10. Through The Looking Glass
Education
Process
Procedure
Solution
Product
The customer sees the Product
or Service in every stage
11. #mvp helps
• Validate your hypotheses with optimal time
and effort
• Identify gaps between your offering and your
business goal
• Identify drivers for GEM: Growth,
Engagement, Monetization
13. #mvp is sum total of your #ux
That customers are willing to pay for
14. #ux in a multi-device world
Web App Email SMS Voice
Good ol’
PC
The
Smart
Phone
The
Tablet
15. Is data model important?
Understanding usage and behaviour
Validating hypotheses with facts
16. #mvp
• No compromise on the Data Model
• No compromise on the User Experience
• Few, specific features that function well
• Customer can use with confidence, and is
willing to pay for it
17. How do you trade off?
Time : Scope : Quality
Do you trade off?
18. #mvp reality
• You usually have the resources and time to do
only the top 10% of what you want to do
Education: How to use your tablet, for exampleProcess: Passport application processProcedure: How to apply for Passport (PDF downloadable file with instructions)Solution: How to apply for Passport onlineProduct: Biometric Scanner for every citizen
Education: How to use your tablet, for exampleProcess: Passport application processProcedure: How to apply for Passport (PDF downloadable file with instructions)Solution: How to apply for Passport onlineProduct: Biometric Scanner for every citizen
Education: How to use your tablet, for exampleProcess: Passport application processProcedure: How to apply for Passport (PDF downloadable file with instructions)Solution: How to apply for Passport onlineProduct: Biometric Scanner for every citizen
Education: How to use your tablet, for exampleProcess: Passport application processProcedure: How to apply for Passport (PDF downloadable file with instructions)Solution: How to apply for Passport onlineProduct: Biometric Scanner for every citizen
Education: How to use your tablet, for exampleProcess: Passport application processProcedure: How to apply for Passport (PDF downloadable file with instructions)Solution: How to apply for Passport onlineProduct: Biometric Scanner for every citizen
Education: How to use your tablet, for exampleProcess: Passport application processProcedure: How to apply for Passport (PDF downloadable file with instructions)Solution: How to apply for Passport onlineProduct: Biometric Scanner for every citizen