Facebook aims to increase sustainability in its datacenters and operations. It currently uses 50% green energy in its datacenters and deploys energy efficient equipment. Moving its proposed North Carolina datacenter to Sweden would align with sustainability principles by providing access to 100% renewable energy and a favorable climate. Upgrading servers to more efficient models and implementing microgrids, geothermal cooling and air-to-air systems can reduce energy use and fossil fuel dependence while lowering costs over time.

1. STEPA Organization name: Facebook Scope: Datacenters, Hard copies, Energy efficiency Activity: Social Networking Services: Networking, Photo/video sharing, Advertising Purpose: Socializing

2. STEPA Vision: Facebook as a medium to advertise sustainability, Making them participate in it as well (editable) 100% GREEN

3. SP1: STEP B Is the organization dependent on fusel fuels and all the materials scarce in nature? Violating: Dependent on fossil fuels Contribution: %50 of green energy usage, use of energy efficient equipment SP2: Is the organization dependent on substances that are persistent and foreign to nature? Violating: Electronic equipment recycling Contribution: e-waste recycle, less materials in new DCs SP3: Is the organization dependent on activities that mismanage productive parts of the biosphere? Violating: Emission of green house gases Contribution: e-waste recycle, less materials in new DCs SP3: Is the organization dependent on activities that mismanage productive parts of the biosphere? Violating: Less heat production, less emission of green house gases Contribution: Freedom of speech, activism

4. STEP C Brainstorm DC Microgrid data-center and POE They need to rethink the location for their second data-center in North Carolina due to lack of renewable energy sources Use of SETI@home to power Facebook processing requirement Relocation inside US to colder states with more availability of renewable or Green energy Adapting ISO 14001 Removal of extra Rectifiers from the power cycle in their Datacenters Cloud Computing Developing an application to find duplicate images and reduce it to one copy only then replace all of the internal links with one dynamic link for all of the users Geothermal and Air-to-Air cooling systems Use of Intel Atom series (The most energy efficient CPU ever built ) in servers. Collaboration with Intel and Nvidia for a better design and architecture of low powered CPU's and possibilities to replace CPU by GPU in the long run of Datacenters. Upgrading their systems to newer generation and more energy efficient generation of servers. Reduction in unnecessary packaging and materials. Laying cables underneath Servers instead of over them under the ceiling Going paperless with strict policies in the same area for their HQ and offices Cloud Computing on Standby Using SSD instead of HDD for storage Efficient use of Backup Generators Cloud Computing Building their very own renewable energy power plant just like Google! to use at least one social in their homepage Applying strong policies on Application and Game development encouraging developers to make more Resource Efficient Application Development Since they can't change the location of the current data-center "Prineville" they have the option to chose better sources for energy Peer-to-Peer computing we can use the idea of competition and also the idea of criticizing which can encourage the organization to think about their reputation and as a result become greener. Moving the North Carolina data Centre to Sweden. Create application (game) where the main goal to make green around you

5. STEP D Need To discuss this part, go forward Since they can't change the location of the current data-center "Prineville" they have the option to chose better sources for energy. If there is no power grid for those they can build those power grids to bring the power or redirect it through the current grids by the help of power companies in Oregon. Since many documents suggest there are possibilities!

6. STEP D Moving the North Carolina data Centre to Sweden YESbecause The country has a very good environment for data-centers and IT industry in general, knowledgeable workforce, good locations, favorable temperature, %100 renewable energy availability, very good network infrastructure are among the most important reasons. Compliance with SP1, 2 and 3 Right direction? Flexible platform? YES because This is a scalable decision, it can be used via the help of cloud computing to run multiple data-centers in US and Sweden for instance, additionally there are multiple locations they can pick from. Sweden boasts the best location for computer networking in Europe and is reputable for the lowest count of natural disasters. With the country rich in renewable energy resources, the relocation of the North Carolina data center to Sweden would be a very important step towards adhering to the Sustainability Principles. YES because It costs less specially in the network operation part and also almost %70 Facebook traffic is from outside US. ROI?

7. STEP D Upgrading to newer generation servers with more energy efficiency YESbecause less energy is required to run it means less dependency on power and also considerably lower level of unnecessary materials used in production of older generation servers. Compliance with SP1, 2 and 3. Right direction? Flexible platform? YES because it is scalable and adaptable to future technologies ROI? YES because it reduces the operation cost and it is also adaptable to future technologies so there is no need for fundamental changes for at least a few years.

8. STEP D Geothermal and Air-to-Air cooling systems YESbecause less power is required to run them and they mostly use renewable energy to operate. Compliance with SP1,2 and 3 Right direction? Flexible platform? YES because these technologies can be easily combined to work as a hybrid system for the most effective result in keeping it cool. ROI? YES because they need to spend less on maintenance and operation of the cooling equipment although it is costly to install some of them.

9. STEP D DC Micro grid data-center and POE YESbecause It makes DC's more energy efficient and reduces the number of equipment required to run them in addition to less heat production. Compliance with SP1, 2 and 3. Right direction? Flexible platform? YES because it is very probable that in the future most or all of electrical equipment will run on DC power so it is a good preparation for future generation equipment as well as current ones. and since there are less conversion required it is less complex. ROI? YES because they need to spend less for power and less energy is required for heat reduction and ventilation.

10. Happy End References: • Oregon certified power plants; http://www.oregon.gov/ENERGY/SITING/power.shtml • Oregon renewable energy power plants; http://www.acore.org/files/pdfs/states/Oregon.pdf • Pacific Power encourages people to bring them renewable energy! http://www.pacificpower.net/env/bsre.html • Example of Google for building a solar power plant with $170m; http://www.eweek.com/c/a/Green-IT/Google-Pumps-168M-into-BrightSource-Solar-Power-Tower-228810/ • U.S Energy Information Administration, http://www.eia.gov/state/state-energy-profiles.cfm?sid=OR • NC power plants; http://www.powerplantjobs.com/ppj.nsf/powerplants1?openform&cat=nc&Count=500 • U.S Energy Information Administration, NC;http://www.eia.gov/state/state-energy-profiles.cfm?sid=NC NoumbissiTenku Enohnyaket John HovhannesMatevosyan Nonna Arutshyan KaanOrgunmat Ali GholamHosseinPour