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Beyond Google: Advanced Internet Search Tips and Tricks
Beyond Google: Advanced Internet Search Tips and Tricks
Beyond Google: Advanced Internet Search Tips and Tricks
Beyond Google: Advanced Internet Search Tips and Tricks
Beyond Google: Advanced Internet Search Tips and Tricks
Beyond Google: Advanced Internet Search Tips and Tricks
Beyond Google: Advanced Internet Search Tips and Tricks
Beyond Google: Advanced Internet Search Tips and Tricks
Beyond Google: Advanced Internet Search Tips and Tricks
Beyond Google: Advanced Internet Search Tips and Tricks
Beyond Google: Advanced Internet Search Tips and Tricks
Beyond Google: Advanced Internet Search Tips and Tricks
Beyond Google: Advanced Internet Search Tips and Tricks
Beyond Google: Advanced Internet Search Tips and Tricks
Beyond Google: Advanced Internet Search Tips and Tricks
Beyond Google: Advanced Internet Search Tips and Tricks
Beyond Google: Advanced Internet Search Tips and Tricks
Beyond Google: Advanced Internet Search Tips and Tricks
Beyond Google: Advanced Internet Search Tips and Tricks
Beyond Google: Advanced Internet Search Tips and Tricks
Beyond Google: Advanced Internet Search Tips and Tricks
Beyond Google: Advanced Internet Search Tips and Tricks
Beyond Google: Advanced Internet Search Tips and Tricks
Beyond Google: Advanced Internet Search Tips and Tricks
Beyond Google: Advanced Internet Search Tips and Tricks
Beyond Google: Advanced Internet Search Tips and Tricks
Beyond Google: Advanced Internet Search Tips and Tricks
Beyond Google: Advanced Internet Search Tips and Tricks
Beyond Google: Advanced Internet Search Tips and Tricks
Beyond Google: Advanced Internet Search Tips and Tricks
Beyond Google: Advanced Internet Search Tips and Tricks
Beyond Google: Advanced Internet Search Tips and Tricks
Beyond Google: Advanced Internet Search Tips and Tricks
Beyond Google: Advanced Internet Search Tips and Tricks
Beyond Google: Advanced Internet Search Tips and Tricks
Beyond Google: Advanced Internet Search Tips and Tricks
Beyond Google: Advanced Internet Search Tips and Tricks
Beyond Google: Advanced Internet Search Tips and Tricks
Beyond Google: Advanced Internet Search Tips and Tricks
Beyond Google: Advanced Internet Search Tips and Tricks
Beyond Google: Advanced Internet Search Tips and Tricks
Beyond Google: Advanced Internet Search Tips and Tricks
Beyond Google: Advanced Internet Search Tips and Tricks
Beyond Google: Advanced Internet Search Tips and Tricks
Beyond Google: Advanced Internet Search Tips and Tricks
Beyond Google: Advanced Internet Search Tips and Tricks
Beyond Google: Advanced Internet Search Tips and Tricks
Beyond Google: Advanced Internet Search Tips and Tricks
Beyond Google: Advanced Internet Search Tips and Tricks
Beyond Google: Advanced Internet Search Tips and Tricks
Beyond Google: Advanced Internet Search Tips and Tricks
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Beyond Google: Advanced Internet Search Tips and Tricks

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15 May 2009, "Beyond Google: Advanced Internet Search Tips and Tricks," NGS Family History Conference, Raleigh, NC, Session F-309

15 May 2009, "Beyond Google: Advanced Internet Search Tips and Tricks," NGS Family History Conference, Raleigh, NC, Session F-309

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  • 1. Beyond Google: Advanced Internet Search Tips & Tricks<br />NGS FAMILY HISTORY CONFERENCE, 2009<br />Raleigh, NC<br />JORDAN JONES<br />E-mail: jordan@genealogymedia.com<br />Web: genealogymedia.com<br />Blog: genealogymedia.com/blog/<br />
  • 2. ONE MUST START WITH A DISCUSSION OF ACCESS …<br />1 – Access: Search and Navigation<br />
  • 3. The Librarian’s Definition<br />“The availability of or permission to use records.” <br />– Archives & Records Management Handbook, Oregon State U., http://osulibrary.oregonstate.edu/archives/handbook/definitions/<br />“… the purpose of librarianship – enabling people to identify, locate, and use the information that will meet their … needs.”<br />– The Information Professional’s Glossary, SIRLS, Arizona State U., http://www.sir.arizona.edu/resources/glossary.html<br />© 2008 GenealogyMedia.com <br />3<br />
  • 4. The Web Technologist’s Definition<br /><ul><li>For web sites, access similarly describes the permission and ability for people to “identify, locate, and use information.”
