35. Second only to email, the most popular activity for U.S. Internet users is search—an estimated 40% of them are using the Web to make product or service purchases.
36. Consumers are five times more likely to purchase products or services after finding a web site through a search engine than through a banner advertisement.
37. Over half of all Internet users never go past the first two pages of search results.
51. Since the mid-1990s, companies and organizations have focused exclusively on driving traffic to their Web sites. Now, many are recognizing that their properties are no longer the center of gravity. Instead, they are beginning to understand that it's equally important to monitor and elevate the credible content about them on other sites Steve Rubel Director Of Insights, Edelman
54. The news is still big. It's the newspapers that got small. Roger Ebert, November 26, 2008http://blogs.suntimes.com/ebert/2008/11/death_to_film_critics_long_liv.html
55. We need to stop thinking about the future of publishing and think instead about the future of reading. Clive Thompson, Wired Magazine, 05.22.09
56. TV isn’t TV anymore. It’s just the largest screen in the house Fred Wilson, May 25 2009 http://fredwilson.vc/post/112915654/tv-isnt-tv-anymore-its-just-the-largest-screen
67. Mark SandersDirector of Interactive Services and Digital Strategymsanders@g2.comtwitter.com/msanders
Editor's Notes
The position and color of the primary call to actionPosition on the page of testimonials, if usedWhether linked elements are in text or as imagesThe amount of “white space” on a page, giving the content space to “breathe”The position and prominence of the main headingThe number of columns used on the pageThe number of visual elements competing for attentionThe age, sex and appearance of someone in a photo
Doug Bowman. 41 shades of blue thanks for Melissa Meyer.
Joomal story with Kyle
Select URL where image query= pizza
Quote: “AOL relizes that they are no longer the center of the universe” … and “embrace of other gravitational forces on the Web”
