The document provides a summary of marketing data and trends from various sources. Some key findings include: - Online news audiences grew 17% in 2010 while other platforms declined, and online ad revenues are projected to surpass print newspapers for the first time. - Television spending saw the best growth of major media at 10.3% in 2010. Radio spending was also up 7.6% led by national spot radio. Newspaper spending declined 3.5%. - 23% of Americans said they would pay $5 per month for online access to their local newspaper. The top print media brands also lead in online traffic. - A survey found B2B and B2C marketers now rely