Brian C. Gray Librarian - Engineering, Math, & Statistics Case Western Reserve University bcg8@case.edu Exploring Libraries (...and our Users) in the Web 2.0 Realm NORASIST Annual Meeting Tuesday, October 24th, 2006

Today What is Web 2.0 Why should we care Library 2.0 Our users

What is Web 2.0

Why should we care

Library 2.0

Our users

My Interest in Web 2.0 Teach RSS workshop at KSL Contribute to 3 Case KSL blogs ALA Library 2.0 participant ALA LAMA Web Coordinator Blogs, RSS, Wiki, Communities Workshop proposal pending with KSU SLIS Regular IM user Non-tech person that likes to “play”

Teach RSS workshop at KSL

Contribute to 3 Case KSL blogs

ALA Library 2.0 participant

ALA LAMA Web Coordinator

Blogs, RSS, Wiki, Communities

Workshop proposal pending with KSU SLIS

Regular IM user

Non-tech person that likes to “play”

Reasons Why You Must Care Online competition to libraries Alternative method of marketing Alternative method of communication Alternative publishing practices User awareness Efficiency “Buzz” word right now Users are unaware or are creating alternatives to library resources

Online competition to libraries

Alternative method of marketing

Alternative method of communication

Alternative publishing practices

User awareness

Efficiency

“Buzz” word right now

Users are unaware or are creating alternatives to library resources

Coined by O'Reilly Media (2004)

What Is Web 2.0, Design Patterns and Business Models for the Next Generation of Software Tim O'Reilly, 09/30/2005

What Is Web 2.0,

Design Patterns and Business Models for the Next Generation of Software

Tim O'Reilly, 09/30/2005

WEB 2.0 Concepts (Mindset) Key concepts or focus points: Collaboration Sharing Ownership Creation Web-based rather than software based Data/information Social Connections/relationships Trust

Key concepts or focus points:

Collaboration

Sharing

Ownership

Creation

Web-based rather than software based

Data/information

Social

Connections/relationships

Trust

WEB 2.0 Concepts Enrichment Personal data Participation Decentralized User “tagged” or defined Experience Services Remixable Behavior

Enrichment

Personal data

Participation

Decentralized

User “tagged” or defined

Experience

Services

Remixable

Behavior

Library 2.0 Coined by Michael Casey on his blog LibraryCrunch Some library contributors: Stephen Abram John Blyberg Michael E. Casey Jenny Levine Paul Miller Michael Stephens

Coined by Michael Casey on his blog LibraryCrunch

Some library contributors:

Stephen Abram

John Blyberg

Michael E. Casey

Jenny Levine

Paul Miller

Michael Stephens

Library 2.0 Concepts Delivery Constant and purposeful change Adaptation User designed User created Participation User feedback 2-way information Reaching new users

Delivery

Constant and purposeful change

Adaptation

User designed

User created

Participation

User feedback

2-way information

Reaching new users

Warnings (or Thoughts) What do users want? Investment in technology and/or time What do users expect? What are users doing on their own? How can users contribute?

What do users want?

Investment in technology and/or time

What do users expect?

What are users doing on their own?

How can users contribute?

Do you recognize RSS?

KSL RSS Feeds

RSS Changing Our Patrons Moving away from email & listservs Current Awareness “Pull” rather than “Push” Sharing everything Privacy? Speed Few years ago…”If not on the Internet, it is not legitimate” Is RSS the next thing patrons use to judge products & services?

Moving away from email & listservs

Current Awareness

“Pull” rather than “Push”

Sharing everything

Privacy?

Speed

Few years ago…”If not on the Internet, it is not legitimate”

Is RSS the next thing patrons use to judge products & services?

Blog Considerations Purpose – Announcements and/or discussion? Open or no commenting? Moderation? Tracking/pinging Spam prevention Single or multiple authors How often are entries added? Legal considerations (non-profit status, advertising, organizational policies, etc.)

Purpose – Announcements and/or discussion?

Open or no commenting?

Moderation?

Tracking/pinging

Spam prevention

Single or multiple authors

How often are entries added?

Legal considerations (non-profit status, advertising, organizational policies, etc.)

2006 Workplace E-Mail, Instant Messaging & Blog Survey American Management Association: 8% of organizations operate business blogs 55% of business blogs ‘facing out’ for customers and other third parties to read Less than 2% of organizations assign a lawyer or other responsible party to review employees’ entries Nearly 2% have fired workers for offensive blog content - including posts on employees’ personal home-based blogs

American Management Association:

8% of organizations operate business blogs

55% of business blogs ‘facing out’ for customers and other third parties to read

Less than 2% of organizations assign a lawyer or other responsible party to review employees’ entries

Nearly 2% have fired workers for offensive blog content - including posts on employees’ personal home-based blogs

http://www.sifry.com/alerts/archives/000432.html

ALA LAMA’s New Blog

Blog Based OPAC Casey Bisson WPopac: An OPAC 2.0 Testbed WordPress based, so already have access to more programmers than the ILS vendors combined

Casey Bisson

WPopac: An OPAC 2.0 Testbed

WordPress based, so already have access to more programmers than the ILS vendors combined

Patrons Blogging About Libraries

St. Joseph County Public Library

2006 Workplace E-Mail, Instant Messaging & Blog Survey American Management Association: 35% of employees use IM at work Only 31% of organizations have IM policy in place 13% retain IM business records 2% have dismissed workers for inappropriate instant messenger (IM) chat 50% of workplace users downloading free IM tools from the Internet - a dangerous practice that 26% of employers aren’t even aware of

American Management Association:

35% of employees use IM at work

Only 31% of organizations have IM policy in place

13% retain IM business records

2% have dismissed workers for inappropriate instant messenger (IM) chat

50% of workplace users downloading free IM tools from the Internet - a dangerous practice that 26% of employers aren’t even aware of

Trillian, Meebo, etc.

Other Library 2.0 Gwinnett County Public Library (GCPL) in Lawrenceville, GA, has launched a successful downloadable music, video, and audio book service. GCPL held a very successful teen band competition in 2005 as part of its Year of the Teen. The Cecil County Public Library in Elkton, MD, offers Teen Game Nights.

Gwinnett County Public Library (GCPL) in Lawrenceville, GA, has launched a successful downloadable music, video, and audio book service.

GCPL held a very successful teen band competition in 2005 as part of its Year of the Teen.

The Cecil County Public Library in Elkton, MD, offers Teen Game Nights.

What is Web 2.0 and How Will Technical Writers be Impacted Web 1.0 “surfing” Content within a specific space Web 2.0: Decentralized Granular Syndication Web as a “platform” “Long Tail”

Web 1.0

“surfing”

Content within a specific space

Web 2.0:

Decentralized

Granular

Syndication

Web as a “platform”

“Long Tail”

Brian C. Gray [email_address] http://blog.case.edu/bcg8/ http://briangray.alablog.org/ THANK YOU!

Brian C. Gray

[email_address]

http://blog.case.edu/bcg8/

http://briangray.alablog.org/

THANK YOU!