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Wednesday, May 6, 2009
presentation by
     Georgia Popplewell
     Managing Director, Global Voices




Wednesday, May 6, 2009
UNICEF meeting
   Panamá, May 2009




Wednesday, May 6, 2009
Wednesday, May 6, 2009
Wednesday, May 6, 2009
Wednesday, May 6, 2009
http://www.globalvoicesonline.org

Wednesday, May 6, 2009
Why Global Voices?
                         so much content!!

                         el inglés no es el único idioma representado
                         en Internet

                         lack of context

                         credibility—who can we trust?




Wednesday, May 6, 2009
http://www.globalvoicesonline.org

Wednesday, May 6, 2009
http://www.globalvoicesonline.org

Wednesday, May 6, 2009
http://www.globalvoicesonline.org

Wednesday, May 6, 2009
http://rising.globalvoicesonline.org

Wednesday, May 6, 2009
http://advocacy.globalvoicesonline.org

Wednesday, May 6, 2009
http://advocacy.globalvoicesonline.org

Wednesday, May 6, 2009
Wednesday, May 6, 2009
http://lingua.globalvoicesonline.org

Wednesday, May 6, 2009
Leveraging Social Media:
                                    the context
               image by: droïd


Wednesday, May 6, 2009
Access




Wednesday, May 6, 2009
Access




Wednesday, May 6, 2009
the context
                         •Internet access
                         •bandwidth
                         •level of (computer) literacy
                         •are the tools you want to use
                         localised (interface available
                         in the language you need)?
                         •what tools are people
                         already familiar with?




Wednesday, May 6, 2009
the context
                         •Internet access
                         •bandwidth
                         •level of (computer) literacy
                         •are the tools you want to use
                         localised (interface available
                         in the language you need)?
                         •what tools are people
                         already familiar with?




Wednesday, May 6, 2009
the context
                         •Internet access
                         •bandwidth
                         •level of (computer) literacy
                         •are the tools you want to use
                         localised (interface available
                         in the language you need)?
                         •what tools are people
                         already familiar with?




Wednesday, May 6, 2009
the context
                         •Internet access
                         •bandwidth
                         •level of (computer) literacy
                         •are the tools you want to use
                         localised (interface available
                         in the language you need)?
                         •what tools are people
                         already familiar with?




Wednesday, May 6, 2009
the context
                         •Internet access
                         •bandwidth
                         •level of (computer) literacy
                         •are the tools you want to use
                         localised (interface available
                         in the language you need)?
                         •what tools are people
                         already familiar with?




Wednesday, May 6, 2009
Leveraging Social Media:
                                implementation
        image by: Gary Hayes & Laurel Papworth


Wednesday, May 6, 2009
Wednesday, May 6, 2009
make use of familiar tools
Wednesday, May 6, 2009
make use of familiar tools
Wednesday, May 6, 2009
make use of familiar tools
Wednesday, May 6, 2009
make use of familiar tools
Wednesday, May 6, 2009
Facebook pros & cons
                               what works                    what doesn’t work
                         lots of users, connected to           content on site is
                            each other—msgs can              disorganised; design
                               spread quickly                   changes often
                                                             crowded: lots of
                         free to use; easy to create
                                                         competition from other
                         a campaign group or page
                                                           groups and content
                                                     because it’s easy to join,
                          easy for group members
                         to add their own content— numbers don’t necessary
                                                         indicate actual
                          photos, video, comments
                                                          commitment
                         group members choose to
                          join, so you have at least
                           one chance to talk with
                                     them
         source: “A Digiactive Guide to Facebook Activism”


Wednesday, May 6, 2009
Wednesday, May 6, 2009
http://tinyurl.com/5zdhpe

Wednesday, May 6, 2009
Wednesday, May 6, 2009
http://www.digiactive.org
Wednesday, May 6, 2009
http://www.digiactive.org
Wednesday, May 6, 2009
http://www.digiactive.org
Wednesday, May 6, 2009
http://www.digiactive.org
Wednesday, May 6, 2009
http://tinyurl.com/dd2zxn

Wednesday, May 6, 2009
Twitter




Wednesday, May 6, 2009
Twitter




                         http://www.twitter.com
Wednesday, May 6, 2009
Wednesday, May 6, 2009
Wednesday, May 6, 2009
Wednesday, May 6, 2009
mobile phones
         images by: kiwanja.net


Wednesday, May 6, 2009
Wednesday, May 6, 2009
http://www.mobileactive.org
Wednesday, May 6, 2009
Wednesday, May 6, 2009
http://www.frontlinesms.com/
Wednesday, May 6, 2009
Wednesday, May 6, 2009
http://www.frontlinesms.com/
Wednesday, May 6, 2009
mapping




Wednesday, May 6, 2009
mapping




                         http://maps.google.com

Wednesday, May 6, 2009
Wednesday, May 6, 2009
http://swineflu.ushahidi.com
Wednesday, May 6, 2009
Wednesday, May 6, 2009
http://votereport.in/
Wednesday, May 6, 2009
Wednesday, May 6, 2009
http://www.gardenregistry.org
Wednesday, May 6, 2009
Wednesday, May 6, 2009
http://www.unortkataster.de/

Wednesday, May 6, 2009
Blogs



Wednesday, May 6, 2009
Wednesday, May 6, 2009
Multimedia



Wednesday, May 6, 2009
Wednesday, May 6, 2009
http://www.youtube.com
Wednesday, May 6, 2009
Wednesday, May 6, 2009
http://www.flickr.com/photos/whitehouse/

Wednesday, May 6, 2009
Wednesday, May 6, 2009
http://www.flickr.com/photos/whitehouse/
Wednesday, May 6, 2009
Wednesday, May 6, 2009
Wednesday, May 6, 2009
Wednesday, May 6, 2009
Wednesday, May 6, 2009
http://www.broadcastyourpodcast.com/


Wednesday, May 6, 2009
let other people help with the
                                   marketing
Wednesday, May 6, 2009
Wednesday, May 6, 2009
http://advocacy.globalvoicesonline.org
Wednesday, May 6, 2009
Text




Wednesday, May 6, 2009
Text




                         don’t forget the lo-tech tools!
Wednesday, May 6, 2009
Georgia Popplewell
                              Managing Director
                                 Global Voices

                                      web
                           www.globalvoicesonline.org
                                     e-mail
                         georgiap@globalvoicesonline.org
                                    twitter:
                                   @georgiap



Wednesday, May 6, 2009
Wednesday, May 6, 2009

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Presentation for UNICEF comms workshop - Panama, May 2009