1. Social Media Platforms need great content creators to survive. 2. Find which platform will meet your brand objectives, and analyze what kind of content it promotes from within. 3. Consistently create content within a narrow niche that fills a need for the platform. Follow best-practices. 4. The platform hasn't noticed you yet? Reach out, or converse with their blog or handle. Platforms rely on curating great content for their users- make it easier for them by letting them know they can rely on you for a certain type of great content.