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WEARABLE ELECTRONICS
PRODUCT (Smartwatch, Wrist Band,
smartglasses, Augmented/Virtual
Reality HUD/HMD, Ear Computer,
Activity Monitors, Smart Textiles, E-
textiles & Others Wearable Computing
Device) MARKET ANALYSIS,
2014-2024: A Global Perspective
BIS Research -:Sample Page:- 2
Wearable Electronics Product Market Analysis, 2014-2024
: A Global Perspective
BIS Research is a leading market intelligence and technology research company. BIS Research
publishes in-depth market intelligence reports focusing on the market estimations, technology
analysis, emerging high-growth applications, deeply segmented granular country-level market
data and other important market parameters useful in the strategic decision making for senior
management. BIS Research provides multi-client reports, company profiles, databases, and
custom research services.
Copyright © 2014 BIS Research
All Rights Reserved. This document contains highly confidential information and is the sole
property of BIS Research. Disclosing, copying, circulating, quoting or otherwise reproducing
any or all contents of this document is strictly prohibited. Access to this information is provided
exclusively for the benefit of the people or organization concerned. It may not be accessed by,
or offered whether for sale or otherwise to any third party.
BIS Research -:Sample Page:- 3
Wearable Electronics Product Market Analysis, 2014-2024
: A Global Perspective
1 MARKET OVERVIEW ( QUANTITATIVE)
1.1 PRODUCT-WISE MARKET STATISTICS SNAPSHOT
The wearable product market is broadly segmented into three major divisions- hand-worn,
head-worn and body-worn. The figure below presents the expanding market size of the
segments. The hand-worn product market includes smartwatches, wrist-band (smartphones
enabled) and ring-wear. Head-worn devices include smartglasses, AR/VR enabled HUD/HMDs,
and ear-worn computers. All other device including smart textiles and e-textiles are considered
as body-worn product.
FIGURE 1
WEARABLE PRODUCT MARKET EXPANSION SNAPSHOT
($XX million)
2013
($XX million)
2013
($XX million)
2013
($XX billion ) 2024
• Wearable Market
Device/Product
($XX billion ) 2024
• Hand-Worn Devices
($XX billion ) 2024
• Body-Worn Devices
($XX Billion) 2024
• Head-Worn Devices
($XX billion)
2013
Sample
Source: BIS Research
The subsequent section presents the market value for each product segment.
BIS Research -:Sample Page:- 4
Wearable Electronics Product Market Analysis, 2014-2024
: A Global Perspective
1.1.1 HEAD-WORN PRODUCT MARKET VALUE & YEAR-ON-
YEAR GROWTH SNAPSHOT
1.1.1.1 Other head -worn product market value & year -on-
year growth snapshot
FIGURE 2
OTHER HEAD-WORN PRODUCT MARKET VALUE ($MILLION)
& Y-O-Y GROWTH (2014-2024)
XXX%
XXX%
XXX%
XXX%
XXX%
XXX%
XXX%
XXX
XXX
XXX
XXX
XXX
XXX
XXX
XXX
2014 2016 2018 2020 2022 2024
Total Market Value YoY
Sample
Source: BIS Research
The other head-worn products such as headsets have not been commercialized yet and are
expected to account for over $XXX million in 2014. The market is estimated to grow at a CAGR
of over XXX% from 2014 to 2024 and reach $XXX billion market value in 2024.
BIS Research -:Sample Page:- 5
Wearable Electronics Product Market Analysis, 2014-2024
: A Global Perspective
2 MARKET ENTROPY
2.1 COMPETITIVE BENCHMARKING
FIGURE 3
BIS RESEARCH ACTIVITY BENCHMARK
Sample
Source: BIS Research
Based on our calculations we have arrived at weighted score for each identified key player. The
weighted scores have been segmented into three clusters.
2.1.1 CLUSTER 1
The first cluster includes companies having weighted score of more than XXX. It is expected
that with various product launches and expansion in their business portfolio the companies will
grow and have a promising impact on the wearable market in the coming years.
BIS Research -:Sample Page:- 6
Wearable Electronics Product Market Analysis, 2014-2024
: A Global Perspective
3 MARKET DYNAMICS
3.1 MARKET DRIVERS
3.1.1 SHIFT OF FOCUS TOWARDS COMMUNICATION,
NETWORKING, POSITIONING, & RECOGNITION
TECHNOLOGIES IN WEARABLES
The existence of wearable products has been around for more than four decades now. But
since the last decade wearables are being launched in the market and are gaining consumer
acceptability. The improvement in technologies such as communication, networking, image,
gesture, and speech & voice recognition has made wearable computing an appealing option.
Gradually, the focus on these technologies is increasing and the industry is looking towards
customizing these technologies to suit wearer’s needs and aesthetics.
The first generation of wearable devices largely employed Bluetooth for connectivity with
smartphones and other internet enabled portable devices. However, with the technological
advancements and limitations of the above protocol in terms of range and power consumption,
other technologies such as Wi-Fi, Low energy Bluetooth (BLE), and near field communication
(NFC) are being adopted by the companies. Not only they use lesser power but can be used for
wider ranges of connectivity.
Moreover, commonly used GPS and digital compass are also being incorporated in the design
of wearable products. These positioning components make the product useful for a variety of
applications in fields ranging from healthcare to military, where location tracking is of critical
importance.
