in IT, but which
things should we measure? And which should we
report? This session will present an overview of what
metrics are, why we need them, and how we should
(and should not) use them. Learn the types of metrics,
how to define your metrics dictionary, and how to
select and develop the right metrics to tell your story.
´  Key Takeaways for Attendees
´  Better understanding of different kinds of metrics
´  Mechanism for cataloging metrics
´  Framework for selecting, developing, and reporting
metrics and KPIs
32

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HDI Capital Area Meeting April 2016

  • 3. HDI Membership: Now More Connected Than Ever Connect and collaborate with professionals who share your goals and challenges and gain exclusive access to the best industry resources—hand-picked by experts and practitioners. •  News and articles •  Industry research •  Podcasts and webinars •  Discussions •  And much more Only at the new HDIConnect! Connect.ThinkHDI.com
  • 4. What’s Hot at HDI Get Your Seat at the Next HDI Forum Roundtables They’re filling up fast! Join us to learn about HDI Forum membership as you collaborate with your peers to share thoughts, discuss challenges, learn the latest best practices, and more. Best of all, they’re FREE to attend: –  April 12, 1:00 p.m. – 3:30 p.m. EST at HDI 2016 Conference & Expo –  May 17, 12:00 p.m. – 1:30 p.m. EST, Virtual Event –  Register today at www.ThinkHDI.com/Roundtables Save the Date! FUSION 16: The Next Generation of Service Management November 1-4, 2016 | MGM Grand | Las Vegas Succeed in the new age of IT service management. Join us for all the latest on consumerization, virtualization, the cloud, mobility, security, SaaS, and so much more. Register by 5/20 for the best conference pricing ServiceManagementFUSION.com . HDI Technical Support Professional certification course now available in our online, self-paced format! The HDI Technical Support Professional certification is designed to help every member of your extended team better connect with your customers. Not just first level support staff, but anyone who may have to step out of his or her normal role and temporarily join the tech support team. Price: $695 - Members save $50! Learn more at ThinkHDI.com/TSP.
  • 5. You Spoke, We Listened: Introducing Your HDI New Membership Model Features Improved Benefits, Lower Price Based on feedback from those in the tech support industry, HDI has overhauled and simplified its membership model! No more unnecessary member levels, no more confusing pricing structure, and no more unclear benefits. We now have one membership level available for the new low price of $295 with a streamlined and improved set of benefits. Check it out at ThinkHDI.com/Membership.
  • 6. Thank You HDI CA 2016 Sponsors!!
  • 7. Today’s Agenda Agenda 12:00 Noon to 12:30 PM – Lunch and Networking 12:30 PM to 1:50 PM – Program 1:50 PM to 2:00 PM – Survey, Prize Drawing 2:00 PM – Meeting Ends
  • 8. Today’s Speaker Measuring Success: An Introduction to Metrics! The linked image cannot be displayed. The file may have been moved, renamed, or deleted. Verify that the link points to the correct file and location. Edward Gray, UMW
  • 9. Measuring Success: An Introduction to Metrics Edward Gray Systems Integration and Support Specialist University of Mary Washington
  • 10. About Me ´  Systems Integration and Support Specialist ´  16 years at UMW ´  MS in MIS ´  Certifications ´  CompTIA: A+, Network+, i-Net+ ´  HDI: KCS, SCTL, DSM, SCM ´  ITIL: Foundations, Service Strategy ´  Community Manager, itSMF USA Higher Ed SIG ´  More on my website, www.edwardgray.com 10
  • 11. Agenda ´  Terminology ´  Defining ´  Selecting ´  Cataloging 11
  • 12. ´  What is not defined, cannot be controlled. ´  What is not controlled, cannot be measured. ´  What is not measured, cannot be improved. ´  What cannot be improved cannot, continue to provide value. 12
  • 14. Terminology ´  Measure, Metric, Baseline ´  Lagging/Leading ´  Polarity ´  Metric Types ´  KPI Kinds ´  KPI Categories 14
