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Digital Literacy - Web vs Mobile Apps, File Transfers (Session 2)
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Digital Literacy - Web vs Mobile Apps, File Transfers (Session 2)


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Basic Digital Literacy, including Web vs Mobile Apps, File Transfers (USB, File Sharing, Document Services).

Basic Digital Literacy, including Web vs Mobile Apps, File Transfers (USB, File Sharing, Document Services).

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  • 1. Digital Literacy Series Digital Literacy Session 2 - Web vs Mobile Apps, File Transfers Prepared by Bill Condo
  • 2. Digital Literacy Series What We’re Covering ! • Mobile Applications (Native Apps) vs Web Applications (HTML) • File Transfer Options, and choosing the best tool for the job
  • 3. Digital Literacy Series What’s the Difference? ! • Native Applications are those that are written for a platform (iOS, Android, etc) in the native programming language (Obj-C, Java), and are downloadable via the platform’s store or directory. • Web Applications are those that are written for the web (HTML, Javascript), and can be accessed within a browser.
  • 4. Digital Literacy Series #1 Immediacy • Must first be downloaded in an App Store and installed. • May require the user to enter in the device’s account password before installing. • Can be accessed directly from a URL within a browser. • No password is required to use the app. Native Web
  • 5. Digital Literacy Series #2 Design, UI, Experience • Can be finely tuned with high quality graphics, animations, and custom elements. • The experience can be built from the ground up to work in nearly any manner. • Graphics, defined animations, and customization rules must be loaded from the web server, limited the total file size. • The experience is typically web like, and may limit the available design options. Native Web
  • 6. Digital Literacy Series #3 Find-ability • Finding a Native App within a heavily populated App Store can be difficult, especially for the most saturated categories, like games and utilities. • Search functionally is limited to the associated App Store. • Web Apps have the flexibility to be directly linked from any web source, such as recommended app lists, association sites, and app databases. • Easily use affiliate and referral programs to increase visibility. Native Web
  • 7. Digital Literacy Series #4 Compatibility • Individual device compatibility can be greater, however the compatibility across platforms can be lower. • Because of the distinct differences in iOS, Android, Windows Phone, etc., troubleshooting is difficult. • Because all modern phones have good HTML support, and increasingly HTML5 support, you can write once and be available for all platforms. • Web apps can usually be debugged from other devices, making the process easier. Native Web
  • 8. Digital Literacy Series #5 Update-ability • Because each update must go through App Store approval, updates can be significantly slowed, and will force the concurrent support of multiple versions of the application. • Web Apps can be updated by pushing out changes to the web server, which removes the previous version immediately. • Web Apps can be updated more rapidly, multiple times per day during heavy development cycles, or for rapid response. Native Web
  • 9. Digital Literacy Series #6 Index-ability • Native-only Apps can’t be Google’d or indexed in search engines. • Websites for a Native App can help in indexing, but require additional effort. • Web Apps will be indexed by search engines to some extent, depending on how it’s built. • Being indexed and assessable helps in marketing efforts. Native Web
  • 10. Digital Literacy Series #7 Approve-ability • Native Apps, especially iOS, may have a lengthy, multiple round approval process to pass though. • Approval processes may dictate release date availability late in the process, and may force unexpected changes. • Web Apps don’t have an approval process to go through, allowing for release dates to be set far in advance. • Web Apps are typically easier to plan the deployment and marketing strategy for. Native Web
  • 11. Digital Literacy Series #8 Budget • Native Apps may be slightly cheaper for a single platform, but is usually much more expensive when targeting multiple platforms. • There is a smaller pool of developers for each platform compared to web developers. • Web Apps can be easily bid from a list of trusted devs, bringing the project cost down. • When targeting multiple platforms, Web Apps provide a greater ROI by being available on all devices with modern HTML support. Native Web