Recognition technologies such as voice recognition and gesture recognition are becoming
increasingly popular in wearable devices. With the help of these applications, drivers can
navigate to their destinations, workers can control warehouse inventory, doctors can automate
medical transcription processes, lawyers can build their cases with e-discovery products,
homeowners can control their environmental and security systems and users of smart devices
can access applications by voice commands.
BIS Research -:Sample Page:- 7
Wearable Electronics Product Market Analysis, 2014-2024
: A Global Perspective
Companies across all sectors and from every part of the voice recognition supply chain seek a
competitive edge that will differentiate them in an increasingly crowded wearable market. Also,
gesture recognition technology is gaining popularity in devices which will make touch screen
obsolete in the coming years.
3.2 MARKET CHALLANGES
3.2.1 THERMAL CONSIDERATIONS & DEVICE
PROTECTION
Thermal design challenges have also surfaced with the advent of wearable electronics for both
the package and overall system. Operating temperature of devices is decided by reliability
requirements in addition to a certain comfort level for the user. Wearables that are placed in
direct contact with the skin need to maintain an ideal operating temperature at or below the
normal body temperature of 37°C (98.6°F).
Wearable technology takes advantage of the fact that human body is a thermal regulator. Skin
temperature is held below normal body temperature and can act as a sink to dissipate thermal
energy. Thermal design is a challenge for products like smartwatches and glasses since they
have high thermal demands on the processor and overall package. However, designers should
remain careful since they are dealing with the human body.
Wearable products such as fitness bands and health monitors that are worn continuously are
expected to function in rugged conditions involving dust and moisture. Many materials used in
package and board assembly remain sensitive to moisture, requiring full encapsulation of all
electronic components. Generally mechanical seals are used to provide liquid and dust
protection. However, these break easily over a certain time and hence are not much reliable.
Companies such as HZO have developed nano-coating technology which protects the devices
at the PCB level. Design has to address concerns for material interaction, reliability of
interfaces, and impact on the thermal environment. Concerns for exposure to certain elements
and materials are also important to address.
These issues are not high on the list of challenges faced by the wearable market, but are
important enough, since they provide comfortable usage and longevity to the device.
BIS Research -:Sample Page:- 8
Wearable Electronics Product Market Analysis, 2014-2024
: A Global Perspective
4 PRODUCTS MARKET
4.1 WEARABLE PRODUCT MARKET
4.1.1 INTRODUCTION
Over the past few years wearable technology has penetrated into a diverse range of
applications such as healthcare, fitness, fashion, and military. Prominent companies such as
Google Inc. (U.S.), Apple (U.S.), Samsung Electronics (South Korea), Adidas AG (Germany)
are already a part of the value chain of wearable electronics. Large number of start-ups are
also aiming to be a part of this technology platform, but Google (U.S.), Samsung (South
Korea) are identified to be leading the way by integrating mobile applications into glasses and
watches respectively.
The wearable product market is segmented as per the figure below.
FIGURE 4
WEARABLE ELECTRONICS-PRODUCT SEGMENTATION
Wearable Electronic
Products
Hand Worn
Prodcuts
Head Worn
Products
Body Worn
Products
Smart Watch
Smart
Glasses
Smart Textile
Wrist Wear
HMD/HUD
Wearable
Patches
Finger Wear
Others
Others (Foot
Wear, Arm Wear
etc.)
Source: BIS Research
BIS Research -:Sample Page:- 9
Wearable Electronics Product Market Analysis, 2014-2024
: A Global Perspective
4.1.2 HAND WORN PRODUCTS
4.1.2.1 Smartwatch
4 . 1 . 2 . 1 . 1 S m a r t w a t c h m a r k e t s t a t i s t i c s
TABLE 1
SMARTWATCH MARKET VOLUME BY REGION (MILLION UNITS),
2014-2024
Region 2013 2014 2016 2018 2020 2022 2024
CAGR %
(2014-
2024)
North America XXX XXX XXX XXX XXX XXX XXX XXX
EMEA XXX XXX XXX XXX XXX XXX XXX XXX
APAC XXX XXX XXX XXX XXX XXX XXX XXX
Others XXX XXX XXX XXX XXX XXX XXX XXX
Total XXX XXX XXX XXX XXX XXX XXX XXX
Source: BIS Research
BIS Research -:Sample Page:- 10
Wearable Electronics Product Market Analysis, 2014-2024
: A Global Perspective
TABLE 2
SMARTWATCH MARKET VALUE BY REGION ($MILLION ),
2014-2024
Region 2013 2014 2016 2018 2020 2022 2024
CAGR %
(2014-
2024)
North America XXX XXX XXX XXX XXX XXX XXX XXX
EMEA XXX XXX XXX XXX XXX XXX XXX XXX
APAC XXX XXX XXX XXX XXX XXX XXX XXX
Others XXX XXX XXX XXX XXX XXX XXX XXX
Total XXX XXX XXX XXX XXX XXX XXX XXX
Source: BIS Research
The global smartwatch market was dominated by North America with a contribution of $XXX
million in the total market value, and it is expected that this trend will continue from 2014 to
2024, with an estimated CAGR of XXX%. However, APAC has been identified as the fastest
growing region among all geographical regions with a promising CAGR of XXX% from 2014 to
2024.
4.1.2.2 Wrist wear
4 . 1 . 2 . 2 . 1 W r i s t w e a r k e y e l e c t r o n i c c o m p o n e n t s
Wrist worn devices are much smaller in size and shape, when compared with smartwatches.
