www.trinityp3.com Companies have adopted the digital fundamentals, but what’s next? How do we unlock the latest and greatest when it comes to digital technologies, programmatic ad platforms and taking marketing to the next level? Benchmarketing and TrinityP3 present the Game Changers Boardroom Breakfast. The event is dedicated to innovations across data, digital and programmatic marketing. Some of the industry's best will shed light on the game-changing innovations that will prepare you for the marketing challenges of 2016 and beyond. Keynote speakers included: Darren Woolley, Global CEO, Trinity P3 A scientist by training and a former creative director of JWT, Woolley is the CEO and founder of marketing consultancy Trinity P3 which works with many of the world’s top 100 advertisers improve their marketing effectiveness and efficiency across the APAC region. Gil Snir CMO, Benchmarketing Gil Snir is co-founder and CMO at digital performance group, Benchmarketing. Gil builds programmatic ad strategies for brands across Australia and around the world. With over 10 years of experience leading sales and marketing efforts for Telstra, Vodafone and Fairfax Media, he is now focused on helping brands build data-driven and customer centric marketing solutions. WHEN: Friday, 22 July 2016 from 8:00 AM to 10:00 AM (AEST) WHERE: NEXT Hotel Brisbane - 72 Queen Street, Brisbane City, QLD 4000 https://www.eventbrite.com.au/e/game-changers-boardroom-breakfast-2016-brisbane-registration-26145651347#

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GAME
CHANGERSHow are leading brands dealing with increasing marketing complexity?
Presented by
Darren Woolley, CEO, TrinityP3
© Copyright 2016

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The marketing world is more complex

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Ancient secret of strategy

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The Cynefin Framework
Provides a framework
for decision making
depending on your realm
of operation

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Master Collaboration
Marketers need to master
the skill of collaborations
and influence the
customer experience
across the organisation.

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Adopting the scientific method

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Developing agility
Design structures and
processes to be
flexible, responsive
and agile

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70 / 20 / 10 Investment Framework
Provides a budgeting approach
to ensure you innovate
and optimise
without compromising success

9. marketing management consultants
Focus on results
Provides certainty in an uncertain world

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Ultimately in the face of complexity remember

11. marketing management consultants
For simple solutions to complex problems
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