Submit Search
Upload
SXSW Business Case Workshop 2015
•
171 likes
•
26,612 views
R/GA
Follow
How to build a business case.
Read less
Read more
Business
Marketing
Report
Share
Report
Share
1 of 17
Recommended
Deloitte gov federal practice
Deloitte gov federal practice
DeloitteGov
Brainstorming Technology First
Brainstorming Technology First
R/GA
Optimizing Your Supply Chain with Neo4j
Optimizing Your Supply Chain with Neo4j
Neo4j
Pathways to Profitability for the Communications Industry
Pathways to Profitability for the Communications Industry
accenture
INTIENT Patient
INTIENT Patient
accenture
Workshop - Build a Graph Solution
Workshop - Build a Graph Solution
Neo4j
The Data Platform for Today’s Intelligent Applications
The Data Platform for Today’s Intelligent Applications
Neo4j
The Transformation Office - A new organisational capability for the digital e...
The Transformation Office - A new organisational capability for the digital e...
Rafael Lemaitre
Recommended
Deloitte gov federal practice
Deloitte gov federal practice
DeloitteGov
Brainstorming Technology First
Brainstorming Technology First
R/GA
Optimizing Your Supply Chain with Neo4j
Optimizing Your Supply Chain with Neo4j
Neo4j
Pathways to Profitability for the Communications Industry
Pathways to Profitability for the Communications Industry
accenture
INTIENT Patient
INTIENT Patient
accenture
Workshop - Build a Graph Solution
Workshop - Build a Graph Solution
Neo4j
The Data Platform for Today’s Intelligent Applications
The Data Platform for Today’s Intelligent Applications
Neo4j
The Transformation Office - A new organisational capability for the digital e...
The Transformation Office - A new organisational capability for the digital e...
Rafael Lemaitre
Business Transformation PowerPoint Presentation Slides
Business Transformation PowerPoint Presentation Slides
www.slideteam.net
Reimagining the Agenda | Accenture
Reimagining the Agenda | Accenture
accenture
Neo4j GraphSummit London March 2023 Emil Eifrem Keynote.pptx
Neo4j GraphSummit London March 2023 Emil Eifrem Keynote.pptx
Neo4j
Optimizing the Supply Chain with Knowledge Graphs, IoT and Digital Twins_Moor...
Optimizing the Supply Chain with Knowledge Graphs, IoT and Digital Twins_Moor...
Neo4j
Metaverse opportunities for the communications industry
Metaverse opportunities for the communications industry
accenture
MuleSoft + Augmented Reality & ChatGPT
MuleSoft + Augmented Reality & ChatGPT
MuleSoft Meetups
Resetting Destination for Energy Decarbonization | Accenture
Resetting Destination for Energy Decarbonization | Accenture
accenture
Knowledge Graphs and Generative AI_GraphSummit Minneapolis Sept 20.pptx
Knowledge Graphs and Generative AI_GraphSummit Minneapolis Sept 20.pptx
Neo4j
Technology Vision 2016 - Overview
Technology Vision 2016 - Overview
Accenture Operations
Future Ready Enterprise Systems | Accenture
Future Ready Enterprise Systems | Accenture
accenture
The Knowledge Graph Explosion
The Knowledge Graph Explosion
Neo4j
ChatGPT for Academic
ChatGPT for Academic
Andry Alamsyah
Health Experience: The difference between loyalty & leaving
Health Experience: The difference between loyalty & leaving
accenture
Digital Transformation Strategy & Framework | By ex-McKinsey
Digital Transformation Strategy & Framework | By ex-McKinsey
Aurelien Domont, MBA
Accenture Media & Entertainment Industry 2021 - The Consumer Media Value Play
Accenture Media & Entertainment Industry 2021 - The Consumer Media Value Play
accenture
Front pitch deck
Front pitch deck
Tech in Asia
New Value in Sustainability
New Value in Sustainability
accenture
Semiconductor Gender Parity Study
Semiconductor Gender Parity Study
accenture
Boston Consulting Group – Critical Business Response
Boston Consulting Group – Critical Business Response
BradFord16
Key issues for digital transformation
Key issues for digital transformation
Ministério da Ciência, Tecnologia e Inovações
Adapting to the Unknown
Adapting to the Unknown
R/GA
I can smell your CMS
I can smell your CMS
R/GA
More Related Content
What's hot
Business Transformation PowerPoint Presentation Slides
Business Transformation PowerPoint Presentation Slides
www.slideteam.net
Reimagining the Agenda | Accenture
Reimagining the Agenda | Accenture
accenture
Neo4j GraphSummit London March 2023 Emil Eifrem Keynote.pptx
Neo4j GraphSummit London March 2023 Emil Eifrem Keynote.pptx
Neo4j
Optimizing the Supply Chain with Knowledge Graphs, IoT and Digital Twins_Moor...
