Evaluation of my music magazine for AS media

1. Music Magazine Evaluation

10. Who would be the audience for your media product?

11. Present and Evaluate audience
research

13. • After my 3 questions I have found that my target
audience is most likely going to working class, 16
and female.
• With this information I can include more content
that would appeal to this group.

16. • I have also found that most of
my audiences are belongers who
care for their family and friends
or are wannabes. This tells me I
must include articles and
competitions that allow my
audience to connect with their
friends and family.
• After my psychographic
questions I have found that my
target audience like rock music
the most which brings me to the
conclusion that I should have an
indie type magazine with bands
that fit that genre.
What genre of music are you
interested in?
Pop
Rock
Alternative
Indie
RnB
Hip Hop
Rap

19. 0
1
2
3
4
5
6
What would you rather do?
What would you
rather do?

21. • After these 5 content based questions I
have found that my audience likes more
pictures than text and the text to be a
medium amount, the easy to read bite size
text will be appealing to the audience
because they won’t want to spend a lot of
time reading through everything. Whereas
an older audience that read ‘Q’ for example
would want to know more about the band
rather than the music and therefore have
more text in their magazine.
• I have also found that would pay £2.00 for a
magazine and would rather win festival
tickets than go back stage.

22. In what ways does your media product use, develop or challenge forms and
conventions of real media products?
• I used the same conventions of an NME double page
spread for my own double page spread. I used the
same format for the layout of the magazine.
• Having the main title on the top right corner of the
right page as the double page spread made it easier
for me to organise where I wanted the text and how
much room I had.
• I also has a main image or at least a couple of images
on the left page just like the NME magazine. I chose
to do this because my target audience didn’t like a lot
of text, so I decided to take that idea of one main
image on a complete page and add it to my double
page spread.
• Finally I had a small image across my text page to
space out the text even more and make it easier to
read which is what the NME magazine did as well.

23. • For this page I used some similar ideas from the Kerrang! contents page. For example I put
my page list on the left hand side and layer boxes underneath the writing to make it stand
out, this is also what the Kerrang! page did.
• However I developed the page by having pictures on the right along with the main cover
stories making the page look more exciting whilst also having the main cover lines easily
accessible to the audience in that they can quickly turn to that page without having to read
the whole list of the pages.

24. • For my Front Cover I also used the same layout/format
from an NME front cover in the way that I used a main
image as my background.
• I also used the same picture layout, as I had a boarder
around the image and had it tilted at an angle, I thought
this would look more exciting and also a very clever way
of putting a lot of images but not making it seem
crowded or busy.
• I developed the idea of having cover lines around the main
image and layered white blocks underneath the writing to
make it stand out, also adding images to go along with the
cover line. This helped to attract my audience I was
targeting.

25. What kind of media institution might distribute
your media product and why?
• I would think IPC Media would most likely distribute my media product as they also
distribute NME and my magazine is loosely based on the structure and form of NME
making it easy for them to sell something similar.

26. • However I think the best media institution to distribute my media product would be
Bauer Media Group as they also publish Kerrang! and the audience I’m trying to
target also reads that magazine because they are young and prefer pictures more
than text.

27. How did you attract/address your audience?
• I used a certain type of magazine and music genre to
attract my audience. For example, in the top left corner
you can see ‘Reading Festival’ which is a famous festival
and known for rock and alternative music which was the
genre I aimed for. Using this festival attracts the
audience that I want because they would be interested
in this type of performance, as I had found out in my
audience analysis.
Also the general style of the magazine having
a urban looking background and a masthead
that has a ambient glow around the letters in
order to fit in with that image.
I also used my model as a attraction because she
matches the genre I’m trying to aim for as she has
a slight edgy look and her hair is died.

28. • In my contents page I used popular rock
bands to attract the audience's attention
because they recognise them, I also used a
white on grey colour scheme to make it
stand out.
• I also used a lot of my questionnaire for
my pages as I needed to find things that
would be interesting to the audience I was
targeting.
• For example having ‘What band do you
belong in’ and ‘Your stories’ allows my
belongers type audience to know how to
fit in and share stories with others.

29. • Finally I used this article to attract the readers attention as the
audience I’m trying to target is young and this article was about
a new young artist.
• I used a pull quote “I just want them to see young artists as just
artists” as another attraction to the page making the reader
want to read the whole article so they know what they’re talking
about.

30. What have you learnt about technologies from
the process of constructing this product?
• I have learnt how to properly construct a magazine
through Photoshop as before I was unable to use
Photoshop at all, having made my School magazine
on Word Document.
• I also learned
how to cut and
transport a
picture onto
another image by
using the cut tool
on my bar, I used
this when
transporting my
model onto the
blank page.

31. • I have learnt how to use special effects on
my images and text in order to create
shadows or certain effects on to them, I did
this by clicking the small FX button at the
bottom of my screen as a short cut.
• I also learned how to stretch my text in
order to fit around my pictures and to make
it more appealing towards the audience.
• I have learnt how to properly organise my
layers into groups so that my layer bar is
simple to navigate around.

32. How does your media product represent
particular social groups?
• My media product represents the young teenager group who enjoy rock or
alternative music and who are also belongers. I used this to my advantage
and wrote an article about young artists trying to succeed in the world in
my double page spread, this representation of young people is very positive
as in the article ‘Kitty’ is very mature and talks about serious stereotypes of
young artists.
• I also used a lot of young models as in the age range of 16-17 because I
wanted the magazine to have a young fresh look to it, the people I used can
be smart looking and fun, representing them as mature goes against the
stereotype of young people as they are seen as immature.

33. Looking back at your preliminary task, what do you feel
you have learnt in the progression from it to the full
product?
• I have learnt a lot more about how to make an audience believe a certain thing. For example
you can influence someone into making them believe that a certain band is terrible or that a
political party must be ignored. You do this by having certain images or text involving the
subject you want to be positive or negative.
• In my magazine I learnt that adding in young and exciting images onto my article about
young artists puts a positive view onto teenagers and young people because they are
represented as mature and uplifting rather than ungrateful and a nuisance.
• I have also learnt some useful practical skills in the way of understanding how to format a
magazine, with the example of using the three columns of the a magazine and showing what
the most important story or image is by putting it into the centre third.
• I used this format for my own magazine in my front cover as I put the main image in the
centre third and placed my other stories around that image.
• I also learnt how to take pictures properly with a camera, by using focus or zoom to create a
certain image. I then downloaded them onto my computer to export them onto Photoshop.
• When before hand I had to import my pictures onto word document and change them there
for my school magazine. This skill has improved my magazine as I can change something on
the image without having to take a different picture.