Therefore, the components incorporated in wrist worn devices need to be much smaller but at
the same time should not affect the product’s performance. Various components such as
processors, memory, battery and others are discussed below:
BIS Research -:Sample Page:- 11
Wearable Electronics Product Market Analysis, 2014-2024
: A Global Perspective
4.1.2.2.1.1 Processors
Currently, wearable devices mostly use processors that were originally designed for
smartphones. This makes for limited functionalities, higher power consumption, and lower
response times. Therefore, with the miniaturization of MCU unobtrusive wearable devices can
be developed.
Toshiba has launched an application processor TZ1001MBG, which is designed for wearable
devices and features an integrated accelerometer, motion tracker and flash memory. The
processor is based on ARM’s architecture and is a XXX MHz variant in the Cortex (R) series
(M4F) that can decode information from the sensors.
Texas Instruments and STMicroelectronics clearly lead the way as far as MCU for wristbands
are concerned. Nike FuelBand and Fitbit Flex are powered by the MSP430 series of controller
from Texas Instruments and STM32 controller from STMicroelectronics respectively.
Key Player: Texas Instruments, STMicroelectronics, NXP semiconductors
BIS Research -:Sample Page:- 12
Wearable Electronics Product Market Analysis, 2014-2024
: A Global Perspective
5 GEOGRAPHIC ANALYSIS
5.1 APAC
5.1.1 JAPAN
Japan is one of the most advanced countries in the field of technology, leading the way with
the most advanced communications infrastructure. However, wearable technology has been
unable to captivate the interest of the consumers in the country.
Japanese technology investors are considered to be quite conservative when it comes to taking
a risk on new ideas as a result of which wearable technology is yet to develop substantially in
this country. Recently a Japanese start-up called Moff which develops wearable devices opted
for a U.S.-based Kickstarter campaign to develop and market Moff, instead of relying on a
Japanese funding medium. This is due to the lack of interest among Japanese investors for the
product. It was only after a successful Kickstarter drive and U.S. publicity did Japanese
investors step onboard.
In order to contribute to the development of wearable technology, researchers at the
Hiroshima University in Japan are testing a new wearable computing device that users simply
clip onto their ears to use. This device uses cutting-edge technology including a GPS, compass,
gyro-sensor, speaker, and microphone. Weighing only XXX grams, this Bluetooth-enabled
device could bring about a stir in the wearable computing industry.
Industry experts are of the opinion that consumers in Japan have greater inclination towards
smart garments. These include garments for fitness tracking and healthcare and also garments
that can notably display graphics on their surface to communicate.
The leading electronic companies such as Toshiba Corporation are also actively participating in
this competitive market by continuously launching technologically advanced products.
Toshiba's new application processor is a single package that integrates an accelerometer to
measure motion, a processor to handle the data acquired by the sensor, flash memory to store
BIS Research -:Sample Page:- 13
Wearable Electronics Product Market Analysis, 2014-2024
: A Global Perspective
data, and a Bluetooth Low Energy controller that supports low power communication. This
reduces mounting area, contributing to the downsizing of wearable devices.
In spite of the slow pace of development in Japan, it is expected that the country can benefit
from the wearable technology revolution because the country still excels at miniaturization
despite higher prices than Asian neighbors China and Taiwan.
5.1.2 AUSTRALIA
Consumers in Australia are embracing wearable technology at a faster rate than their
international counterparts. Also the consumers are eager to buy the latest gadgets despite
technology products being priced higher compared to other countries. High street retailers are
set to be leading a booming Australian market for wearable smartphone accessories, such as
smart watches, wristbands, and glasses.
Australian researchers are developing a wearable computer and augmented reality kit to aid
Australia’s bionic eye research project. University of South Australia’s Wearable Computer Lab
has collaborated with the National Information Communications Technology Australia (NICTA)
and the Bionic Vision Australia to develop prototype hardware tailored to simulations of
prosthetic vision.
With more and more consumers willing to be permanently connected to the cloud of personal
data, organizations will be given richer data streams and access to new opportunities to
understand individuals but will also face challenges around customer data management,
privacy, and interaction.
BIS Research -:Sample Page:- 14
Wearable Electronics Product Market Analysis, 2014-2024
: A Global Perspective
5.2 OTHERS
TABLE 3
WEARABLE MARKET VOLUME, OTHERS (MILLION UNITS), 2014-2024
Product 2013 2014 2016 2018 2020 2022 2024
CAGR %
(2014-
2024)
Hand Worn XXX XXX XXX XXX XXX XXX XXX XXX
Head Worn XXX XXX XXX XXX XXX XXX XXX XXX
Body Worn XXX XXX XXX XXX XXX XXX XXX XXX
Total XXX XXX XXX XXX XXX XXX XXX XXX
Source: BIS Research
TABLE 4
WEARABLE MARKET VALUE, OTHERS ($MILLION), 2014-2024
Product 2013 2014 2016 2018 2020 2022 2024
CAGR
%
(2014-
2024)
Hand Worn XXX XXX XXX XXX XXX XXX XXX XXX
Head Worn XXX XXX XXX XXX XXX XXX XXX XXX
Body Worn XXX XXX XXX XXX XXX XXX XXX XXX
Total XXX XXX XXX XXX XXX XXX XXX XXX
Source: BIS Research
BIS Research -:Sample Page:- 15
Wearable Electronics Product Market Analysis, 2014-2024
: A Global Perspective
The net revenue generated by other regions in 2013 was $XXX million with annual shipment
recorded to be .XXX million units. However, it is expected that the market value from other
countries will grow considerably and reach over $XXX billion by 2024, with a promising CAGR
of XXX% from 2014 to 2024. During the same period, the total shipment will rise from XXX
million units in 2014 to XXX million units by 2024, with an estimated CAGR of XXX% from
2014 to 2024.
