CPI Corp required a solution that would empower them to make data driven decisions. With thousands of locations across the US, they needed powerful visual insight of their own data alongside census data. They discovered the only way to effectively achieve this was on a map! Discover how CPI Corp are using eSpatial. Find out more about eSpatial and sign up for a free trial by visiting https://www.eSpatial.com

1. case study
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CPI Corp
THE CHALLENGE
Ensure that each division of the business is
strategically aligned using powerful software that
could team CPI Corp’s own data with census data
for a complete portfolio analysis.

2.  Case Study | CPI Corp
01 Introduction 02 Highlights
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CPI Corp is a leader in the portrait Visualize and locate 1000’s of points
photography industry. They provide across 100’s of regions and divisions
photography services in approximately instantly
3,100 locations in North America,
principally in Sears and Wal-Mart stores.
CPI Corp offer professional photography Combat business cannibalization with
services including fully digital format and context and demographic
creative photography selections via online understanding
viewing, sharing and ordering to ensure
they offer their customers the best service
When we introduced in capturing a lifetime of memories.
eSpatial into our analysis and Fully leverage Census data for a
reporting strategy we said complete opportunity analysis
goodbye to complex, time
consuming manual processes –
we love it!
Maps that provided “quick, clear
geographic insight” for easy visual
Kate Shuert analyses
Analyst
CPI Corp
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3.  Case Study | CPI Corp
03 The Challenge 04 Requirements 05 Solution
Ensuring that each division of their business CPI Corp chose eSpatial to transform their
is strategically aligned is fundamental to CPI Replace manual mapping process data into actionable business insight -
Corp combating any cannibalization of one with fast, easy, powerful satisfying needs that weren’t even readily
portrait studio to another. For this, they visualization identified.
would need a powerful solution that would
team their own data with census data for a eSpatial delivered:
complete portfolio analysis.
Detailed geographic visualizations of
Fully leverage and understand the 100’s of points and related
information at a time
use of business information with
Exceptional print and share
census data on a map functionality
Insight into data at state, region and
store level offering deeper
demographic understanding
Ability to drill down into census data
An all rounded solution that
freely available within eSpatial
combines ease of use with More data mapped in ½ the time
excellent print and sharing Clarity and context to their business
functionality in relation to census data
Easy analysis and faster results from
data driven decision making
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4.  Case Study | CPI Corp
Let’s connect
Let’s connect
About eSpatial
eSpatial delivers powerful mapping in minutes.
At eSpatial we believe mapping should be fast easy and powerful. With our
mapping software you can easily upload and visualize multiple layers of data.
Quickly create dynamic reports. Analyze key areas and share results. It’s rapid
visual insight that takes the guesswork out of decision making.
www.eSpatial.com
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