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Optimise
Your
Customer
Lifecycle     Sales               Operations

Management
                         Profit

             Marketing            Service
Overcoming Today’s Challenges

            Competitive   • Increased cross selling
             Pressures



                          • Improved Customer
     Customer
     Demands                Satisfaction

Increased                 • Joined-up processes
  Costs
                            and information
Optimised Customer Lifecycle Management


           Sales                   Operations




                       Customer
                       Analytics


           Marketing               Service
For Management
                             • Joined-up functions
s               Operations

                             • Real-time Reports
    Business
    Analytics
                             • Customer and Asset
                              Performance
                Service
                             • Deepen Customer
g




                              Relationships
For Sales

• Simple Sales Lead
                           Sales                   Operation

  Management
                                       Pipeline
• Tailored Deal Workflow               Analytics


• Instant Reports          Marketing               Service

• Intelligent Alerts
For Operations

                               • Consistent, Effective
s                 Operations

                                 Delivery
    Performance
     Analytics                 • Visibility

                               • Customer Interaction and
g                 Service
                                 Profile Building
For Service
                                 • Responsive Service
les                 Operations
                                 • Intelligent Contract
                                   Management
         Service
        Analytics                • Customer Interactions
                                 • Enable Self-service
eting               Service
                                 • Track Customer Satisfaction
                                   and Capture Future Needs
For Marketing
                              Sales                   Deli
• Proactive, targeted
  communications                            Lead
                                          Analytics
• Cross/up sell to existing
  customers                   Marketing               Ser


• Nurture new customers

• Improve Marketing RoI
Your business is UNIQUE


 Flowlens is tailored to your business:


                                   Your
                    Your                      Your
  Your Data                      Products
                 Processes                   People
                                & Services




                        =
=

Increased Profits
=

    Reduced Costs
=

    Greater Buy-in
=

    Total Visibility
• 30% Increase in Spare Parts Sales
• 50% Reduction in Manual Support
• Global access for team, customers and
  partners
• Reports in seconds, not days over
  previous systems
“With Crafty Devil, we’ve been able to maximise revenue for the overall
business. I’d recommend them to anyone.”

                               Moya Johnston, Managing Director, Survitec Group
Contact                    Sales                Operations


Damien Savage
CLM Consultant
                                       Profit
damien@craftydevil.co.uk
07736 386788
                           Marketing            Service
flowlens.com

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Flowlens Customer Lifecycle Management

  • 1. Optimise Your Customer Lifecycle Sales Operations Management Profit Marketing Service
  • 2. Overcoming Today’s Challenges Competitive • Increased cross selling Pressures • Improved Customer Customer Demands Satisfaction Increased • Joined-up processes Costs and information
  • 3. Optimised Customer Lifecycle Management Sales Operations Customer Analytics Marketing Service
  • 4. For Management • Joined-up functions s Operations • Real-time Reports Business Analytics • Customer and Asset Performance Service • Deepen Customer g Relationships
  • 5. For Sales • Simple Sales Lead Sales Operation Management Pipeline • Tailored Deal Workflow Analytics • Instant Reports Marketing Service • Intelligent Alerts
  • 6. For Operations • Consistent, Effective s Operations Delivery Performance Analytics • Visibility • Customer Interaction and g Service Profile Building
  • 7. For Service • Responsive Service les Operations • Intelligent Contract Management Service Analytics • Customer Interactions • Enable Self-service eting Service • Track Customer Satisfaction and Capture Future Needs
  • 8. For Marketing Sales Deli • Proactive, targeted communications Lead Analytics • Cross/up sell to existing customers Marketing Ser • Nurture new customers • Improve Marketing RoI
  • 9. Your business is UNIQUE Flowlens is tailored to your business: Your Your Your Your Data Products Processes People & Services =
  • 11. = Reduced Costs
  • 12. = Greater Buy-in
  • 13. = Total Visibility
  • 14. • 30% Increase in Spare Parts Sales • 50% Reduction in Manual Support • Global access for team, customers and partners • Reports in seconds, not days over previous systems “With Crafty Devil, we’ve been able to maximise revenue for the overall business. I’d recommend them to anyone.” Moya Johnston, Managing Director, Survitec Group
  • 15. Contact Sales Operations Damien Savage CLM Consultant Profit damien@craftydevil.co.uk 07736 386788 Marketing Service flowlens.com