BIS Research -:Sample Page:- 16
Wearable Electronics Product Market Analysis, 2014-2024
: A Global Perspective
6 KEY MARKET PLAYER PROFILE
6.1 OLYMPUS CORPORATION
6.1.1 OLYMPUS CORPORATION SUMMARY
Particular Specific (as of 2013)
Website www.olympus.co.jp
Contact Details
Shinjuku Monolith
2-3-1 Nishi-Shinjuku
Tokyo 163-0914
Japan
Tel: 81-3-3340-2111
Fax: 81-3-3340-2062
Year of
incorporation/Establishment
1919
Ownership Type Public
Company Type Manufacturer and Retailer
Number of Employees 32,937
Subsidiaries
ITX Corporation (Japan), Olympus Business Creation Corp.
(Japan), Olympus Imaging Corp. (Japan), R D Tech
Instrument (U.S.), Olympus Optical Technology Philippines
Inc. (Philippines)
Competitors
GE Inspection (U.S.), Mistras (U.S.), Sony Corporation
(Japan), Flir (U.S.)
Source: Olympus Corp. Website, LinkedIn, BIS Research
BIS Research -:Sample Page:- 17
Wearable Electronics Product Market Analysis, 2014-2024
: A Global Perspective
6.1.2 FINANCIALS
FIGURE 5
OLYMPUS: OVERALL FINANCIALS, 2011 - 2013 ($ MILLION)
2011 2012 2013
Net Revenue 10,588 10,606 7,661
Net Income 48.3 -612.3 82.0
-XXX
-XXX
-XXX
-XXX
-XXX
-XXX
-XXX
XXX
XXX
XXX
XXX
XXX
XXX
XXX
XXX
XXX
XXX
($Million)
($Million)
Sample
Source: Olympus Corp. Website, BIS Research
FIGURE 6
OLYMPUS: REVENUE BY OPERATING SEGMENTS FOR 2011-2013
XX%
XX%
XX%
XX%
XX%
2013
Medical
Life Science & Industrial
Imaging
Information & Communication
Others
XX%
XX%
XX%
XX%
XX%
2012
Medical
Life Science & Industrial
Imaging
Information & Communication
Others
XX%
XX%
XX%
XX%
XX%
2011
Medical
Life Science & Industrial
Imaging
Information & Communication
Others
Sample
Source: Olympus Corp. Website, BIS Research
BIS Research -:Sample Page:- 18
Wearable Electronics Product Market Analysis, 2014-2024
: A Global Perspective
6.2 EPSON CORPORATION
6.2.1 EPSON CORPORATION SUMMARY
Particular Specific (as of 2013)
Website www.epson.com
Contact Details
3–3–5, Owa
Suwa – shi, 392 – 8502
Japan
Tel: 81–226–523-148
Fax: 81–226–534-844
Year of
Incorporation/Establishment
1942
Ownership Type Public
Company Type Manufacturer
Number of Employees
Consolidated-73,639
Parent Company-11,848
Subsidiaries
Tohoku Epson Corporation, Epson Portland Inc., Epson Precision
Inc.(U.S.), Epson America Inc., Epson Co. Ltd. (China), Epson
Engineering (Shenzhen)
Competitors
Acer Inc. (Taiwan), Hewlett-Packard Company (U.S.A.), Sharp
Corporation (Japan),Canon Inc. (Japan), Bausch and Lomb Inc.
(U.S.), Casio Computer Co. Ltd. (Japan)
Source: Epson Corp. Website, LinkedIn, BIS Research
BIS Research -:Sample Page:- 19
Wearable Electronics Product Market Analysis, 2014-2024
: A Global Perspective
6.2.2 PRODUCT PORTFOLIO
FIGURE 7
EPSON CORPORATION MAIN BUSINESSES
Source: Epson Corp. Website, BIS Research
6.2.3 FINANCIALS
FIGURE 8
EPSON: OVERALL FINANCIALS, 2011 - 2013 ($MILLION)
2011 2012 2013
Net Revenue 12,170 10,974 9,619
Net Income 127.9 62.9 114.0
XXX
XXX
XXX
XXX
XXX
XXX
XXX
XXX
XXX
XXX
XXX
XXX
XXX
XXX
XXX
XXX
($Million)
($Million)
Sample
Source: Epson Corp. Website, BIS Research
BIS Research -:Sample Page:- 20
Wearable Electronics Product Market Analysis, 2014-2024
: A Global Perspective
DISCLAIMER
BIS Research provides valuable market intelligence to an exclusive group of customers in
response to orders. The report is licensed for the customer's internal use only and is subject to
restrictions set henceforth. This document and its contents are confidential and may not be
further distributed, published or reproduced, in whole or in part, by any medium or in any form
for any purpose, without the express written consent of BIS Research. Customer will not
disclose the contents of the report, whether directly in any media or indirectly through
incorporation in a database, marketing list, report or otherwise, or use or permit the use of
Information to generate any statistical or other information that is or will be provided to third
parties; or voluntarily produce Information in legal proceedings.
