What social Media “Is” and What social media “Isn’t”

What Social Media “Is”

ConversationsPeople having conversations online is Social Media

Communities People having conversations connect with each other across various platforms

ContributionPeople in communities help others and add value by sharing their knowledge

CollaborationPeople in communities collaborate with each other to achieve common goals

What Social Media “Isn’t”

For EveryoneUnless you are social, open and transparent, it isn’t

FreeWhile the medium is free, the human effort isn’t.

Easy While setting up a blog or a facebook page is easy, using it effectively to serve your purpose isn’t

One-way While most people continue to use it like old media for one-way communication, it isn’t

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