Optimizing the Supply Chain with Knowledge Graphs, IoT and Digital Twins_Moor...
Neo4j
Metaverse opportunities for the communications industry
Metaverse opportunities for the communications industry
accenture
MuleSoft + Augmented Reality & ChatGPT
MuleSoft + Augmented Reality & ChatGPT
MuleSoft Meetups
Resetting Destination for Energy Decarbonization | Accenture
Resetting Destination for Energy Decarbonization | Accenture
accenture
Knowledge Graphs and Generative AI_GraphSummit Minneapolis Sept 20.pptx
Knowledge Graphs and Generative AI_GraphSummit Minneapolis Sept 20.pptx
Neo4j
Technology Vision 2016 - Overview
Technology Vision 2016 - Overview
Accenture Operations
Future Ready Enterprise Systems | Accenture
Future Ready Enterprise Systems | Accenture
accenture
The Knowledge Graph Explosion
The Knowledge Graph Explosion
Neo4j
ChatGPT for Academic
ChatGPT for Academic
Andry Alamsyah
Health Experience: The difference between loyalty & leaving
Health Experience: The difference between loyalty & leaving
accenture
Digital Transformation Strategy & Framework | By ex-McKinsey
Digital Transformation Strategy & Framework | By ex-McKinsey
Aurelien Domont, MBA
Accenture Media & Entertainment Industry 2021 - The Consumer Media Value Play
Accenture Media & Entertainment Industry 2021 - The Consumer Media Value Play
accenture
Front pitch deck
Front pitch deck
Tech in Asia
New Value in Sustainability
New Value in Sustainability
accenture
Semiconductor Gender Parity Study
Semiconductor Gender Parity Study
accenture
Boston Consulting Group – Critical Business Response
Boston Consulting Group – Critical Business Response
BradFord16
Key issues for digital transformation
Key issues for digital transformation
Ministério da Ciência, Tecnologia e Inovações
What's hot
(20)
Business Transformation PowerPoint Presentation Slides
Business Transformation PowerPoint Presentation Slides
Reimagining the Agenda | Accenture
Reimagining the Agenda | Accenture
Neo4j GraphSummit London March 2023 Emil Eifrem Keynote.pptx
Neo4j GraphSummit London March 2023 Emil Eifrem Keynote.pptx
Optimizing the Supply Chain with Knowledge Graphs, IoT and Digital Twins_Moor...
Optimizing the Supply Chain with Knowledge Graphs, IoT and Digital Twins_Moor...
Metaverse opportunities for the communications industry
Metaverse opportunities for the communications industry
MuleSoft + Augmented Reality & ChatGPT
MuleSoft + Augmented Reality & ChatGPT
Resetting Destination for Energy Decarbonization | Accenture
Resetting Destination for Energy Decarbonization | Accenture
Knowledge Graphs and Generative AI_GraphSummit Minneapolis Sept 20.pptx
Knowledge Graphs and Generative AI_GraphSummit Minneapolis Sept 20.pptx
Technology Vision 2016 - Overview
Technology Vision 2016 - Overview
Future Ready Enterprise Systems | Accenture
Future Ready Enterprise Systems | Accenture
The Knowledge Graph Explosion
The Knowledge Graph Explosion
ChatGPT for Academic
ChatGPT for Academic
Health Experience: The difference between loyalty & leaving
Health Experience: The difference between loyalty & leaving
Digital Transformation Strategy & Framework | By ex-McKinsey
Digital Transformation Strategy & Framework | By ex-McKinsey
Accenture Media & Entertainment Industry 2021 - The Consumer Media Value Play
Accenture Media & Entertainment Industry 2021 - The Consumer Media Value Play
Front pitch deck
Front pitch deck
New Value in Sustainability
New Value in Sustainability
Semiconductor Gender Parity Study
Semiconductor Gender Parity Study
Boston Consulting Group – Critical Business Response
Boston Consulting Group – Critical Business Response
Key issues for digital transformation
Key issues for digital transformation
Viewers also liked
Adapting to the Unknown
Adapting to the Unknown
R/GA
I can smell your CMS
I can smell your CMS
R/GA
Agency disruption and evolving new business models
Agency disruption and evolving new business models
THE MAIN
Will charnock brazil_nov29notes
Will charnock brazil_nov29notes
william charnock
Why Your 5-Year-Old is More Digital Than Most CMOs - Sean Miller, R/GA and J...