Market reports are based on expectations, estimates and projections as of the date such
information is available. Any recommendation contained in this report may not be suitable for
all investors or businesses. The market conclusions drawn are necessarily based upon a
number of estimates and assumptions that, while considered reasonable by BIS Research as of
the date of such statements, are inherently subject to market fluctuations and business,
economic and competitive uncertainties and contingencies
For more details regarding permission, please contact us:
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Wearable electronics product market analysis 2014 2024 - a global perspective-sample

  • 1. Email: sales@bisresearch.com Tel: +1 650 228 0182 WEARABLE ELECTRONICS PRODUCT (Smartwatch, Wrist Band, smartglasses, Augmented/Virtual Reality HUD/HMD, Ear Computer, Activity Monitors, Smart Textiles, E- textiles & Others Wearable Computing Device) MARKET ANALYSIS, 2014-2024: A Global Perspective
  • 2. BIS Research -:Sample Page:- 2 Wearable Electronics Product Market Analysis, 2014-2024 : A Global Perspective BIS Research is a leading market intelligence and technology research company. BIS Research publishes in-depth market intelligence reports focusing on the market estimations, technology analysis, emerging high-growth applications, deeply segmented granular country-level market data and other important market parameters useful in the strategic decision making for senior management. BIS Research provides multi-client reports, company profiles, databases, and custom research services. Copyright © 2014 BIS Research All Rights Reserved. This document contains highly confidential information and is the sole property of BIS Research. Disclosing, copying, circulating, quoting or otherwise reproducing any or all contents of this document is strictly prohibited. Access to this information is provided exclusively for the benefit of the people or organization concerned. It may not be accessed by, or offered whether for sale or otherwise to any third party.
  • 3. BIS Research -:Sample Page:- 3 Wearable Electronics Product Market Analysis, 2014-2024 : A Global Perspective 1 MARKET OVERVIEW ( QUANTITATIVE) 1.1 PRODUCT-WISE MARKET STATISTICS SNAPSHOT The wearable product market is broadly segmented into three major divisions- hand-worn, head-worn and body-worn. The figure below presents the expanding market size of the segments. The hand-worn product market includes smartwatches, wrist-band (smartphones enabled) and ring-wear. Head-worn devices include smartglasses, AR/VR enabled HUD/HMDs, and ear-worn computers. All other device including smart textiles and e-textiles are considered as body-worn product. FIGURE 1 WEARABLE PRODUCT MARKET EXPANSION SNAPSHOT ($XX million) 2013 ($XX million) 2013 ($XX million) 2013 ($XX billion ) 2024 • Wearable Market Device/Product ($XX billion ) 2024 • Hand-Worn Devices ($XX billion ) 2024 • Body-Worn Devices ($XX Billion) 2024 • Head-Worn Devices ($XX billion) 2013 Sample Source: BIS Research The subsequent section presents the market value for each product segment.
  • 4. BIS Research -:Sample Page:- 4 Wearable Electronics Product Market Analysis, 2014-2024 : A Global Perspective 1.1.1 HEAD-WORN PRODUCT MARKET VALUE & YEAR-ON- YEAR GROWTH SNAPSHOT 1.1.1.1 Other head -worn product market value & year -on- year growth snapshot FIGURE 2 OTHER HEAD-WORN PRODUCT MARKET VALUE ($MILLION) & Y-O-Y GROWTH (2014-2024) XXX% XXX% XXX% XXX% XXX% XXX% XXX% XXX XXX XXX XXX XXX XXX XXX XXX 2014 2016 2018 2020 2022 2024 Total Market Value YoY Sample Source: BIS Research The other head-worn products such as headsets have not been commercialized yet and are expected to account for over $XXX million in 2014. The market is estimated to grow at a CAGR of over XXX% from 2014 to 2024 and reach $XXX billion market value in 2024.
  • 5. BIS Research -:Sample Page:- 5 Wearable Electronics Product Market Analysis, 2014-2024 : A Global Perspective 2 MARKET ENTROPY 2.1 COMPETITIVE BENCHMARKING FIGURE 3 BIS RESEARCH ACTIVITY BENCHMARK Sample Source: BIS Research Based on our calculations we have arrived at weighted score for each identified key player. The weighted scores have been segmented into three clusters. 2.1.1 CLUSTER 1 The first cluster includes companies having weighted score of more than XXX. It is expected that with various product launches and expansion in their business portfolio the companies will grow and have a promising impact on the wearable market in the coming years.
  • 6. BIS Research -:Sample Page:- 6 Wearable Electronics Product Market Analysis, 2014-2024 : A Global Perspective 3 MARKET DYNAMICS 3.1 MARKET DRIVERS 3.1.1 SHIFT OF FOCUS TOWARDS COMMUNICATION, NETWORKING, POSITIONING, & RECOGNITION TECHNOLOGIES IN WEARABLES The existence of wearable products has been around for more than four decades now. But since the last decade wearables are being launched in the market and are gaining consumer acceptability. The improvement in technologies such as communication, networking, image, gesture, and speech & voice recognition has made wearable computing an appealing option. Gradually, the focus on these technologies is increasing and the industry is looking towards customizing these technologies to suit wearer’s needs and aesthetics. The first generation of wearable devices largely employed Bluetooth for connectivity with smartphones and other internet enabled portable devices. However, with the technological advancements and limitations of the above protocol in terms of range and power consumption, other technologies such as Wi-Fi, Low energy Bluetooth (BLE), and near field communication (NFC) are being adopted by the companies. Not only they use lesser power but can be used for wider ranges of connectivity. Moreover, commonly used GPS and digital compass are also being incorporated in the design of wearable products. These positioning components make the product useful for a variety of applications in fields ranging from healthcare to military, where location tracking is of critical importance. Recognition technologies such as voice recognition and gesture recognition are becoming increasingly popular in wearable devices. With the help of these applications, drivers can navigate to their destinations, workers can control warehouse inventory, doctors can automate medical transcription processes, lawyers can build their cases with e-discovery products, homeowners can control their environmental and security systems and users of smart devices can access applications by voice commands.
