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Tools for HIV/STBBI Outreach Planning
- 1. “If I Had a Hammer…”: A Range of Tools for HIV/STBBI Outreach Workers Anneliese Poetz, PhD (NCCID) Barbara Anderson, BScN, MSc (Alberta Health Services) Tuesday April 3, 2012 | Toronto, ON 1:30 – 5:00 pm
- 2. Today’s Workshop Objectives: – Learn about the free (evidence-informed) tools developed by NCCID for use in outreach work; – Collaborate with others to critique these tools and provide useful recommendations for improvement; – Co-operate with NCCID, an agency that provides evidence-informed tools for use in practice;
- 3. Today’s Workshop Agenda is based on the two tools currently under development as part of NCCID’s Outreach Project Part 1. Data Collection & Indicator Tool Part 2. Outreach Planning Guide Checklist
- 4. Outreach Project M ontreal Forum Scoping Review Outreach Planning Guide Advisory Group Toronto Consultation NCCPH Summer Institute Receive scoping review Feb ‘08 Nov ‘09 March ‘10 June ‘10 Sept‘10 Regional Workshops Feb ‘11
- 5. Regional Consultations Halifax: Atlantic Provinces Montréal: (French) Quebec, French- speaking provinces Saskatoon: Manitoba, Saskatchewan Calgary: Territories Edmonton: Alberta, British Columbia Toronto: Ontario
- 6. Outreach Tool Development Feb ‘12Nov ‘11 Feb ‘12 Feb ‘12 Today Apr ‘12 Checklist & DCIT Draft Tools OPG – 2 nd edition TOPHC workshop Survey – tools prioritization Outreach Tools Advisory Group Initiated Future…
- 7. Data Collection & Indicator Tool Part 1: Anneliese Poetz, NCCID Barbara Anderson, Alberta Health Services Tuesday April 3, 2012 | Toronto, ON 1:30 – 5:00 pm
- 8. Outline Data Collection & Indicator Tool – Description of tool – Break out groups – Large group discussion
- 9. Requirements (goals) 1. The tool should allow for easy access to information about HIV/STBBI prevention in terms of goals, indicators, indicator definitions and examples of data collection forms for Canadian programs 2. The tool must allow for a running list to be kept, and for this list to be printed and/or sent to the email address entered by the user
- 10. 3. The tool should facilitate collaboration and partnerships among HIV/STBBI outreach programs in Canada through sharing of information about program goals and data collection Requirements (goals) cont’d
- 11. Information Architecture Information architecture and quality of labels are both important for being able to navigate through a web site Miller & Remington (2004). Modeling Information Navigation: Implications for Information Architecture. Human-Computer Interaction. Vol. 19: 225-271.
- 12. Information Architecture • Definition: “How information is categorised, labelled and presented and how navigation and access are facilitated…” (p. 293) • Importance: “…determines not only whether users will and can find what they need, but also affects user satisfaction and influences return visits.” (p. 293) Gullikson, S. R. Blades, M. Bragdon, S. McKibbon, M. Sparling, E.G. Toms (1999). The impact of information architecture on academic web site usability. The Electronic Library. Vol 17(5): 293-304.
- 13. Information Architecture Program Goals & Objectives Indicator Type Target pop’n Goal category Outcome Associated Indicators Needle Exchange Needle Exchange Sex Trade Worker Geography Province City/Town Local Program
- 14. Labels • “…the quality of the link labels is the principal determiner for how quickly people find items in a Web site” (p. 259) • “Perhaps the most useful lesson for Web designers is the importance of choosing clear and reliable link labels. Our results demonstrate that the quality of link labels is a greater factor for navigation items than the structure of the pages” (p. 262) Miller & Remington (2004). Modeling Information Navigation: Implications for Information Architecture. Human-Computer Interaction. Vol. 19: 225-271.