  • 5. In July 2008, Google’s search bots had reached 1 trillion unique URLs (http://googleblog.blogspot.com/2008/07/we-knew-web-was-big.html).</li></ul> So with this much content, how do you access the genealogical information you’re looking for?<br />© 2008 GenealogyMedia.com <br />4<br />
  • 6. Web Access<br />Navigation – That is, clicking through a pre-defined path in a website to find the information you need. <br /> A good navigation path is like a searchlight in fog.<br />Search – Search is especially helpful: <br />If you do not even know what website to use, or <br />If you need to find information on a website and do not know how to navigate to the information.<br />© 2008 GenealogyMedia.com <br />5<br />
  • 7. Design for Access<br /> A good web designer will focus on improving customer success through both paths (search and navigation) to the information<br />© 2008 GenealogyMedia.com <br />6<br />
  • 8. How search Engines work, <br />and kinds of searches<br />2 – Search<br />© 2008 GenealogyMedia.com <br />7<br />
  • 9. How Search Engines Work<br /><ul><li>Web-Crawling “Spiders”The search engine has computer programs “crawl” through all the links on the web
  • 10. CachingSome web search applications (such as Google) store (cache) all the pages they crawl
  • 11. IndexingThe search engine creates and manages an index of all the words found on the pages crawled
  • 12. RankingLinks delivered are ranked in terms of relevance, popularity, authoritativeness and other criteria: The Secret Sauce.</li></ul>© 2008 GenealogyMedia.com <br />8<br />
  • 13. The Search Cycle<br />© 2008 GenealogyMedia.com <br />9<br />
  • 14. Word Searches<br /><ul><li>Word (Implicit AND)If you list two words, such as Jane Graham, find pages that include “Jane” and “Graham”.Google/Yahoo: Jane Graham
  • 15. Word (Explicit Inclusion) Google includes plurals and synonyms in searches; both Google and Yahoo ignore common words.
  • 16. To instead ignore plurals and synonyms on Google
  • 17. To include common words on both Yahoo and Google, preface a term with a plus (+) sign.</li></ul>Google: Jane Graham +genealogy <br />© 2008 GenealogyMedia.com <br />10<br />
  • 18. Phrase and Boolean Searches<br /><ul><li>Phrase Find pages that include “Jane Graham”Google/Yahoo: “Jane Graham” Often, you would use this with the Boolean OR command
  • 19. Boolean ORFor both Google and Yahoo, OR must be in all caps.Google/Yahoo: “Jane Graham” OR “Graham Jane”</li></ul>© 2008 GenealogyMedia.com <br />11<br />
  • 20. Proximity Searches<br /><ul><li>Proximity / WildcardFind pages where “Jane” is near “Graham”.Google: Jane * Graham OR Graham * Jane [where * = up to 2 words]</li></ul>© 2008 GenealogyMedia.com <br />12<br />
  • 21. Yahoo & Google Search Shortcuts<br />Yahoo Shortcuts are pre-coded quick ways to get specific kinds of information: <br />http://help.yahoo.com/l/us/yahoo/search/basics/<br />Google Search Features operate in a similar way: <br />http://www.google.com/intl/en/help/features.html<br />© 2008 GenealogyMedia.com <br />13<br />
  • 22. Example Yahoo & Google Search Shortcuts<br /><ul><li>defineGet a dictionary definition of a termYahoo/Google: define genealogy
  • 23. factsProvides the Columbia Encyclopedia entry along with other search resultsYahoo: Sir Walter Raleigh facts
  • 24. convertConverts one unit of measure (weight, measures, temperatures) to anotherYahoo/Google: convert 28 lbs to stones or 150 USD in EUR</li></ul>© 2008 GenealogyMedia.com <br />14<br />
  • 25. Example Yahoo & Google Search Shortcuts<br /><ul><li>area codeFind an area code for a localeYahoo: Raleigh area code Yahoo/Google: 919