  • 7. BIS Research -:Sample Page:- 7 Wearable Electronics Product Market Analysis, 2014-2024 : A Global Perspective Companies across all sectors and from every part of the voice recognition supply chain seek a competitive edge that will differentiate them in an increasingly crowded wearable market. Also, gesture recognition technology is gaining popularity in devices which will make touch screen obsolete in the coming years. 3.2 MARKET CHALLANGES 3.2.1 THERMAL CONSIDERATIONS & DEVICE PROTECTION Thermal design challenges have also surfaced with the advent of wearable electronics for both the package and overall system. Operating temperature of devices is decided by reliability requirements in addition to a certain comfort level for the user. Wearables that are placed in direct contact with the skin need to maintain an ideal operating temperature at or below the normal body temperature of 37°C (98.6°F). Wearable technology takes advantage of the fact that human body is a thermal regulator. Skin temperature is held below normal body temperature and can act as a sink to dissipate thermal energy. Thermal design is a challenge for products like smartwatches and glasses since they have high thermal demands on the processor and overall package. However, designers should remain careful since they are dealing with the human body. Wearable products such as fitness bands and health monitors that are worn continuously are expected to function in rugged conditions involving dust and moisture. Many materials used in package and board assembly remain sensitive to moisture, requiring full encapsulation of all electronic components. Generally mechanical seals are used to provide liquid and dust protection. However, these break easily over a certain time and hence are not much reliable. Companies such as HZO have developed nano-coating technology which protects the devices at the PCB level. Design has to address concerns for material interaction, reliability of interfaces, and impact on the thermal environment. Concerns for exposure to certain elements and materials are also important to address. These issues are not high on the list of challenges faced by the wearable market, but are important enough, since they provide comfortable usage and longevity to the device.
  • 8. BIS Research -:Sample Page:- 8 Wearable Electronics Product Market Analysis, 2014-2024 : A Global Perspective 4 PRODUCTS MARKET 4.1 WEARABLE PRODUCT MARKET 4.1.1 INTRODUCTION Over the past few years wearable technology has penetrated into a diverse range of applications such as healthcare, fitness, fashion, and military. Prominent companies such as Google Inc. (U.S.), Apple (U.S.), Samsung Electronics (South Korea), Adidas AG (Germany) are already a part of the value chain of wearable electronics. Large number of start-ups are also aiming to be a part of this technology platform, but Google (U.S.), Samsung (South Korea) are identified to be leading the way by integrating mobile applications into glasses and watches respectively. The wearable product market is segmented as per the figure below. FIGURE 4 WEARABLE ELECTRONICS-PRODUCT SEGMENTATION Wearable Electronic Products Hand Worn Prodcuts Head Worn Products Body Worn Products Smart Watch Smart Glasses Smart Textile Wrist Wear HMD/HUD Wearable Patches Finger Wear Others Others (Foot Wear, Arm Wear etc.) Source: BIS Research
  • 9. BIS Research -:Sample Page:- 9 Wearable Electronics Product Market Analysis, 2014-2024 : A Global Perspective 4.1.2 HAND WORN PRODUCTS 4.1.2.1 Smartwatch 4 . 1 . 2 . 1 . 1 S m a r t w a t c h m a r k e t s t a t i s t i c s TABLE 1 SMARTWATCH MARKET VOLUME BY REGION (MILLION UNITS), 2014-2024 Region 2013 2014 2016 2018 2020 2022 2024 CAGR % (2014- 2024) North America XXX XXX XXX XXX XXX XXX XXX XXX EMEA XXX XXX XXX XXX XXX XXX XXX XXX APAC XXX XXX XXX XXX XXX XXX XXX XXX Others XXX XXX XXX XXX XXX XXX XXX XXX Total XXX XXX XXX XXX XXX XXX XXX XXX Source: BIS Research
  • 10. BIS Research -:Sample Page:- 10 Wearable Electronics Product Market Analysis, 2014-2024 : A Global Perspective TABLE 2 SMARTWATCH MARKET VALUE BY REGION ($MILLION ), 2014-2024 Region 2013 2014 2016 2018 2020 2022 2024 CAGR % (2014- 2024) North America XXX XXX XXX XXX XXX XXX XXX XXX EMEA XXX XXX XXX XXX XXX XXX XXX XXX APAC XXX XXX XXX XXX XXX XXX XXX XXX Others XXX XXX XXX XXX XXX XXX XXX XXX Total XXX XXX XXX XXX XXX XXX XXX XXX Source: BIS Research The global smartwatch market was dominated by North America with a contribution of $XXX million in the total market value, and it is expected that this trend will continue from 2014 to 2024, with an estimated CAGR of XXX%. However, APAC has been identified as the fastest growing region among all geographical regions with a promising CAGR of XXX% from 2014 to 2024. 4.1.2.2 Wrist wear 4 . 1 . 2 . 2 . 1 W r i s t w e a r k e y e l e c t r o n i c c o m p o n e n t s Wrist worn devices are much smaller in size and shape, when compared with smartwatches. Therefore, the components incorporated in wrist worn devices need to be much smaller but at the same time should not affect the product’s performance. Various components such as processors, memory, battery and others are discussed below:
