Presentation on Social Media & Engagor at UBA Belgium

1. “ Actionable Insights for Social Media ”

2. Who are we?

3. Mass media evolved from: one way push

4. Over bi-directional

5. To a roundabout

6. 4 out of 5 internet users visits a social network

8. Sharing all kind of information @aplusk has approx 6.800.000 Followers

10. Outcome can be catastrophic The Coca-Cola Case Belgium, June ’99

11. Apple shares after CNN iReport reports heart attack Steve Jobs

12. Belgian Queen Fabiola declared dead (3 rd time)

13. “ I, Akio Toyoda, deeply regret the inconvenience and concern caused to our customers and others by our recent recalls of multiple vehicle models across multiple regions. ”

14. 2008: United Airlines breaks the guitar of country star Dave Carroll 2010: Carroll releases the third song in the trilogy 2009: His YouTube protest hits 5.000.000 views in one month

15. You’ re dead meat... Or are you?

17. Detect

19. MONITOR THE RAGERS DON’T FEED THE TROLLS!

20. Correct False Information

21. And solve when caught trousers down

22. With an appropriate reply

25. FREE?

26. HOW ? Quick wins on Twitter!

27. Seed your Followers

28. Who To Follow? http://twitter.com/#!/who_to_follow

29. Manage Follower Ratio http://manageflitter.com/

30. Track Conversations

32. Engagor Social Dashboard