GTSC's National Preparedness Month Symposium Presentation: How Can We Leverage Technology to Improve Performance: Social Media in Emergency Management Presenter: Todd Jasper, Director of Homeland Security & Emergency Management, Man-Machine Systems Assessment (MSA) Description: Technological advances are allowing FEMA to integrate people, processes and information better than ever before. Social media apps and tools are transforming the way people communicate before, during and after a disaster. These technologies afford FEMA unique opportunities to analyze and crowd share data, communicate alerts and information about disasters and increase FEMA's situational awareness on the ground faster and more efficiently.