This document provides 10 marketing strategies for new sports betting sites to attract members:
1) Generate topical content in advance to give search engines time to index new pages.
2) Allow other sites to use your content in exchange for text links back to increase link popularity.
3) Post full articles from other sites to improve search engine rankings for that topic.
4) Join forums and contribute actively, using your signature to promote your site with text links.
5) Add your site to as many directories as possible, applying to slow ones like DMOZ early. Adopting some of these strategies should see improvements to a new sports betting site over time.
2. So you have a new sports betting site and you were hoping
to compete with the established sports book sites, how do
you go about letting the world know the site exists?
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4. There are a number of strategies you can try in order to
attract potential members to your sports betting sites.
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6. 2.Generate topical content well in advance of the sporting
event that you would like to promote. Generally speaking,
search engines can take 3 to 12 weeks to find new pages
so unless you are really up on how to get the pages
indexed quicker, give new pages plenty of time to be
discovered by the search engines.
7. 3.Allow other sites to use your topical content in exchange
for a text link back to your site. Doing this allows you to
gain extremely valuable one way text links that will help
to increase your link popularity. Just make sure you
choose the text for that link carefully and the site posting
your article maintains credit to you as the writer.
8. 4.Post articles from other sites. Make sure that the article
you post on your site is full of keyword rich text and
optimize the page that contains that article for the
contents of that article. When done properly this can
greatly improve your chances of being found in a search
engine for that articles topic.
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10. 6.Join forums on other sites and actively contribute to
them. You see when posting to other forums your
signature is added to the bottom of your post. In your
signature you have an opportunity to place some text that
could be used to promote your site. Also, some forums will
allow you to place text links within the signature. Be
respectful and do not stuff the signature with too many
text links.
11. 7.Add your site to as many directories as you can. Some
directories can take a long time for inclusion, the DMOZ
for instance, so you should apply to them as quickly as you
can after launching your new sports betting site.
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15. Just like everything else in life there are no guarantees but
if you adopt some or all of the above mentioned
marketing strategies, your site should see improvements
over a short period of time.