  • 26. zip codeProvides the Zip Code or Codes for an areasYahoo: Raleigh zip code
  • 27. Local search Yahoo/Google: cemetery Raleigh or cemetery 27601 </li></ul>© 2008 GenealogyMedia.com <br />15<br />
  • 28. Advanced Searches<br />Synonym or “like”Limit results to pages including synonyms of your search term or phrase. Google: “Jane Graham” OR “Graham Jane” ~genealogy<br />WildcardsExpand results to allow wildcards (*_?) to replace one or more characters or words. The use of wildcards varies widely from site to site. Google: * stands for up to two words<br />© 2008 GenealogyMedia.com <br />16<br />
  • 29. Site- and Domain-Class-Specific Searches<br />Site-specific Limit results to pages on a specific site Google/Yahoo: site:usgenweb.org<br />Site-class specificLimit results to pages in a certain domain class, such as .org or .govGoogle/Yahoo: site:.org<br />© 2008 GenealogyMedia.com <br />17<br />
  • 30. Exclude Sites / Soundex<br />Exclude Specific Site Find pages, but exclude a specific site.Google/Yahoo: Gregg –site:www.usgennet.org <br />Soundex – Available on many genealogy websites, and not only for census records.<br />© 2008 GenealogyMedia.com <br />18<br />
  • 31. Exclude Words and Phrases <br />Exclude WordLimit results by excluding pages that include a particular word. Google: –murder<br />Exclude PhraseLimit results by excluding pages that include a particular phrase. Google: –“Jane Graham” <br />© 2008 GenealogyMedia.com <br />19<br />
  • 32. Most Sites Have Search Tips<br />© 2008 GenealogyMedia.com <br />20<br />Read the Tips<br />
  • 33. Follow a predictable path for Predictable Results<br />3 – Search Methodology<br />© 2008 GenealogyMedia.com <br />21<br />
  • 34. Search Methodology<br />Look for advanced search pages Yahoo: http://search.yahoo.com/web/advancedGoogle: http://www.google.com/advanced_search<br />Read the site’s search guidelines<br />Yahoo: http://help.yahoo.com/l/us/yahoo/search/Google: http://www.google.com/support/websearch/<br />Experiment!<br />If your search fails to yield results, map out strategies to refine searches to be either more or less specific<br /> Plan your more complex Internet searches the way you would plan a trip to a major repository<br />© 2008 GenealogyMedia.com <br />22<br />
  • 35. Google Advanced Search<br />© 2008 GenealogyMedia.com <br />23<br />
  • 36. Google Advanced Search Additional Items<br />© 2008 GenealogyMedia.com <br />24<br />
  • 37. Yahoo Advanced Search<br />© 2008 GenealogyMedia.com <br />25<br />
  • 38. Google Alerts<br />You can have Google search in the background and send results on a regular basis: <br />http://www.google.com/alerts/<br />Search News, Blogs, Web, Video, Groups or Comprehesive<br />Get results when Google finds them (“as-it-happens”), daily or weekly<br />Results are delivered to your e-mail<br />© 2008 GenealogyMedia.com <br />26<br />
  • 39. Google Alerts<br />© 2008 GenealogyMedia.com <br />27<br />
  • 40. Using a search engine to its Potential<br />4 – A Sample Search<br />© 2008 GenealogyMedia.com <br />28<br />
  • 41. Finding Jane Graham<br /> Facts: Jane Graham, was born in 1811 and died unmarried in 1854. She lived her life in Monroe County, VA (now WV).<br /> Q: How do I search for her?<br />© 2008 GenealogyMedia.com <br />29<br />A: By increasing the specificity of my search.<br />
  • 42. Jane Graham (1.45 Million)<br />© 2008 GenealogyMedia.com <br />30<br />
  • 43. “Jane Graham” (50,600)<br />© 2008 GenealogyMedia.com <br />31<br />
  • 44. “Jane Graham” “Monroe County” (287)<br />© 2008 GenealogyMedia.com <br />32<br />
  • 45. “Jane Graham” “Monroe County” 1854 (193)<br />© 2008 GenealogyMedia.com <br />33<br />