  • 11. BIS Research -:Sample Page:- 11 Wearable Electronics Product Market Analysis, 2014-2024 : A Global Perspective 4.1.2.2.1.1 Processors Currently, wearable devices mostly use processors that were originally designed for smartphones. This makes for limited functionalities, higher power consumption, and lower response times. Therefore, with the miniaturization of MCU unobtrusive wearable devices can be developed. Toshiba has launched an application processor TZ1001MBG, which is designed for wearable devices and features an integrated accelerometer, motion tracker and flash memory. The processor is based on ARM’s architecture and is a XXX MHz variant in the Cortex (R) series (M4F) that can decode information from the sensors. Texas Instruments and STMicroelectronics clearly lead the way as far as MCU for wristbands are concerned. Nike FuelBand and Fitbit Flex are powered by the MSP430 series of controller from Texas Instruments and STM32 controller from STMicroelectronics respectively. Key Player: Texas Instruments, STMicroelectronics, NXP semiconductors
  • 12. BIS Research -:Sample Page:- 12 Wearable Electronics Product Market Analysis, 2014-2024 : A Global Perspective 5 GEOGRAPHIC ANALYSIS 5.1 APAC 5.1.1 JAPAN Japan is one of the most advanced countries in the field of technology, leading the way with the most advanced communications infrastructure. However, wearable technology has been unable to captivate the interest of the consumers in the country. Japanese technology investors are considered to be quite conservative when it comes to taking a risk on new ideas as a result of which wearable technology is yet to develop substantially in this country. Recently a Japanese start-up called Moff which develops wearable devices opted for a U.S.-based Kickstarter campaign to develop and market Moff, instead of relying on a Japanese funding medium. This is due to the lack of interest among Japanese investors for the product. It was only after a successful Kickstarter drive and U.S. publicity did Japanese investors step onboard. In order to contribute to the development of wearable technology, researchers at the Hiroshima University in Japan are testing a new wearable computing device that users simply clip onto their ears to use. This device uses cutting-edge technology including a GPS, compass, gyro-sensor, speaker, and microphone. Weighing only XXX grams, this Bluetooth-enabled device could bring about a stir in the wearable computing industry. Industry experts are of the opinion that consumers in Japan have greater inclination towards smart garments. These include garments for fitness tracking and healthcare and also garments that can notably display graphics on their surface to communicate. The leading electronic companies such as Toshiba Corporation are also actively participating in this competitive market by continuously launching technologically advanced products. Toshiba's new application processor is a single package that integrates an accelerometer to measure motion, a processor to handle the data acquired by the sensor, flash memory to store
  • 13. BIS Research -:Sample Page:- 13 Wearable Electronics Product Market Analysis, 2014-2024 : A Global Perspective data, and a Bluetooth Low Energy controller that supports low power communication. This reduces mounting area, contributing to the downsizing of wearable devices. In spite of the slow pace of development in Japan, it is expected that the country can benefit from the wearable technology revolution because the country still excels at miniaturization despite higher prices than Asian neighbors China and Taiwan. 5.1.2 AUSTRALIA Consumers in Australia are embracing wearable technology at a faster rate than their international counterparts. Also the consumers are eager to buy the latest gadgets despite technology products being priced higher compared to other countries. High street retailers are set to be leading a booming Australian market for wearable smartphone accessories, such as smart watches, wristbands, and glasses. Australian researchers are developing a wearable computer and augmented reality kit to aid Australia’s bionic eye research project. University of South Australia’s Wearable Computer Lab has collaborated with the National Information Communications Technology Australia (NICTA) and the Bionic Vision Australia to develop prototype hardware tailored to simulations of prosthetic vision. With more and more consumers willing to be permanently connected to the cloud of personal data, organizations will be given richer data streams and access to new opportunities to understand individuals but will also face challenges around customer data management, privacy, and interaction.
  • 14. BIS Research -:Sample Page:- 14 Wearable Electronics Product Market Analysis, 2014-2024 : A Global Perspective 5.2 OTHERS TABLE 3 WEARABLE MARKET VOLUME, OTHERS (MILLION UNITS), 2014-2024 Product 2013 2014 2016 2018 2020 2022 2024 CAGR % (2014- 2024) Hand Worn XXX XXX XXX XXX XXX XXX XXX XXX Head Worn XXX XXX XXX XXX XXX XXX XXX XXX Body Worn XXX XXX XXX XXX XXX XXX XXX XXX Total XXX XXX XXX XXX XXX XXX XXX XXX Source: BIS Research TABLE 4 WEARABLE MARKET VALUE, OTHERS ($MILLION), 2014-2024 Product 2013 2014 2016 2018 2020 2022 2024 CAGR % (2014- 2024) Hand Worn XXX XXX XXX XXX XXX XXX XXX XXX Head Worn XXX XXX XXX XXX XXX XXX XXX XXX Body Worn XXX XXX XXX XXX XXX XXX XXX XXX Total XXX XXX XXX XXX XXX XXX XXX XXX Source: BIS Research
  • 15. BIS Research -:Sample Page:- 15 Wearable Electronics Product Market Analysis, 2014-2024 : A Global Perspective The net revenue generated by other regions in 2013 was $XXX million with annual shipment recorded to be .XXX million units. However, it is expected that the market value from other countries will grow considerably and reach over $XXX billion by 2024, with a promising CAGR of XXX% from 2014 to 2024. During the same period, the total shipment will rise from XXX million units in 2014 to XXX million units by 2024, with an estimated CAGR of XXX% from 2014 to 2024.
