SMBs can really scale and do smart businesses with getting instant/real-time insights from Big Data! Here are the reasons behind why SMBs love Big Data!
2. AGILITY LOVES
BIG DATA
Big Data is useless for
organisations that are so big that
they cannot react or adapt to the
insights presented by Big Data.
In that sense- being a small-
medium organization which is
agile is a huge advantage
3. 01
02
Believe it or not, SMBs most likely already
are sitting on a huge repository of data. In
fact an SMB operating for over 1 year,
produces tons of data through sales
statistics,
SMBs need to be cognisant of a rich and
huge volume of data that can deliver
precious insights into their consumers and
business as a whole.
4. 04
03
A lot of Big Data around, weather,
demographics, consumer spending and
behaviour is freely available
SMBs can combine the freely available data
with their data to achieve some magical
correlations & forecasting analysis to suit their
business
5. INSIGHTS LOVE BIG DATA
A bags and accessories retailer with offices in Los Angeles and
Shanghai, has a real-time view into customer data, inventory
and sales, allowing the company to make sophisticated
decisions, like understanding which styles are doing well where
and hence decide on shipping locations and design patters
instantly.
6. INSIGHTS LOVE BIG DATA
SMBs can really scale and do smart businesses with getting
instant/real-time insights from Big Data
7. SO, SMBS SHOULD REALLY
LOVE BIG DATA
IMPROVE
CUSTOMER
SEGMENTA
-TION
DEVELOP
NEW
PRODUCT/
SERVICES
GENERATES
NEW
REVENUE
STREAMS
GAIN
COMPETITIVE
EDGE