1. 1

2. I. GENERAL INFO
II. CLASSIFICATION
III. MOBILE SOCIAL MEDIA
IV. MANAGEMENT
V. DISTINCTION
VI. MARKETING
VII.USAGE AND IMPACTS
VIII.CRITICISM
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3. WHAT IS SOCIAL MEDIA?
USER-GENERATED CONTENT
SHARING, DISCUSSING, AND MODIFYING
DIFFERENT TYPES OF TECHNOLOGIES
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4. MAGAZINES
INTERNET FORUMS
WEBLOGS, SOCIAL BLOGS AND
MICROBLOGGING
WIKIS
SOCIAL NETWORKS
PODCASTS
ILLUSTRATIONS
SOCIAL BOOKMARKS
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5. WHAT IS MOBILE SOCIAL MEDIA?
MOBILE MARKETING
LOCATION SENSITIVITY
TYPES OF SOCIAL MEDIA APPLICATIONS
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6. 6

7. SEARCH, TRACK, ANALYSE
MEASUREMENT
HONEYCOMB
FRAMEWORK
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8. QUALITY
REACH
FREQUENCY
ACCESSIBILITY
USABILITY
IMMEDIACY
PERMANENCE
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9. WHAT IS SOCIAL MEDIA MARKETING?
EASY ACCESSIBLE
INCREASING COMMUNICATION
RELATIVELY INEXPENSIVE
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10. ADDICTIVE
FACEBOOK
SOME STATISTICS
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11. SOCIAL MEDIA USAGE
Airbnb
Apple Game Center
Badoo
Change.org
Classmates.com
Dropbox
Ebay
Facebook
Flickr
Foursquare
Gmail
Goodreads
Google+
iCloud
Instragam
LinkedIn
MySpace
Netlog
Odnoklassniki
Paypal
Prezi
Skype
SlideShare
SoundCloud
Twitter
Viber
Vkontakte
WhatsApp
YahooMail
Youtube

12. DISPARITY
TRUSTWORTHINESS
RELIABILITY
CONCENTRATION
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13. EASILY UTILIZED
ATTRACTS ATTENTION
BRINGS PEOPLE TOGETHER
NEGATIVE INFLUNCE ON WORKER
PRODUCTIVITY
MENTAL AND EVEN PHYSICAL HEALTH OF
INDIVIDUALS
MORE TIME CONSUMING
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14. http://socialmediatoday.com/mike-
allton/1456576/personal-vs-business-when-it-
comes-social-media
http://en.wikipedia.org/wiki/Social_media#Buildin
g_.22social_authority.22_and_vanity
http://expandedramblings.com/index.php/resourc
e-how-many-people-use-the-top-social-media/
http://www.firebrandsocialmedia.com/opinions/dif
ference-between-electronicprint-media-and-
social-media/
http://blog.thoughtpick.com/2010/11/10-must-
know-advantages-disadvantages-of-social-
media.html
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