The document outlines plans for a new British social realism film. It will follow two 17-year-old boys struggling in modern society - Charlie, who is bullied at school and online, and Jordan, who acts out without parental guidance. The film aims to show how these issues affect teenagers from different backgrounds and raise awareness of bullying. It will be independently produced with a £500,000 budget and distributed by Lionsgate. Promotion will include social media, film festivals, and advertisements. The target audience is males and females aged 15-21 who often see these types of films. Filming locations will be in Nottingham including council flats and a secondary school.

2. Production Company
We have chosen our distributor to be Lionsgate, this is because it
concentrates on films which by other companies would be not even
considered an releases them on a huge scale enabling the film to
usually find great success, examples of this are films such as Kick-ass,
The Hunger Games and Saw. We feel that even though it is not a
British company it is a global entertainment company which straight
away would help us to reach that extra audience.Having a diversity of
films we see that there is an ideal space for a new British Social
Realism film such as ours in the market.
The amount that we feel would be necessary would be $500,000, this
money would go towards promotion, advertising, actors, staff,
equipment and distribution and is also a fair amount for a British
Social Realism film. Our funding would come from Left Films.

3. Our Target Audience
 We chose our target audience to be people of the age
between 15 and 21, because this is the age with the most
disposable income, the most free time, and also the
people who go to the cinema most often.We feel that
although the film is aimed at both male and female, the
audience will be predominantly mal as from research we
found that British social realism is one of the most popular
genres for males, with films such as Adulthood,
Kidulthood and This is England, bringing in high profits
with a majority male audience.

4. Promotion
 We will promote our film, through a variety of technology
and advertisement.
- Social Media - We will aim to use websites such as
Facebook, Twitter and YouTube.
- Film Festivals – We will aim to show and promote our film
via various film festivals such as, East End Film Festival,
Sundance and the International Film Festival Rotterdam.
- Public Advertisement – We aim to catch the publics eye
through advertisement such as our posters on billboards,
on TV breaks, and adverts at cinemas.

5. Our USP (Unique Selling Point)
 Our Unique Selling Point is a new British Social Realism,
that’s focal point is not the negative representation of
modern youth and their culture, but instead follows the
revival of two presumed lost young adults.

6. The Plot
 The audience follows the lives of two young boys, both 17, both
struggling from being victimised by a social modern society, straight
away giving an audience a relatable topic in the film. Throughout the
film we are able to connect and learn about the characters, so we
eventually feel as if we know them on a personal level. We see the
characters not only find peace, but each other, helping each other to
find what they’re looking for.

7. Our Characters
 Boy 1 – Charles/Charlie – a middle class 17 year old,
who is left home alone for the majority of the time
without parental guidance and figure, left to look after
himself. He is bullied at both school and at home
through cyber bullying. This character appeals and
relates to a lot of modern teenagers, with websites
such as Facebook, Ask Fm and Twitter, making it sadly
easier than ever for people to be cyber bullied.
Empathy is felt towards Charles throughout the film,
as we see he does nothing to provoke the bullying and
is even targeted when in the safety of his own home.
 We are frequently in a modern society sadly
witnessing the reality of bullying through social
media, with websites such as Facebook and Ask FM it
is becoming ever easier. Our film aims to raise
awareness and show that these people are not alone
as well as raising awareness on the topic.

8. Our Characters
 Boys 2 – Jordan – a working class 17 year old who is
left to do pretty much what he wants, with a single
mum working a full time job and no father figure,
he amounts to the stereotypical low class 17 year
old who is instantly judged by a modern day
society. We see Jordan getting drunk and smoking,
but also wanting to find a way out and to find his
utopia. This is a more common than ever situation
with elements such as the recession. This shows
how two different people of different backgrounds
can be affected by not having any parental
influence and guidance and lead themselves in to
ways of straying and rebellion.
 This topic also links closely to a modern society,
with the recession in Britain we are seeing millions
of people struggle to find work and enough money
to support their families. Our film again shows
awareness but also that it is time for change in
today’s society.

9. Locations
 Our locations will be in Nottingham City, Council Flats and
in a secondary school. We feel that these are good
locations for a British Social Realism film as they are
regular and day to day places that we see in a modern day
society which is key to creating a realistic British social
Realism film, but most importantly are places easily
recognisable places to our target audiences.

10. Our Productions Company
We chose to create our production company as ‘Red Bus Productions’ as it instantly links
an audiences mind to England being a national icon, showing a the audience where the
films will be set as well as connoting a new and urban England. This simplistic logo will
be easily memorable for an audience, and through using the famous red bus also helps
to easily associate the audiences minds to our film production company.