The goal of this session is to provide you with an understanding of current trends that impact both your organization’s hiring and college recruitment at the University of Florida. This information should equip you to make informed strategies for your recruitment plan. We will discuss trends in our economy, technology, student interests and engagement, higher education, and campus branding.

1. Trends in College
Recruiting
Angel Iverson, Assoc. Director for Employer Development
Ja’Net Glover, Sr. Assoc. Director for Career Services
Career Resource Center

3. Economy & Unemployment
Energy Boom Healthcare
Housing
Market
U.S.
Manufacturing

4. Economy & Unemployment
5.5% 5.1%

5. Workforce Climate
• Freelancers, Contractors, Temporary Workers 
40% by 2020
The Extended Workforce
• 10,000 Baby Boomers will turn 65 each day for
the next two decades
The Generational Shift
• 36% report difficulty filling jobs
• Over half a million IT job openings
Talent Shortage

6. Industry & Job Forecast
216,000
251,000
3.7%
20.5
million

7. Industry & Job Forecast

8. Higher Education

9. Higher Education
Outcomes
Value of a
degree
Title 9 Sexual Assault
Ethical Moral
Behavior
Hazing
Fraternities
and Sororities
Over involved
Philanthropic
work
Food pantry &
Clothes closet
Highly sought
out
Preparedness
of our
students
Mental Health
Issues of
Student
Involved &
Engaged

10. Career Services
Elevation of career
services – change in
reporting structures
Institutional
priority
More allocated
resources
Focus on
customization and
community
Data & Assessment
needs
Telling the story
Required instead of
optional

11. Student Interest

12. Millennials
Seek Most
• Salary & Benefits
• Interesting &
Challenging Work
• Flexible Work
Hours
• Quick
Advancement
Company Type
• Mid-Sized (35%)
• Large
Corporations (15%)
• Start Ups (10%)
• Gov’t Agencies
(10%)

13. LinkedIn Recruiting Trends, 2015

15. Student Preparedness

16. Perceptions: Employers vs. College

19. Career
Readiness
Career
Communities
Partnership
with the
colleges
Students
Experience
Professional
Development
Competencies

20. UF CRC Core Competencies
Communication Skills Critical Thinking
Teamwork Social Responsibility
Sense of Self

21. UF Career Services
Programming
Customized College
Workshops
Student Meets World
Center-Wide
Integration
Gator Professional
Series
Life After the Swamp
Employer 2 Student
Programming
Field Day

22. Employer Branding

24. Branding
Marketing
and
Branding
Blurring
1:4
Dedicated
Role
2nd Most
Influential
Factor
50% Costs
Per Hire
28%
Turnover

25. Branding
Value
Proposition
Early
Engagement
Passive
Candidate
Engagement
Campus
Ambassadors
Campus
Partners
Involvement

26. Technology & Engagement

27. Technology & Recruiting
Talent Networks Management
Social Sourcing
Assessment as a Science
Big Data & Big Data Firms
Mobile Recruiting

28. Technology & Career Services
Software Advancements
Apps & Online Tools
Employment Outcomes
Virtual Services
Experience
Big Data for students

29. The CRC is Here forYou

30.  Employer Consultation Services
 Job Postings
 Data Requests
 Career Fairs
 Information Sessions
 Target Electronic Campaigns
 Student Outreach
 Employer2Student Educational
Programs
 Employer University
 Employer Retreat
 CRC Partnership & Sponsorship
Programs
 AND SO MUCH MORE …

31. What trends are YOU seeing?

33. • https://www.naceweb.org/s04152015/job-outlook-spring-update-hiring-plans.aspx
• http://www.forbes.com/sites/joshbersin/2013/07/04/the-9-hottest-trends-in-
corporate-recruiting/3/
• http://www.eremedia.com/ere/
• https://sites.dartmouth.edu/ashleykehoe/thoughts-on-ivory-tower/
• http://careersherpa.net/wp-content/uploads/2014/05/Skills-gap-2013-entry-level.png
• http://careersherpa.net/wp-content/uploads/2014/05/workforce_1a-chegg-study.jpg
• http://www.ceri.msu.edu/wp-content/uploads/2012/11/TRecruiting-Trends-11-25-13-
FINAL.pdf
• http://money.cnn.com/2015/05/12/pf/millennials-work/index.html
• http://www.talentculture.com/talent-management/5-key-recruitment-trends-for-
2015/
• http://snap.licdn.com/microsites/content/dam/business/talent-
solutions/global/en_US/c/pdfs/recruiting-trends-global-linkedin-2015.pdf
• https://www.ziprecruiter.com/blog/2014/06/16/2014-recruiting-trends-a-look-back-
and-a-look-ahead/
Sources