  • 15. Measure, Metric, Baseline ´  Measure ´  Quantifiable expression of performance collected during the execution of activities ´  Metric ´  Specific measurement or calculation associated with performance ´  Applied as references for assessing variance as compared to a defined target ´  May reflect Key Performance Indicators (KPIs) ´  Baseline ´  Known state or performance level that is used as a reference for subsequent measurements ´  Set of well characterized and understood measurements including all the phases of a process and the results 15
  • 16. Lagging/Leading ´  Lagging (Trailing) ´  Measures focusing on results at the end of a time period, normally characterizing historical performance ´  Historical – How did we perform? ´  Examples: Total Customer Contacts, Total Incidents, Customer Satisfaction ´  Leading ´  Measures that drive or lead to the performance of lag measures, normally measuring intermediate processes and activities ´  Predictive – How are we likely to perform? ´  Examples: Average Speed of Answer, Average Handle Time, First Call Resolution 16
  • 17. Polarity ´  Whether a desired/target value is high or low on a scale ´  Some metrics (such as Average Speed of Answer) are usually better when the value is lower – 30 seconds compared to 120 seconds. ´  Other metrics (such as First Call Resolution) are generally better when the value is higher. ´  May require dual polarity: too low is bad, too high is bad, searching for the “sweet spot”; example is resource utilization 17
  • 18. Metric Types ´  Technology Metrics ´  Component and application metrics ´  Crucial for effective and efficient service delivery ´  Little interest to customers ´  Process Metrics ´  Overall health of a process ´  Indicates how well individual processes are performing ´  Service Metrics ´  End-to-end service performance ´  Customer’s view of a service 18
  • 19. KPI Kinds ´  Quantitative ´  “Hard” ´  Data, numbers ´  Such as financial, operational, ratios ´  Qualitative ´  “Soft” ´  Intangibles, subjective ´  Such as comments, perceptions 19
  • 20. KPI Categories ´  Compliance ´  Are we doing it? ´  Quality ´  How well are we doing it? ´  Performance ´  How fast or slow are we doing it? ´  Value ´  Is what we are doing making a difference? 20
  • 22. Define Your Metrics ´  Measure name ´  Description ´  Lag/Lead ´  Unit Type ´  Polarity ´  Formula/Query ´  Data Source 22
  • 25. Balanced Scorecard ´  Financial: Corporate Contribution ´  Customer: Customer (user) Orientation ´  Internal/Employee: Operational Excellence ´  Learning and Growth: Future Orientation ´  Should contain a mix of lagging and leading indicators ´  Should have a mix of Categories (compliance, quality, performance, value) 25
  • 26. Reporting ´  Target audience ´  Internal operations ´  Management ´  Executive leadership ´  Regulatory oversight ´  Formats ´  Text ´  Tabular/spread sheets ´  Charts and graphs 26
  • 28. Metrics Catalog ´  Scorecard Goal ´  Measure name ´  Category ´  Type ´  Owner ´  Strategy ´  Objective ´  Description ´  Lag/Lead ´  Frequency ´  Unit Type ´  Polarity ´  Formula/Query ´  Data Source ´  Data Quality ´  Data Collector ´  Baseline ´  Target ´  Target Rationale ´  Initiatives 28
  • 30. 30
  • 31. Resources ´  The Definitive Guide to IT Service Metrics ´  ISBN: 978-1-84928-405-9 ´  ITIL Continual Service Improvement ´  ISBN: 978-0-11-331308-2 ´  ITIL Practitioner ´  ISBN: 978-0113314874 ´  Ten Steps to ITSM Success ´  ISBN: 978-1-84928-456-1 ´  A Reference Guide to the Balanced Scorecard Service Model ´  HDI Metrics Guides 31
  • 32. ´  There are many things we can measure in IT, but which things should we measure? And which should we report? This session will present an overview of what metrics are, why we need them, and how we should (and should not) use them. Learn the types of metrics, how to define your metrics dictionary, and how to select and develop the right metrics to tell your story. ´  Key Takeaways for Attendees ´  Better understanding of different kinds of metrics ´  Mechanism for cataloging metrics ´  Framework for selecting, developing, and reporting metrics and KPIs 32