Conversations With Everyday Objects

Conversations with Everyday Objects Bill DeRouchey Ziba Design

1. Theory 2. Practice

People are surrounded by technology,

products that we design and make,

that they have to learn how to use.

How do they figure it all out?

People learn from past experiences.

They unconsciously look for language,

but language evolves and spreads.

Power icon 01 Symbols start with one meaning,

then evolve and extend that meaning.

Meaning translates across products,

to become a true icon.

Meaning can survive a long time.

We need to see what people see.

We need to seek inspiration.

Inspiration from what we carry around.

Inspiration from common interactions.

Inspiration from what surrounds us.

Inspiration from what guides us.

Inspiration from what amuses us.

Inspiration from what intimidates us.

Inspiration from hacking it.

Inspiration from mixing it.

Inspiration from seeing the language.

We create and curate this language.

Elements Relationships Principles Words Layout Clarity Icons Isolation Perspective Colors Priority Appropriateness Shapes Proximity Purpose Sounds Repetition Delight Motion Alignment Gesture Sequence Size Contour The language of interaction.

Words. Command or label?

Words. Clarity or confusion?

Words. Avoid redefinitions.

Colors. Meaning or decoration?

Good. Forward. Start. OK.

Bad. Warning. Stop. Cancel.

Fire Bad. Tree Pretty.

Icons. Habit or meaning?

Gesture. Natural or cryptic?

Layout. Structure vs. beauty.

Priority. Where is the focus?

Priority. Create a hero.

Clarity. Make sense or confusion?

Clarity. Action = results.

Perspective. Product or system?

Appropriate. Is that really necessary?

Purpose. Be yourself.

Seeking interaction designers…

Presentation at: www. language of interaction .com More at: www. history of the button .com “bill_derouchey@ziba.com “billder” on most social networks

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Conversations With Everyday Objects

by Bill DeRouchey on Feb 09, 2008

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