Your economic development website is a great source for new leads, and your anonymous website visitors may be considering your community for their development plans right now. Learn just how important these visitors really are and how you can figure out WHO they are.

1. USING YOUR WEBSITE AS
A LEAD GENERATION TOOL

2. You know your website visitors are
important….
But do you know just how
important they are?

3. Your website receives 120+ visits for
every real prospect that calls or emails you

4. Right now less than 1% of website
users will identify themselves via email or a
phone call

5. In a recent Community Systems poll, 45%
of economic developers mentioned
that converting casual browsers
into real leads was the most important
outcome that their website could create

6. So, how do you harness
these anonymous website
visitors into real prospects?

7. Integrating lead identification tools can
reveal specific information about your
anonymous web visitors and help you turn
them into real prospects for your community.

8. Learn More…
• Read more on this topic here!
• What Would Happen if Your EDO Generated 10x the Inquiries
from Expanding or Relocating Companies
• Proactively Responding to Digital Prospects – Presentation Slides
• Proactively Responding to Digital Prospects – Webinar Recording