Peer production of content in the creative industries.

1. Peer production of content in the creative industries Lisa van Winden Tamara Bakker ArtieGajapersad Linda van der Meer Manou Lourens

2. PresentationOutline Explaining the concept of ´peer production of content´ Cultural industries in relation to peer production of content Effects of peer production of content Peer production applied to glossy magazines Conclusion Information sources

3. Explaining the concept of ´peer production of content´ A model in which all people can invest Creating a new business or institution Benkler: Free/Open-Source Software Peer Production of Information, Knowledge, and Culture Generally

4. Explaining the concept of ´peer production of content´ Free/Open-Source Software: Products open to everyone Collecting products and displaying in different ways YouTube

6. Explaining the concept of ´peer production of content´ Peer Production of Information, Knowledge, and Culture Generally: Different types of products Spreading information and knowledge: Wikipedia Cultural products Products open to everyone Free acces

7. Cultural industries in relation to peer production of content Different industries with different types of peer production Audience as consumer as well as producer: YouTube Advertising industry Printed media

9. Effects of peer production of content Discussion about the effects of free downloading Products for free Sale of musical products will fall

10. Effects of peer production of content Benkler: ´It certainly should not be that these volunteers will beat the largest and best-financed business enterprises in the world at their own game.´

11. Effects of peer production of content Fall of the quality No control over the products Who can tell if products are good enough?

12. Effects of peer production of content Organizations notice a fall in selling music Rating of music will drop Problemswithkeeping customers

13. Effects of peer production of content Artists have lessincome Salesfiguresdrop Music buisinessdecreases

14. Peer production applied to glossy magazines Online blog sites VS. Printed glossy magazines www.fashionising.com Advantages of blogs: Easy to update Updating as often as you want Easy to get acces to

15. Peer production applied to glossy magazines YouTube Advantage of movies: Not only by images and texts

16. Peer production applied to glossy magazines Online blog sites VS. Printed glossy magazines: Blogs will not replace glossy magazines Showing the newest trends Blogs fulfill other functions

17. Conclusion

18. Informationsources Benkler, Y. 2006. ´The Wealth of Networks: How Social Production Transforms Markets and Freedom´. New Haven: YaleUniversityPress. Hesmondhalgh, D. 2007. The cultural Industries. Londen: SAGE Publications Ltd. http://wordpress-websites.com/?page_id=358 http://www.congo-education.net/wealth-of-networks/ch-03.htm http://www.youtube.com

19. Are thereanyquestions?