  • 46. “Jane Graham” “Monroe County” 1811..1854 (1o5)<br />© 2008 GenealogyMedia.com <br />34<br />
  • 47. Google Page Date Search<br />© 2008 GenealogyMedia.com <br />35<br />Expandable Portion of Advanced Search Window for Page Date, Numeric Range and other settings<br />
  • 48. “Jane Graham” “Monroe County” 1811..1854 This Year (28)<br />© 2008 GenealogyMedia.com <br />36<br />
  • 49. A Caveat About “Page Date” Searches on Google<br />Stephen Morse points out that Google is really tracking when they indexed a page, not when the page was last modified. <br />Probably a better search for the age of a web page is Stephen Morse’s: <br />http://stevemorse.org/google/googledate.html<br />But, even this can be deceptive, as any changes on a page would cause it to appear modified, and this will not apply to database-driven pages.<br />© 2008 GenealogyMedia.com <br />37<br />
  • 50. Site-specific search on Google and Yahoo and searches at Newspaperarchive.com and footnote<br />4 – Additional Search Examples<br />© 2008 GenealogyMedia.com <br />38<br />
  • 51. Searching a Specific Site<br />Say I want to know all of the mentions of the surname “Gregg” on the US GenNet site for Nance County, NE<br />http://www.usgennet.org/usa/ne/county/nance/<br /><ul><li>Google/Yahoo:</li></ul>Gregg site:www.usgennet.org/usa/ne/county/nance/ <br />© 2008 GenealogyMedia.com <br />39<br />
  • 52. Results of the Site-Specific Search<br />© 2008 GenealogyMedia.com <br />40<br />
  • 53. NewspaperArchive.com Basic Search<br />© 2008 GenealogyMedia.com <br />41<br />Jane Graham<br />
  • 54. NewspaperArchive.com Basic Search Results<br />© 2008 GenealogyMedia.com <br />42<br />3,251 hits<br />
  • 55. NewspaperArchive.com Advanced Search<br />© 2008 GenealogyMedia.com <br />43<br />Jane Graham 1853-1855<br />
  • 56. NewspaperArchive.com Advanced Search Results<br />© 2008 GenealogyMedia.com <br />44<br />
  • 57. F00tnote.com Basic Search Results<br />© 2008 GenealogyMedia.com <br />45<br />36,602 Hits<br />
  • 58. Footnote Advanced Search<br />© 2008 GenealogyMedia.com <br />46<br />Name, Date Range, and Specific Collection<br />
  • 59. Footnote Advanced Search Results<br />© 2008 GenealogyMedia.com <br />47<br />
  • 60. Stephen P. Morse’s One-Step Web Pages<br />No discussion of Internet search for genealogists would be complete without a discussion of Stephen Morse’s One-Step Web Pages at: <br />http://www.stevemorse.org/<br />Morse uses “deep linking” to skip past multiple search pages and get directly to the content.<br />One great example is that the One-Step site allows you to search Ancestry (if you have an account) with surnames of fewer than 3 letters. It does this by sending 26 searches for each letter you don’t specify.<br />© 2008 GenealogyMedia.com <br />48<br />
  • 61. Responses to questions received in advance …<br />Questions<br />© 2008 GenealogyMedia.com <br />49<br />
  • 62. Other Search Sites of Note<br />Microsoft Live Search – http://www.live.com/<br />Dogpile – http://www.dogpile.com/<br />Google Book Search – http://books.google.com/<br />Google Scholar – http://scholar.google.com/<br />Google Patent Search – http://www.google.com/patents?hl=en<br />Internet Archive (Way Back Machine) – http://www.archive.org/web/web.php<br />Live Roots – http://www.liveroots.com/<br />WorldCat– http://www.worldcat.org/<br />© 2008 GenealogyMedia.com <br />50<br />
  • 63. Contact<br />Jordan Jones<br />jordan@genealogymedia.com<br />These slides, and the handout, are available at: http://www.genealogymedia.com/talks/<br />

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