A beginner\'s overview of social media.

1. Using Social Media to Market Your Business Gail Kent The Buzz Factoree, LLC

2. What is Social Media?

4. Social media is a set of internet-based tools that facilitates interaction among users and the sharing of content, images, audio and videos. It is sometimes referred to as Web 2.0 or PR 2.0 .

5. It’s still all about forming one-to-one relationships – NOT mass marketing!

6. Social media marketing (SMM) is a form of internet marketing that relies on social media to achieve marketing communication goals.

8. What can social media marketing do for your business? Done well, it ….

15. Where to start: Developing a social media plan