Why Your 5-Year-Old is More Digital Than Most CMOs - Sean Miller, R/GA and J...
R/GA
Taking Hollywood Out of Production
Taking Hollywood Out of Production
R/GA
The Sports Fan in 2015 - Richard Ting and Kyle Bunch, R/GA
The Sports Fan in 2015 - Richard Ting and Kyle Bunch, R/GA
R/GA
I May Like You, But I'm Not In LIke With You - Chloe Gottlieb, R/GA
I May Like You, But I'm Not In LIke With You - Chloe Gottlieb, R/GA
R/GA
The Digital Health Tech Vision 2016
The Digital Health Tech Vision 2016
accenture
Does Your Product Have a Plot - David Womack, R/GA
Does Your Product Have a Plot - David Womack, R/GA
R/GA
Viewers also liked
(10)
Adapting to the Unknown
Adapting to the Unknown
I can smell your CMS
I can smell your CMS
Agency disruption and evolving new business models
Agency disruption and evolving new business models
Will charnock brazil_nov29notes
Will charnock brazil_nov29notes
Why Your 5-Year-Old is More Digital Than Most CMOs - Sean Miller, R/GA and J...
Why Your 5-Year-Old is More Digital Than Most CMOs - Sean Miller, R/GA and J...
Taking Hollywood Out of Production
Taking Hollywood Out of Production
The Sports Fan in 2015 - Richard Ting and Kyle Bunch, R/GA
The Sports Fan in 2015 - Richard Ting and Kyle Bunch, R/GA
I May Like You, But I'm Not In LIke With You - Chloe Gottlieb, R/GA
I May Like You, But I'm Not In LIke With You - Chloe Gottlieb, R/GA
The Digital Health Tech Vision 2016
The Digital Health Tech Vision 2016
Does Your Product Have a Plot - David Womack, R/GA
Does Your Product Have a Plot - David Womack, R/GA
Similar to SXSW Business Case Workshop 2015
Fixing Forecast Accuracy: Joint Webinar with Sales Management Association
Fixing Forecast Accuracy: Joint Webinar with Sales Management Association
Revegy, Inc.
REQUE - Predictive lead scoring for recruiters and talent agencies
REQUE - Predictive lead scoring for recruiters and talent agencies
Miroslav Maráz
Business model
Business model
Dr. Shivananda Koteshwar
Maintaining Long-Term Consumer Relationships
Maintaining Long-Term Consumer Relationships
eok81221bcaoo
How to build a business case?
How to build a business case?
Suraj Nekram
Show me the money! Sales compensation plans that won't fail
Show me the money! Sales compensation plans that won't fail
OpenView
Culture Clash: Agile Cadence vs. Business Cadence
Culture Clash: Agile Cadence vs. Business Cadence
Pivotal Product Management
Failing forward v2
Failing forward v2
SmartOrg
A Stress-free Guide to Mergers Acquisitions and Divestitures.pdf
A Stress-free Guide to Mergers Acquisitions and Divestitures.pdf
eprentise
Module 4
Module 4
Office of the Chief Job Creation Officer
Scaling SEO Within an Agency
Scaling SEO Within an Agency
Richard Chavez
Ten Favorite Business Techniques For Growth
Ten Favorite Business Techniques For Growth
tom-gray
Ten favorite business techniques for growth
Ten favorite business techniques for growth
Thomas Gray
Selling To The C-Suite
Selling To The C-Suite
Learning Solutions International
5 Budgeting Mistakes You Should Avoid
5 Budgeting Mistakes You Should Avoid
Adaptive Insights
Executive Webinar- The How – What Does Contracting Need to Change and How?
Executive Webinar- The How – What Does Contracting Need to Change and How?
thempowergroup
Metrics That Matter: Top 3 KPIs You Can’t Live Without
Metrics That Matter: Top 3 KPIs You Can’t Live Without
KeyedIn Projects
Idea buyer - identifying startup ideas for business
Idea buyer - identifying startup ideas for business
Idea Buyer
Idea buyer identifying startup ideas for business
Idea buyer identifying startup ideas for business
Idea Buyer
Business strategy session 1
Business strategy session 1
Anik Saha
Similar to SXSW Business Case Workshop 2015
(20)
Fixing Forecast Accuracy: Joint Webinar with Sales Management Association
Fixing Forecast Accuracy: Joint Webinar with Sales Management Association
REQUE - Predictive lead scoring for recruiters and talent agencies
REQUE - Predictive lead scoring for recruiters and talent agencies
Business model
Business model
Maintaining Long-Term Consumer Relationships
Maintaining Long-Term Consumer Relationships
How to build a business case?
