Reaching new customers is always a goal for business people. But what about your current ones? The cost of developing new customers is always more than keeping old ones. Speaker Lisa Ghisolf will explain how to use email marketing to achieve both goals: deepen your relationships with existing customers and make new ones.
Lisa Ghisolf is President at Gizmo Design, Inc., a business-to-business print, web and email design company.
Given Feb 2012