A summary on the what, how, and why of the first socially responsible Instagram photo and video contest platform

1. SnappforGood
More Donations. More Volunteers. More Cause Awareness.
www.snappforgood.com

2. Nonprofits create Social Media Photo and Video Contests on
our web-platform (www.snappforgood.com) to engage their
community, and to acquire long-term donors and volunteers.
Quick Facts
What We Do
Why We Are Used
Low cost way to help meet your marketing, outreach,
volunteer recruitment, and fundraising goals while creating a
memorable experience for your target community
Who Uses SnappforGood
Charities, foundations, schools, universities, museums,
associations (any 501c(3)). Marketing, Fundraising, Outreach,
Event and Volunteer Management Staff
What Does it Cost?
We offer two options. Either a free package for nonprofits
where participants pay a nominal registration fee, or a paid
package by nonprofits that is based on contest participation.
Nonprofits keep 100% of donations.

3. Quick Facts
How it Works
Nonprofits create a fun or inspirational photo or video contest
and invite their supports and their network to participate.
We publish their contest page on our web site with tools to
invite their followers on social media. Nonprofits promote the
contest using their social and traditional marketing channels.
When contest participants sign up, they have to either make a
donation pledge or commit to volunteer for the nonprofit.
Then contestants simply start snapping, posting, and sharing
their photos or short-videos on Instagram or Twitter to win a
prize offered by the nonprofit.
We handle contest creation, participant sign up, and tracking
photo or video galleries.
Flexible Tool
Contests can be run as a separate event between larger
traditional events, or they can be joined-up with a special fun
event, like a race or a walkathon where many people carry
their mobile phone cameras.

4. Why User Generated Photos and Videos?
More Engaging Content
Pictures, whether they are photos or videos, can tell a story.
Most nonprofits publish photos of their events, but rarely let
users post their own photos for a cause. They are missing an
opportunity to let their supporters shine a light on their favorite
cause.
More Viral Content
Studies have shown that photos and videos are shared and
liked twice as much as other content on large social media
sites. They are a great way to promote your cause quickly, at a
low cost, and reach a larger audience.
Big Audience
Almost everyone carries a smartphone camera in their purse or
pocket. And hundreds of millions of people are active users on
Instagram and Twitter. Its easy to use, and fun for contestants.

5. SnappforGood
Contact Information
W: www.snappforgood.com
E: rbrook@snappforgood.com
P: 919-539-4697
Instagram @snappforgood
Twitter @snappforgood
Facebook snappforgood
Roger Brook
CEO