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Technical SEO for the Non-Techie
4. XML SITEMAP
What is an XML sitemap?
• An XML sitemap
is a file that lists
all the pages that
exist on your
website.
A XML Sitemap matters because…
• Lists all the pages you want Google to find.
– Helps to get your pages found
– Ideal for deep links
A XML Sitemap matters because…
• Lists all the pages you want Google to find.
– Helps to get your pages found
– Ideal for deep links
• Only a suggestion, but a useful suggestion
A XML Sitemap matters because…
• Lists all the pages you want Google to find.
– Helps to get your pages found
– Ideal for deep links
• Only a suggestion, but a useful suggestion
• If you are already indexed…
How to check your XML sitemap
• Submit your XML sitemap to Google in Search
Console
How to check your XML sitemap
• Google Search Console will show you errors
How to check your XML sitemap
• Submit your XML sitemap to Bing Webmaster
Tools
XML sitemap next steps
• Make sure you have an XML sitemap
– No standard location for an XML sitemap. Ask
your developer or ask us.
– If you don’t, create one.
XML sitemap next steps
• Make sure you have an XML sitemap
– No standard location for an XML sitemap. Ask
your developer or ask us.
• Submit your XML sitemap to Google Search
Console and Bing Webmaster Tools.
XML sitemap next steps
• Make sure you have an XML sitemap
– No standard location for an XML sitemap. Ask
your developer or ask us.
• Submit your XML sitemap to Google Search
Console and Bing Webmaster Tools.
• Check for errors once a month during your
monthly stat check.
Join us for the next video:
HTML Tags

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Technical SEO for the Non-Techie: XML Sitemap

  • 1. Technical SEO for the Non-Techie 4. XML SITEMAP
  • 2. What is an XML sitemap? • An XML sitemap is a file that lists all the pages that exist on your website.
  • 3. A XML Sitemap matters because… • Lists all the pages you want Google to find. – Helps to get your pages found – Ideal for deep links
  • 4. A XML Sitemap matters because… • Lists all the pages you want Google to find. – Helps to get your pages found – Ideal for deep links • Only a suggestion, but a useful suggestion
  • 5. A XML Sitemap matters because… • Lists all the pages you want Google to find. – Helps to get your pages found – Ideal for deep links • Only a suggestion, but a useful suggestion • If you are already indexed…
  • 6. How to check your XML sitemap • Submit your XML sitemap to Google in Search Console
  • 7. How to check your XML sitemap • Google Search Console will show you errors
  • 8. How to check your XML sitemap • Submit your XML sitemap to Bing Webmaster Tools
  • 9. XML sitemap next steps • Make sure you have an XML sitemap – No standard location for an XML sitemap. Ask your developer or ask us. – If you don’t, create one.
  • 10. XML sitemap next steps • Make sure you have an XML sitemap – No standard location for an XML sitemap. Ask your developer or ask us. • Submit your XML sitemap to Google Search Console and Bing Webmaster Tools.
  • 11. XML sitemap next steps • Make sure you have an XML sitemap – No standard location for an XML sitemap. Ask your developer or ask us. • Submit your XML sitemap to Google Search Console and Bing Webmaster Tools. • Check for errors once a month during your monthly stat check.
  • 12. Join us for the next video: HTML Tags