2. E-Commerce
From this … … to this
A Z
PREPARATION – phase 1
PRESENTED BY
Daniel Newman
Psicoremedia
Open Office Organisation
3. Presentation purpose
Too many Small to Medium enterprises (SMEs) are losing out on their right
to win
Our job at Psicoremedia is to help you avoid this
Psicoremedia
Open Office Organisation
4. STEP 1. Know your customers first
How do you connect to them, and them to you?
Psicoremedia
Open Office Organisation
5. STEP 2. Create a …
DATA
Who is buying what, when and how ?
Psicoremedia
Open Office Organisation
6. STEP 3. Plan to be available 24/7
Does the internet sleep?
Psicoremedia
Open Office Organisation
7. STEP 4. Build your ...
What valuables will customers be getting?
Psicoremedia
Open Office Organisation
8. STEP 5. Build easy-to-find pages
G GLE
Are you visible to search engines?
Psicoremedia
Open Office Organisation
9. STEP 6. Build your presence
How viral can you get? As big as Facebook?
Psicoremedia
Open Office Organisation
10. STEP 7. Launch “hyperlocal” content
Do you know how to …. using this content ?
Psicoremedia
Open Office Organisation
11. STEP 8. Test your reputation
What is the Web saying about you?
Psicoremedia
Open Office Organisation
12. STEP 9. Measure smartly
How to …. ?
Psicoremedia
Open Office Organisation
13. STEP 10. Think Big
THINK
Go beyond online
Psicoremedia
Open Office Organisation