The document discusses social media and its prevalence and forms. It notes that 85% of adults use the internet regularly according to Pew surveys and that 91% use search engines and 88% use email regularly. It defines social media as online communications channels used for sharing content and collaboration. Examples provided include social networks, blogs, microblogs, video and image sharing sites, and more. Both advantages like developing social skills and risks like bullying are mentioned.

1. Understanding
Social Media
Todd Hampton
Gateway Community College

2. • According to the Pew Internet & American Life Project
85% of adults use the internet regularly.*
• 91% use a search engine to find information*
• 88% regularly use *
• 78% use it to search for employment.*
• 67% use a social networking sites like
Facebook, twitter, linked in or Google +*
*Source Pew Internet & American Life Project
Who uses the internet?

3. • Social media is the collective of online communications
channels dedicated to community-based input,
interaction, content-sharing and collaboration.
• Social media can include text, audio, video, images,
podcasts, and other multimedia communications.
• News and information is shared amongst users. (Many
Media)
What is social media?

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Text messaging; sms and mms
Email; including webmail(gmail etc) and
fixed (outlook)
Instant Messaging: eg Windows
Messenger; skype
Forums; of the traditional message board
variety.
Social networks: such as
Facebook, MySpace, Bebo
Blogging: Platforms such as
Blogger, Wordpress,
Microblogging: eg Twitter, Plurk, Tumblr
Video sharing sites: eg Youtube, Vimeo
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Image sharing sites: such as photobucket,
flickr
Audio sharing: Lastfm, blip.fm, podcasts
Conversation aggregators: such as
Friendfeed, Disqus
Human-powered search sites such as
mahalo, and increasingly twitter etc
Human filtering sites such as digg,
delicious, stumbleupon
Comments on more traditional
‘broadcast-style’ sites – such as the BBC,
Guardian.co.uk
Wikis: wikipedia
Googlewave?
Forms of Social Media

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Social Skills
Self Expression
Digital competence
Educational
development
• Research
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Oversharing
Bullying
Permanency
Disclosure
Isolation
Advantage and Risks of
Social Media