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Meet	
  the	
  Presenter	
  
                                               Mike	
  Chuidian	
  
                                               Sr.	
  Technical	
  Recruiter	
  
                                               Social	
  Media	
  Manager	
  for	
  RecruitBal8more	
  
                                               	
  
                                               I’ve	
  been	
  in	
  the	
  staffing	
  business	
  7	
  years	
  and	
  
                                               have	
  successfully	
  recruited	
  for	
  a	
  number	
  of	
  
                                               business	
  ver8cals,	
  specifically	
  in	
  the	
  IT	
  and	
  
                                               Engineering	
  fields.	
  I’m	
  a	
  graduate	
  of	
  Cal	
  State	
  
                                               University	
  of	
  Long	
  Beach	
  with	
  a	
  B.A.	
  in	
  
                                               Communica8ons.	
  
                                               	
  
  mchuidian@systemsalliance.com	
  
                                               I’m	
  a	
  self	
  proclaimed	
  Social	
  Media	
  nut,	
  
  h2p://www.linkedin.com/in/mikechuidian	
  
                                               sneaker	
  addict	
  and	
  I’m	
  a	
  surfer.	
  	
  
  @mikechuidian	
  
                                               	
  
                                               	
  



                                                                                                      #digital360
What’s On Tap for Today!
Social Media Facts
   v The BIG 3
   v The Numbers
   v Other Social Media Platforms

Social Media Recruiting
   v  What Is It?!
   v  It’s Competitive!
   v  How Do We Find You?

Your Personal Brand is Important!
   v  What We Look for in Social Media Profiles
   v  Please Engage!

Q&A




                                                                 2	
  
                                                   #digital360
q Over 1 Billion users!
                                                           q 190 million users in North America
                                                           q 604 million mobile users (Worldwide)




                                                           q Over 200 Million members (Worldwide)
                                                           q 74 Million makes up the number of members in the
                                                              U.S.




BIG
                                                           q 4 Million are IT & Services related members
                                                              (Worldwide)
                                                           q 1.65 Million are Computer Software related members
                                                              (Worldwide)




 3                                                          q Over 500 million accounts Worldwide
                                                            q 141 million accounts in U.S.
                                                            q 200 million tweets a day




      Leveraging	
  Social	
  Media	
  to	
  Recruit	
  Top	
  Talent	
                              #digital360   3	
  
Other	
  Awesome	
  Social	
  Media	
  PlaNorms	
  




              Leveraging	
  Social	
  Media	
  to	
  Recruit	
  Top	
  Talent	
     #digital360   4	
  
In A Nutshell……




Title	
  of	
  PresentaBon	
     #digital360   5	
  
What	
  is	
  Social	
  Recrui8ng?	
  




      Title	
  of	
  PresentaBon	
       #digital360   6	
  
Title	
  of	
  PresentaBon	
     #digital360   7	
  
Title	
  of	
  PresentaBon	
     #digital360   8	
  
It’s	
  Going	
  Mobile!	
  


                                 Great Candidate




Title	
  of	
  PresentaBon	
                       #digital360   9	
  
It’s	
  UBER	
  Compe88ve	
  




  Title	
  of	
  PresentaBon	
     #digital360   10	
  
Social	
  Media	
  Can	
  Help	
  You	
  Weed	
  Out	
  the	
  Posers…	
  




                         Title	
  of	
  PresentaBon	
                   #digital360   11	
  
U8lize	
  Video	
  Conferencing	
  Like	
  Skype	
  or	
  Google+	
  




                       Title	
  of	
  PresentaBon	
           #digital360   12	
  
Check	
  Out	
  Core	
  Sites	
  like	
  Behance	
  for	
  Visuals	
  




                       Title	
  of	
  PresentaBon	
               #digital360   13	
  
Let	
  LinkedIn	
  be	
  your	
  friend….	
  
Simple Search…..




                     Title	
  of	
  PresentaBon	
            #digital360   14	
  
No	
  LinkedIn	
  Account	
  Priveleges?	
  No	
  problem…	
  




                    Title	
  of	
  PresentaBon	
          #digital360   15	
  
Google	
  Search	
  Results	
  	
  




Title	
  of	
  PresentaBon	
                  #digital360   16	
  
DuckDuckGo.com	
  Search	
  
Search string: "I am" "UX" "Baltimore" "resume" -jobs -directory -dir
RESULT:




                    Title	
  of	
  PresentaBon	
                        #digital360   17	
  
Your	
  Personal	
  Brand	
  Needs	
  to	
  ROCK!	
  




             Title	
  of	
  PresentaBon	
               #digital360   18	
  
Title	
  of	
  PresentaBon	
     #digital360   19	
  
What	
  Your	
  LinkedIn	
  Profile	
  Should	
  NOT	
  Look	
  Like…	
  




                     Title	
  of	
  PresentaBon	
                 #digital360   20	
  
Awesome	
  LinkedIn	
  Profile	
  




     Title	
  of	
  PresentaBon	
     #digital360   21	
  
Twicer	
  Rocks	
  for	
  Personal	
  Branding….	
  
	
  
                                                        Simple Search String




                                                       Let’s click on this guy




                      Title	
  of	
  PresentaBon	
               #digital360     22	
  
Your	
  Twicer	
  Profile	
  Should	
  Look	
  Something	
  Like	
  This..	
  	
  




                        Title	
  of	
  PresentaBon	
                            #digital360   23	
  
This	
  Twicer	
  Profile	
  Really	
  ROCKS!!!	
  




           Title	
  of	
  PresentaBon	
              #digital360   24	
  
We	
  Don’t	
  Follow	
  Eggs….	
  




