Book Rapper 'We Blog' is a RAP of Michael A Banks "Blogging Heroes". In this slideshow we introduce you to the major ideas including: Why Blog? The Blogging Medium, Making Money from your blog and more...

1. Book Rapper

2. A Visual Presentation by
Geoff McDonald and Book Rapper
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3. tracks trends
digs up big ideas
presents them visually
creates actions for you to do
Book Rapper

4. web logA list of entries, similar to a diary,
posted regularly on the internet.

5. weblog

6. we blog

7. we blog

8. How to Create Your
Own Media Channel

9. The Book

10. We Blog is derived from...

12. the BIGidea

13. Blogs are a media channel
in their own right...

14. ... with their own success rules.

15. Speed RAP

16. If you think that a blog
is simply a time waster...

17. ...or an easy outlet to
express your opinion
about this and that...

18. ...then you’ve
missed the point.

19. You’ve also
missed a big
opportunity.

20. Blogs open the door to
enable you to...

21. lead a conversation &...

22. ...build a community.

23. They are, in essence,
a communication outlet;
a discrete media channel.

24. Blogs are the new
face of journalism.

25. Your Challenge

26. Join the‘we blog’community.

27. we blog we blogwe blogwe blogwe blog
we blog we blogwe blogwe blogwe blog
we blog we blogwe blogwe blogwe blog

28. Blogs.
Read

29. Blogs.
Write

30. Step outside the
mainstream media
channels of TV,
newspapers and
radio.

31. Start to explore this
scintillating medium.

32. The best way to
learn about
blogging is to...

33. ...write your own.

34. Launch your
own media
channel
today!

35. The RAPs

36. RESOURCES : anything you use to generate wealth.
ACTIONS : an act of will, a deed completed.
PROFITS : to gain an advantage or benefit.
Each RAP comprises...

37. Blog Why?RAP1

38. “To blog or
not to blog:
That is the
question.”

39. Why Blog?
Your blog is an online voice
for yourself, your business,
or your organization. It’s...

40. WOW!
...your personalized
newspaper, radio and TV
channel all rolled into one.

41. Three Reasons Why to Blog
Self
Expression
Create a
Media
Channel
Connect to
My Species

42. Blog MediumRAP2

43. As a media
channel, a blog
doesn’t follow the
same rules for
success as a...
Blog Medium

44. ...magazine,
or TV channel.
radio station
newspaper,

45. Understanding
the nature of the
blog medium
will enhance
the results
you produce.
Blog Medium

46. Six Qualities of the Blog Medium
INFORMAL MULTI
MEDIA
FREE
NICHE
TIMELY
GLOBAL

47. Blog MoneyRAP3

48. ♡
Whilst your blog
can be a
labour of
love...
Blog Money

49. ...it can also be a profit centre for your business...
$ $ $ $ $
$ $ $ $ $

50. ...or the
centre piece
of your entire
business.

51. It’s all depends on
the makeup and
stats of your
readership.
Blog Money

52. Four Strategies to Make Money from your Blog
BLOG-A-JOB
SELLPROMOTE
ADVERTISE

53. Blog TrafficRAP4

54. With so many
blogs on the
net, who’s
going to read
yours?
Blog Traffic

55. Blog Traffic
And, how
are they
going to
find you?

56. Four Ways to Attract an Audience and Build a Readership
Get Links
Great
Content
Search
Engines
Participate
Online

57. Blog BeingRAP5

58. As in any
good conversation
your...
Blog Being

59. ...way of being in the world
shapes...
Blog Being

60. ...what you say and
the response you get.
Blog Being

61. The same applies in
the Blogosphere.
Blog Being

62. Seven Personal Qualities to
Enhance Your Blogging Success
Be Regular Be Strong Be Transparent
Be Passionate Be Original Be Opinonated

63. ...and one more...

64. Be YOU!

65. Blog AboutRAP6

66. What
should I
blog about?
Blog About

67. Whatever.

68. There’s a global
readership out
t h e r e a n d a
virtual market
for every topic.
Blog About

69. Just get started!

70. Twelve clues to narrow your focus and heighten
your arousal, well, your readers’arousal levels.

71. Help People
Rock Your
Socks Off
The Long &
The Short
Regular
Features
Special
Features
Media Swap

72. Problem
Solving
Updates &
Revisits
Interview
Me
Scour the
Web
The Weird &
the Wacky
Trend
Spotting

73. Blog LifeRAP7

74. Will
blogging
take over
my life?
Blog Life

75. Mmm...
Blog Life

76. Maybe.
Blog Life

77. “I eat,
sleep and
breathe
my blog.”
Deborah Petersen of Life
in the Fast Lane says...

78. Eight ways to manage your life as a blogger
Blog Home Team Sport
Full time
Blogging
Online
Journalism
Blog Bank Partner
Automate Read Blogs

79. Blog ResourcesRAP8

80. Blog Resources
Read the blogs
from the 30
interviewees
in Blogging
Heroes.

81. The Intuitive
Life Business
Blog
1 2 3 4 5
The Long Tail Lifehacker Auction Bytes
All About
Microsoft

82. 6 7 8 9 10
TeleRead PostSecret Techdirt BoingBoing.net Scobleizer

83. 11 12 13 14 15
JoelComm.com
Life in the
Fast Lane
Ars TechnicaAutoblogEngadget

84. 16 17 18 19 20
Google
Blogoscoped
The Unofficial
Apple Weblog
JoystiqParentDishGizmodo

85. 21 22 23 24 25
An Internet
Marketing
Web Site
LuxistClickZ
Micro
Persuasion
Weblogs, Inc.

86. 26 27 28 29 30
Download
Squad
Steve
Garfield’s
Video Blog
DIY Life
Internet
Duct Tape
Read/WriteWeb

87. Hang on, one more...

88. 31
Book Rapper

89. Want More?

90. This has been an introduction to the We Blog RAP.

91. To get the full We Blog RAP, plus...

92. ...twomore complimentary issues...2

93. ...Register for our complimentary
three issue Trial...
3

94. To get your 3 Issue Trial, including We Blog, register at...

95. www.BookRapper.com/weblog

96. Geoff McDonald...
Ah, that’s me.
Book Rapper
Author.

97. Also...
Book Rapper provides
innovation + leadership
workshops and keynote
presentations based
upon the hot trends in
the books we review. We
can help you profit from
the ideas in this RAP.

98. Read the Book Rapper Blog...
www.BookRapper.com/blog.html

99. Look out for more slideshows at...
www.BookRapper.com