  • 12. Digital Literacy Series #9 LifeCycle • Native Apps can create legacy costs as an application ages, by requiring older libraries and environments. • Native Apps require updates as newer OS versions are released and APIs are changed. • Web Apps require referenced assets to continue to be available at their URLs, which may require ongoing hosting and/or bandwidth charges. • Web Apps typically work on new devices without updating. Native Web
  • 13. Digital Literacy Series #10 Native Functionality • Native Apps have full access to the device’s components such as: microphone, camera, GPS, and contacts. • Full support for UI features, such as swiping, tilting, and shaking. • Web Apps have access to a subset of functionality only through third-party application wrappers such as Phonegap. Native Web
  • 14. Digital Literacy Series #11 Gaming • Native Apps provide the best experience for games. The frame rate, lag, and responsiveness can’t be matched by Web Apps for fast moving games. • Web Apps open up access for a game on multiple platforms, and reduces the effort required for cross platform talk. • Since Web Apps operate within the browser, their performance is often limited. Native Web
  • 15. Digital Literacy Series #12 Offline Access • Native Apps often hold information locally, allowing for at least partial use offline. • Native Apps can check for connectivity and open more features if available. • Web Apps require an Internet connection and their performance will be dictated in part by the connection speed and quality. • Web Apps that will be used in remote locations can be problematic. Native Web
  • 16. Digital Literacy Series #13 Support • Supporting Native Applications is constant from OS updates, and the ongoing flow of new devices being released. • The best support information usually comes from third-party services, which require a subscription to be active. • Supporting Web Applications is constant from the newer devices, and their updated browsers and feature support. • Older device/browser support can be removed easily when it’s no longer in use. Native Web
  • 17. Digital Literacy Series Now, Fully Evaluate. 17
  • 18. Digital Literacy Series Transfer Options ! • Directly with email or drives/disks • With a service (FTP/Secure FTP) • File/cloud services (Dropbox, Google Drive, Droplr)
  • 19. Digital Literacy Series Direct Transfer • “Sneaker net” (Flash Drives, USB Harddrives) can be used for large files within the office. • Local server file sharing can be used for larger files or for archiving. • Email Attachments can be used for text based documents (.doc, .pdf) since they’re relatively small. Flash / USB Drives Flash Drives ~ 8GB - 64GB USB Drives ~ 250GB - 2TB Local File Share Windows and OSX both allow for easy file sharing between clients and servers. Email Attachment Small files can be attached to an email (<2MB), while large files should be avoided.
  • 20. Digital Literacy Series Servers • File Transfer Protocol (FTP/SFTP) in commonly used by companies that share large files both internally and externally. • FTP requires that a server be setup with accounts, and have hard drive space available. FileZilla Server Free Both Windows and OSX Servers have an FTP server built in. Rumpus Standard $295.00
  • 21. Digital Literacy Series File/Cloud Services • File Syncing can be used to automatic share a folder across locations and companies. • Document Collaboration is good for multiple authors, or providing combined feedback. • File Sending is useful for sending one-off files across companies. Dropbox Services like Dropbox allow for a local folder to be synced to multiple devices and/or people Google Drive Document sharing services like 
 Google Drive allow for concurrent editing on documents, and sharing. Hightail File sending services like Hightail allow you to upload a document that can be retrieved by a 3rd party.
  • 22. Digital Literacy Series Recommendations • Use email attachments sparingly, and primarily for final text documents (.doc, .pdf). Many people have email attached to their phones and it’s troublesome to have large files delivered to non- desktops. Email servers typically reject files larger than 2MB-10MB. • When sharing early stage concepts, utilize local file sharing (server) and flash/usb drives. This is often the fastest local option too. • Sharing via Dropbox (or similar) is great with third-parties, as all of the documents automatically stay up to date.
  • 23. Digital Literacy Series Additional Resources • Native vs Web Apps • • • FileTransfer • • • •
  • 24. Digital Literacy Series I think we’re having fun. I think out customers really like our products. And we’re always trying to do better. - Steve Jobs