    Title	
  of	
  PresentaBon	
      #digital360   25	
  
Don’t End Up Like These Folks….




       Title	
  of	
  PresentaBon	
     #digital360   26	
  
Personal	
  Branding	
  on	
  Social	
  Media	
  Is	
  Nothing	
  Without	
  Engagement	
  




                             Title	
  of	
  PresentaBon	
                       #digital360   27	
  
Social	
  Media	
  &	
  Recrui8ng	
  Is	
  about	
  Engaging	
  with	
  Others!	
  
Engage	
  With	
  Me!	
  
	
  
	
       www.linkedin.com/in/mikechuidian	
  

         www.twi2er.com/mikechuidian	
  or	
  @MikeChuidian	
  

         www.facebook.com/mikechuidianSAI	
  

         www.pinterest.com/michaelchuidian	
  


           @djmthr33	
  


         www.TheRadRecruiter.com	
  




                        Title	
  of	
  PresentaBon	
                          #digital360   28	
  

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2013-03-11: Leveraging social media to recruit

  • 1. Meet  the  Presenter   Mike  Chuidian   Sr.  Technical  Recruiter   Social  Media  Manager  for  RecruitBal8more     I’ve  been  in  the  staffing  business  7  years  and   have  successfully  recruited  for  a  number  of   business  ver8cals,  specifically  in  the  IT  and   Engineering  fields.  I’m  a  graduate  of  Cal  State   University  of  Long  Beach  with  a  B.A.  in   Communica8ons.     mchuidian@systemsalliance.com   I’m  a  self  proclaimed  Social  Media  nut,   h2p://www.linkedin.com/in/mikechuidian   sneaker  addict  and  I’m  a  surfer.     @mikechuidian       #digital360
  • 2. What’s On Tap for Today! Social Media Facts v The BIG 3 v The Numbers v Other Social Media Platforms Social Media Recruiting v  What Is It?! v  It’s Competitive! v  How Do We Find You? Your Personal Brand is Important! v  What We Look for in Social Media Profiles v  Please Engage! Q&A 2   #digital360
  • 3. q Over 1 Billion users! q 190 million users in North America q 604 million mobile users (Worldwide) q Over 200 Million members (Worldwide) q 74 Million makes up the number of members in the U.S. BIG q 4 Million are IT & Services related members (Worldwide) q 1.65 Million are Computer Software related members (Worldwide) 3 q Over 500 million accounts Worldwide q 141 million accounts in U.S. q 200 million tweets a day Leveraging  Social  Media  to  Recruit  Top  Talent   #digital360 3  
  • 4. Other  Awesome  Social  Media  PlaNorms   Leveraging  Social  Media  to  Recruit  Top  Talent   #digital360 4  
  • 5. In A Nutshell…… Title  of  PresentaBon   #digital360 5  
  • 6. What  is  Social  Recrui8ng?   Title  of  PresentaBon   #digital360 6  
  • 7. Title  of  PresentaBon   #digital360 7  
  • 8. Title  of  PresentaBon   #digital360 8  
  • 9. It’s  Going  Mobile!   Great Candidate Title  of  PresentaBon   #digital360 9  
  • 10. It’s  UBER  Compe88ve   Title  of  PresentaBon   #digital360 10  
  • 11. Social  Media  Can  Help  You  Weed  Out  the  Posers…   Title  of  PresentaBon   #digital360 11  
  • 12. U8lize  Video  Conferencing  Like  Skype  or  Google+   Title  of  PresentaBon   #digital360 12  
  • 13. Check  Out  Core  Sites  like  Behance  for  Visuals   Title  of  PresentaBon   #digital360 13  
  • 14. Let  LinkedIn  be  your  friend….   Simple Search….. Title  of  PresentaBon   #digital360 14  
  • 15. No  LinkedIn  Account  Priveleges?  No  problem…   Title  of  PresentaBon   #digital360 15  
  • 16. Google  Search  Results     Title  of  PresentaBon   #digital360 16  
  • 17. DuckDuckGo.com  Search   Search string: "I am" "UX" "Baltimore" "resume" -jobs -directory -dir RESULT: Title  of  PresentaBon   #digital360 17  
  • 18. Your  Personal  Brand  Needs  to  ROCK!   Title  of  PresentaBon   #digital360 18  
  • 19. Title  of  PresentaBon   #digital360 19  
  • 20. What  Your  LinkedIn  Profile  Should  NOT  Look  Like…   Title  of  PresentaBon   #digital360 20  
  • 21. Awesome  LinkedIn  Profile   Title  of  PresentaBon   #digital360 21  
  • 22. Twicer  Rocks  for  Personal  Branding….     Simple Search String Let’s click on this guy Title  of  PresentaBon   #digital360 22  
  • 23. Your  Twicer  Profile  Should  Look  Something  Like  This..     Title  of  PresentaBon   #digital360 23  
  • 24. This  Twicer  Profile  Really  ROCKS!!!   Title  of  PresentaBon   #digital360 24  
  • 25. We  Don’t  Follow  Eggs….   Title  of  PresentaBon   #digital360 25  
  • 26. Don’t End Up Like These Folks…. Title  of  PresentaBon   #digital360 26  
  • 27. Personal  Branding  on  Social  Media  Is  Nothing  Without  Engagement   Title  of  PresentaBon   #digital360 27  
  • 28. Social  Media  &  Recrui8ng  Is  about  Engaging  with  Others!   Engage  With  Me!       www.linkedin.com/in/mikechuidian   www.twi2er.com/mikechuidian  or  @MikeChuidian   www.facebook.com/mikechuidianSAI   www.pinterest.com/michaelchuidian   @djmthr33   www.TheRadRecruiter.com   Title  of  PresentaBon   #digital360 28