How to build a business case?
Show me the money! Sales compensation plans that won't fail
Show me the money! Sales compensation plans that won't fail
Culture Clash: Agile Cadence vs. Business Cadence
Culture Clash: Agile Cadence vs. Business Cadence
Failing forward v2
Failing forward v2
A Stress-free Guide to Mergers Acquisitions and Divestitures.pdf
A Stress-free Guide to Mergers Acquisitions and Divestitures.pdf
Module 4
Module 4
Scaling SEO Within an Agency
Scaling SEO Within an Agency
Ten Favorite Business Techniques For Growth
Ten Favorite Business Techniques For Growth
Ten favorite business techniques for growth
Ten favorite business techniques for growth
Selling To The C-Suite
Selling To The C-Suite
5 Budgeting Mistakes You Should Avoid
5 Budgeting Mistakes You Should Avoid
Executive Webinar- The How – What Does Contracting Need to Change and How?
Executive Webinar- The How – What Does Contracting Need to Change and How?
Metrics That Matter: Top 3 KPIs You Can’t Live Without
Metrics That Matter: Top 3 KPIs You Can’t Live Without
Idea buyer - identifying startup ideas for business
Idea buyer - identifying startup ideas for business
Idea buyer identifying startup ideas for business
Idea buyer identifying startup ideas for business
Business strategy session 1
Business strategy session 1
Recently uploaded
Falcon's Invoice Discounting: Your Path to Prosperity
Falcon's Invoice Discounting: Your Path to Prosperity
hemanthkumar470700
It will be International Nurses' Day on 12 May
It will be International Nurses' Day on 12 May
NZSG
Mysore Call Girls 8617370543 WhatsApp Number 24x7 Best Services
Mysore Call Girls 8617370543 WhatsApp Number 24x7 Best Services
Dipal Arora
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
dollysharma2066
Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...
Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...
lizamodels9
Eluru Call Girls Service ☎ ️93326-06886 ❤️🔥 Enjoy 24/7 Escort Service
Eluru Call Girls Service ☎ ️93326-06886 ❤️🔥 Enjoy 24/7 Escort Service
Damini Dixit
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
Aggregage
Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...
Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...
lizamodels9
Famous Olympic Siblings from the 21st Century
Famous Olympic Siblings from the 21st Century
rwgiffor
Falcon Invoice Discounting platform in india
Falcon Invoice Discounting platform in india
Falcon Invoice Discounting
Cheap Rate Call Girls In Noida Sector 62 Metro 959961乂3876
Cheap Rate Call Girls In Noida Sector 62 Metro 959961乂3876
dlhescort
FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
dollysharma2066
The Abortion pills for sale in Qatar@Doha [+27737758557] []Deira Dubai Kuwait
The Abortion pills for sale in Qatar@Doha [+27737758557] []Deira Dubai Kuwait
daisycvs
👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...
👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...
rajveerescorts2022
Value Proposition canvas- Customer needs and pains
Value Proposition canvas- Customer needs and pains
P&CO
Call Girls Service In Old Town Dubai ((0551707352)) Old Town Dubai Call Girl ...
Call Girls Service In Old Town Dubai ((0551707352)) Old Town Dubai Call Girl ...
allensay1
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
amitlee9823
Russian Call Girls In Rajiv Chowk Gurgaon ❤️8448577510 ⊹Best Escorts Service ...
Russian Call Girls In Rajiv Chowk Gurgaon ❤️8448577510 ⊹Best Escorts Service ...
lizamodels9
Organizational Transformation Lead with Culture
Organizational Transformation Lead with Culture
Seta Wicaksana
Nelamangala Call Girls: 🍓 7737669865 🍓 High Profile Model Escorts | Bangalore...
Nelamangala Call Girls: 🍓 7737669865 🍓 High Profile Model Escorts | Bangalore...
amitlee9823
Recently uploaded
(20)
Falcon's Invoice Discounting: Your Path to Prosperity
Falcon's Invoice Discounting: Your Path to Prosperity
It will be International Nurses' Day on 12 May
It will be International Nurses' Day on 12 May
Mysore Call Girls 8617370543 WhatsApp Number 24x7 Best Services
Mysore Call Girls 8617370543 WhatsApp Number 24x7 Best Services
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...
Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...