  • 16. BIS Research -:Sample Page:- 16 Wearable Electronics Product Market Analysis, 2014-2024 : A Global Perspective 6 KEY MARKET PLAYER PROFILE 6.1 OLYMPUS CORPORATION 6.1.1 OLYMPUS CORPORATION SUMMARY Particular Specific (as of 2013) Website www.olympus.co.jp Contact Details Shinjuku Monolith 2-3-1 Nishi-Shinjuku Tokyo 163-0914 Japan Tel: 81-3-3340-2111 Fax: 81-3-3340-2062 Year of incorporation/Establishment 1919 Ownership Type Public Company Type Manufacturer and Retailer Number of Employees 32,937 Subsidiaries ITX Corporation (Japan), Olympus Business Creation Corp. (Japan), Olympus Imaging Corp. (Japan), R D Tech Instrument (U.S.), Olympus Optical Technology Philippines Inc. (Philippines) Competitors GE Inspection (U.S.), Mistras (U.S.), Sony Corporation (Japan), Flir (U.S.) Source: Olympus Corp. Website, LinkedIn, BIS Research
  • 17. BIS Research -:Sample Page:- 17 Wearable Electronics Product Market Analysis, 2014-2024 : A Global Perspective 6.1.2 FINANCIALS FIGURE 5 OLYMPUS: OVERALL FINANCIALS, 2011 - 2013 ($ MILLION) 2011 2012 2013 Net Revenue 10,588 10,606 7,661 Net Income 48.3 -612.3 82.0 -XXX -XXX -XXX -XXX -XXX -XXX -XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX ($Million) ($Million) Sample Source: Olympus Corp. Website, BIS Research FIGURE 6 OLYMPUS: REVENUE BY OPERATING SEGMENTS FOR 2011-2013 XX% XX% XX% XX% XX% 2013 Medical Life Science & Industrial Imaging Information & Communication Others XX% XX% XX% XX% XX% 2012 Medical Life Science & Industrial Imaging Information & Communication Others XX% XX% XX% XX% XX% 2011 Medical Life Science & Industrial Imaging Information & Communication Others Sample Source: Olympus Corp. Website, BIS Research
  • 18. BIS Research -:Sample Page:- 18 Wearable Electronics Product Market Analysis, 2014-2024 : A Global Perspective 6.2 EPSON CORPORATION 6.2.1 EPSON CORPORATION SUMMARY Particular Specific (as of 2013) Website www.epson.com Contact Details 3–3–5, Owa Suwa – shi, 392 – 8502 Japan Tel: 81–226–523-148 Fax: 81–226–534-844 Year of Incorporation/Establishment 1942 Ownership Type Public Company Type Manufacturer Number of Employees Consolidated-73,639 Parent Company-11,848 Subsidiaries Tohoku Epson Corporation, Epson Portland Inc., Epson Precision Inc.(U.S.), Epson America Inc., Epson Co. Ltd. (China), Epson Engineering (Shenzhen) Competitors Acer Inc. (Taiwan), Hewlett-Packard Company (U.S.A.), Sharp Corporation (Japan),Canon Inc. (Japan), Bausch and Lomb Inc. (U.S.), Casio Computer Co. Ltd. (Japan) Source: Epson Corp. Website, LinkedIn, BIS Research
  • 19. BIS Research -:Sample Page:- 19 Wearable Electronics Product Market Analysis, 2014-2024 : A Global Perspective 6.2.2 PRODUCT PORTFOLIO FIGURE 7 EPSON CORPORATION MAIN BUSINESSES Source: Epson Corp. Website, BIS Research 6.2.3 FINANCIALS FIGURE 8 EPSON: OVERALL FINANCIALS, 2011 - 2013 ($MILLION) 2011 2012 2013 Net Revenue 12,170 10,974 9,619 Net Income 127.9 62.9 114.0 XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX ($Million) ($Million) Sample Source: Epson Corp. Website, BIS Research
  • 20. BIS Research -:Sample Page:- 20 Wearable Electronics Product Market Analysis, 2014-2024 : A Global Perspective DISCLAIMER BIS Research provides valuable market intelligence to an exclusive group of customers in response to orders. The report is licensed for the customer's internal use only and is subject to restrictions set henceforth. This document and its contents are confidential and may not be further distributed, published or reproduced, in whole or in part, by any medium or in any form for any purpose, without the express written consent of BIS Research. Customer will not disclose the contents of the report, whether directly in any media or indirectly through incorporation in a database, marketing list, report or otherwise, or use or permit the use of Information to generate any statistical or other information that is or will be provided to third parties; or voluntarily produce Information in legal proceedings. Market reports are based on expectations, estimates and projections as of the date such information is available. Any recommendation contained in this report may not be suitable for all investors or businesses. The market conclusions drawn are necessarily based upon a number of estimates and assumptions that, while considered reasonable by BIS Research as of the date of such statements, are inherently subject to market fluctuations and business, economic and competitive uncertainties and contingencies For more details regarding permission, please contact us: Email: sales@bisresearch.com Tel: +1 650 228 0182