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Media Industry Trends in 2009
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Media Industry Trends in 2009

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Ten major media industry trends for 2009.

Ten major media industry trends for 2009.

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Media Industry Trends in 2009 Presentation Transcript

  • 1. Media Industry Trends in 2009 Timo Argillander Digital Media Finland Oy 22.4.2009
  • 2.  
  • 3.  
  • 4.  
  • 5.  
  • 6. The Macro Level: Media Industry in Numbers
  • 7. Ten Trends
    • Media advertising plunges
    • Internet advertising continues to grow
    • New business models developed for content
    • Internet TV becomes reality
    • ” Linear TV” still going strong
    • Mobile broadband becomes mainstream
    • Music industry changes shape
    • Video games industry shows good growth
    • Location based services start making money
    • Social media will be a good business – in enterprise applications
  • 8. Thank You! Timo Argillander Digital Media Finland Oy t [email_address] www.digitalmedia.fi