Eluru Call Girls Service ☎ ️93326-06886 ❤️🔥 Enjoy 24/7 Escort Service
Eluru Call Girls Service ☎ ️93326-06886 ❤️🔥 Enjoy 24/7 Escort Service
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...
Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...
Famous Olympic Siblings from the 21st Century
Famous Olympic Siblings from the 21st Century
Falcon Invoice Discounting platform in india
Falcon Invoice Discounting platform in india
Cheap Rate Call Girls In Noida Sector 62 Metro 959961乂3876
Cheap Rate Call Girls In Noida Sector 62 Metro 959961乂3876
FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
The Abortion pills for sale in Qatar@Doha [+27737758557] []Deira Dubai Kuwait
The Abortion pills for sale in Qatar@Doha [+27737758557] []Deira Dubai Kuwait
👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...
👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...
Value Proposition canvas- Customer needs and pains
Value Proposition canvas- Customer needs and pains
Call Girls Service In Old Town Dubai ((0551707352)) Old Town Dubai Call Girl ...
Call Girls Service In Old Town Dubai ((0551707352)) Old Town Dubai Call Girl ...
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
Russian Call Girls In Rajiv Chowk Gurgaon ❤️8448577510 ⊹Best Escorts Service ...
Russian Call Girls In Rajiv Chowk Gurgaon ❤️8448577510 ⊹Best Escorts Service ...
Organizational Transformation Lead with Culture
Organizational Transformation Lead with Culture
Nelamangala Call Girls: 🍓 7737669865 🍓 High Profile Model Escorts | Bangalore...
Nelamangala Call Girls: 🍓 7737669865 🍓 High Profile Model Escorts | Bangalore...
SXSW Business Case Workshop 2015
1.
Proprietary & Confidential.
© 2014 R/GA All rights reserved. From Great Ideas to ROI How to Build a Business Case
2.
2Proprietary & Confidential.
© 2014 R/GA All rights reserved. / Meet your guides for today…
3.
/ Proprietary & Confidential.
© 2014 R/GA All rights reserved. 3/ 01What is a Business Case?
4.
4Proprietary & Confidential.
© 2014 R/GA All rights reserved. / What is a business case? When do I need one? Where do I start?
5.
5Proprietary & Confidential.
© 2014 R/GA All rights reserved. / What is a Business Case? A decision-making tool used to determine the effects a decision will have on sales or profitability. It typically shows ROI.
6.
6Proprietary & Confidential.
© 2014 R/GA All rights reserved. / Why a Business Case? To ensure you have thoroughly thought through ideas To add credibility to any idea To validate an idea (Is it a good idea for the business?) To help decide between good ideas (which will be better from a business perspective) To build consensus with people outside of your main department or function (procurement, finance, clients, etc.) To impress your colleagues by looking a little smarter
7.
7Proprietary & Confidential.
© 2014 R/GA All rights reserved. / Where Do I Start? Key Components of a Business Case • Sales • Costs • ROI=(Sales-Costs)/Costs EXAMPLE:
8.
8Proprietary & Confidential.
© 2014 R/GA All rights reserved. / The Process: Our Roadmap for Today Map framework to business model & ecosystem Base on core behaviors Identify component-level revenue & cost drivers Model various contribution assumptions by component Run multiple scenarios – including aggressive & conservative cases Evaluate break- even, ROI over 3-5 year horizon Pick best or most likely case Summarize incremental revenue, spend & ROI Summarize nonfinancial benefits Recommend phasing, funding & assumption validation Highlight requirements for success—including client staffing & infrastructure Collect assumption data from clients, primary and secondary research sources Establish Framework Build Model Create Scenarios Synthesize Results Make Recommendation Collect Data CREATE ITERATE FINALIZE
9.
/ Proprietary & Confidential.
© 2014 R/GA All rights reserved. 9/ 02Our Approach
10.
Proprietary & Confidential.
© 2014 R/GA All rights reserved. 10/ Creating the model
11.
11Proprietary & Confidential.
© 2014 R/GA All rights reserved. / Establishing the framework Collecting inputs Building the model
12.
Proprietary & Confidential.
© 2014 R/GA All rights reserved. 12/ Iterating the model
13.
13Proprietary & Confidential.
© 2014 R/GA All rights reserved. / Creating scenarios Determining most likely outcome
14.
Proprietary & Confidential.
© 2014 R/GA All rights reserved. 14/ Finalizing the model
15.
15Proprietary & Confidential.
© 2014 R/GA All rights reserved. / Synthesizing results Making a recommendation
16.
Proprietary & Confidential.
© 2014 R/GA All rights reserved. 16/ Presenting your case