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Seo Session by Bill Condo

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Slides from the SEO session during Podcamp Ohio 2009 at OSU.

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Seo Session by Bill Condo

  1. 1. SEO Session Podcamp Ohio 2009 Bill Condo Senior Developer, Coexist
  2. 2. Content <ul><li>Quality </li></ul><ul><li>Duplicated? </li></ul><ul><li>Density </li></ul><ul><li>Single vs. Plural Keywords </li></ul>
  3. 3. Backlinks <ul><li>Domain Age </li></ul><ul><li>Position of Link </li></ul><ul><li>Relevancy to Keyword </li></ul><ul><li>Reciprocal vs. Non </li></ul>
  4. 4. Domain <ul><li>Age </li></ul><ul><li>Current Registration Length </li></ul><ul><li>Keyphrases? </li></ul>
  5. 5. Title <ul><li>Value </li></ul><ul><li>Length </li></ul><ul><li>Call to Action </li></ul>
  6. 6. Headings <ul><li>H1 – H6 </li></ul><ul><li>Can’t be matched with DIV or SPAN </li></ul>
  7. 7. Meta <ul><li>Description </li></ul><ul><li>Keywords </li></ul>
  8. 8. Robots.txt <ul><li>Allow vs. Not </li></ul><ul><li>Index vs. Not </li></ul>
  9. 9. teach a man to fish… Credit: Peter Hess - http://www.flickr.com/photos/peterhess/
  10. 10. resources SEOmoz SEO Tools, Guides and Blog www.seomoz.org Matt Cutts Google Engineer www.mattcutts.com/blog Search Engine Watch Online Publication and Forum www.searchenginewatch.com Sphinn Digg for SEO/SEM/Marketing www.sphinn.com SEO Book Aaron Wall & Co. www.seobook.com Michael Gray SEO/SEM Consultant www.wolf-howl.com Webmaster World Forums www.webmasterworld.com Web CEO Tracking/Benchmarking Desktop Application www.webceo.com
  11. 11. stalkers welcome. mavrck.com | twitter.com/mavrck | coexistcreative.com

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