1. Intel Confidential — Do Not Forward
IT Peer Network Starter’s Guide
Prepared by Bonfire Marketing, Jennifer Aust
Updated March 24, 2014
2. Welcome to the IT Peer Network
What is the IT Peer Network?
The IT Peer Network (ITPN) is a community
of IT professionals looking to discover the
business value of IT and share best
practices and insights.
Who are the ITPN bloggers?
ITPN bloggers are approachable IT experts,
who share their opinions and experiences
with industry trends; new technology; and
the intersection of business and IT.
How do I get involved?
Check out the 4 easy steps in the following
slides!
3. Step 1: Watch and Share
3
Share on your
social networks
Read blog
posts
View the
discussions
4. Step 2: Set Up A Profile
Login with your Intel account and register for Intel Communities.
4
Step 1: Click here and
login
automatically
Step 2: We’ve made it
easy
5. Let’s Get To Know You
Think of your profile as a short
introduction:
Upload a photo of yourself
Include a short bio – just a few sentences on
your career, your education, and your
interests.
Include links to where readers can connect
with you on the web – Twitter, LinkedIn, your
blog
5
Add social
networks
Share
something
personal
Add a
photo
Short bio
6. Step 3: Engage
6
Add Matt as
a friend
See Matt’s profile
and connect with
him
Comment on a post
or discuss a
question
Rate posts &
discussions
7. Step 4: Create A Blog
7
Step 3:
Write A Title
Step 4:
Start Writing
Step 1:
Click Create
Step 2:
Choose IT Peer Network
Step 5:
Choose 1 or 2
Categories
Step 6:
Add Relevant Tags
Step 7:
Click Publish Step 8:
Moderation
8. Tips & Tricks For A Successful Blog
8
Add Links
Make It Readable
Add Headlines
Keep It Short
300-600 Words
Make It Readable
Add Bullets
Add Images
9. Need Some Help?
Congratulations on taking the first step
in creating a blog.
If you still have questions on how to get
started, contact the IT Peer Network
moderator:
Jennifer Aust,
jenniferx.a.aust@intel.com
9
Not ready to sign up for the IT Peer Network Community? No worries. Feel free to look around, read some of the blogs, see who’s commenting on the discussion questions. Check out the profiles of the community members. If you want to engage and comment or view member bio’s, you have to sign in and set up a profile, and that’s easy to.
Yes, we’ve made it easy, but we have run into a few challenges. If you have problems logging in, please contact Jen Aust, the moderator, for help.Once you log in, please set up your profile
PANEL Q: Hey Chris, what are one or two key tips that make up a great bio?I would love to know more about who these people are. I know they are IT professionals, but WHO are they? What do they like to do in their free time? Do they love to cook, go shopping, do they love shoes or do they game in their free time. The idea here is to spice up these bios and add some personality. Reuse your LinkedIn or Twitter profile, how you want to be viewed externally
This is your community. Engage with your peers, communicate, share, listen. Want followers? Follow. Want commenters? Comment. This is social media!
This is your community. Engage with your peers, communicate, share, listen. Tag Your BlogYou want others to be able to find your blog based on keywordsUse a descriptive title: Identify the key theme(s) of your blog
PANEL Q: – Chris, Is there a right or wrong way to write a blog? You need to find your style and make it personable. Find your voice. What do you want someone to learn?Your style should match what you likeIf you’ve got the meat, write the meat If you can break it down, write several blogs - create a seriesShorter blogs are easier to read and have more engagementInclude links and images in your blogs to break up the textGraphics are easy to look at and help the reader understand your postLink to supporting articles and previous blog posts in your postWas your blog written in response to an article you recently read?Are you writing another blog in a series and you want to link back to your previous posts?