- 15. Data Collection & Indicator Tool
- 30. Summary • Information Architecture including clear labelling of items on a website, is important because: – Influences the user’s ability to find information – Influences usability of website and return visits • Your input is important for ensuring the labels for this website are meaningful and useful
- 31. Small Group Discussion 20 minutes
- 32. Large Group Discussion and Review 20 minutes
- 33. Outreach Planning Guide Checklist Anneliese Poetz, NCCID Barbara Anderson, Alberta Health Services Tuesday April 3, 2012 | Toronto, ON 1:30 – 5:00 pm Part 2:
- 34. Outline Outreach Planning Guide Checklist – Why is it important to plan your outreach program? – Description of tool – Break out groups – Large group discussion
- 35. Why is it important to plan your outreach program?
- 36. Why is it important to plan your outreach program? • If you articulate specific program goals it keeps you focused on the purpose of your program when delivering services • With clear program goals, you can define indicators for measuring whether you are meeting your goals, and identify areas for improvement
- 37. Why is it important to plan (cont’d) • You can demonstrate program successes to potential funders
- 38. Evidence-informed planning • Evidence points to ongoing priority populations and to flare-ups that require a strategic response • Outreach staff continuously look for places to effectively connect with target populations
- 39. Evidence-informed planning cont’d • Data are gathered, interpreted, shared, and acted upon at every level – outreach staff, leadership and epidemiologist • Facilitates intentional planning • Well-positioned to respond as terrain shifts
- 40. What are the tools available for outreach program planning?
- 42. Outreach Planning Guide Checklist
- 43. 1st Intended use of Checklist Inventory the user’s readiness for creating a new outreach program, or for those already involved in outreach to take stock of their current situation and acknowledge areas for improvement
- 44. 2nd Intended use of Checklist To help the program manager to stay focused and on target throughout the development and/or ongoing review of their outreach program
- 45. 3rd Intended use of Checklist Provide a quick reference for performing the 4 steps for outreach program planning and evaluation, which is contained within the Outreach Planning Guide
- 46. The Checklist
- 47. The Checklist
- 48. Summary • It is critical to plan outreach programs (e.g. articulate program goals, measure program success) • Tools to do this are: – Outreach Planning Guide 2nd edition – Outreach Planning Guide Checklist – Data Collection and Indicator Tool
- 49. Small Group Application of Tool - Scenario 20 minutes
- 50. Large Group Discussion and Review 20 minutes
- 51. Thank You! We appreciate your feedback Anneliese Poetz, Project Manager National Collaborating Centre for Infectious Diseases apoetz@icid.com 204.942.5339 Barbara Anderson, Manager Sexually Transmitted Infections Alberta Health Services barbara.anderson@albertahealthservices.ca 780.342.2303
- 54. The Checklist
Editor's Notes
- Total invited to respond to survey n=103, total responses to survey n=52. Survey remained open for 2 weeks, reminder sent after 1 week. Survey closed November 10, 2011 ~5p CST.
- Topic Slide
- According to a study by Harley, McCarthy and Souza, 1998 – 40% of users will not return to a site if their first experience is negative (e.g. if they can’t find what they are looking for)
- Topic Slide
- Surveillance data informed choice of target population for infectious syphilis outbreak in Edmonton. Experience and incentive of $10 led to an effective reach. Program data informed the need for expanded public health outreach in corrections facilities. Now province-wide. Disseminating knowledge to other service providers, supporting planning and collaboration. Transferring knowledge through national and international conferences.
- Evidence-informed outreach planning guide. Four stages for planning: Step 1: Get to know your population (Assessment) Step 2: Design your outreach program (Planning) Step 3: Deliver the services (Implementation) Step 4: Measure the results (Evaluation)
- The 4 steps for outreach program planning in the Guide, provide the basis for the Outreach Planning Guide Checklist. The checklist provides a quick reference guide for busy managers who do not have time to read the outreach planning guide. If the person using the checklist wishes more information, they can consult the corresponding pages in the Guide. If they still wish to obtain further information they can consult the ‘additional resources’ provided at the end of the checklist. The checklist was not only based on the evidence-informed guide, but its development process was informed by evidence – the references are also provided at the end of the Guide.
- The checklist is based on the content in the outreach planning guide and is intended to be used in conjunction with the Guide.
- Mention that there are 3 other steps in the planning process/checklist that they can try and use, and provide feedback on applying the checklist in practice.