3. • Simply put, the mobile web is the
experience of browsing via mobile
devices like smartphones and
tablets.
• In reality, it is the future of global
communication and quickly
becoming the primary means of
connecting people around the world.
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4. • harareapp is a
mobile-optimized site that has been
specially designed to work
seamlessly and efficiently on your
smartphone’s web browser.
• harareapp sites are
designed to facilitate mobile viewing
and initiate business or deals search.
• harareapp is built
specifically for the mobile browser
but can also be downloaded as an
app, catering to things like touch vs.
click, divided attention sessions, and
action-first audience expectations.
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5. Desktop websites perform
poorly to mobile sites &
can deter new business.
• Most internet users tend to be on the
go and thus visit websites that perform
quickly and efficiently.
• Even users who are not in a hurry will
be deterred by a site that loads slowly
or is difficult to browse. Research
shows that over 70% of mobile users
now expect sites to perform as well or
better than a desktop site1.
1. http://www.gomez.com/resources/whitepapers/survey-report-what-users-want-from-mobile/
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6. • 84% of small businesses that
optimize for mobile report increases
in business.2
• A recent report from Morgan
Stanley suggests that by 2014
mobile will be the primary source of
web traffic.
• In 2011, smartphone shipments
surpassed desktop computer
shipments for the first time ever.3
• 95% of smartphone owners report
having searched for local
businesses with their phone and
90% of those users have acted
within 24 hours.4
2. http://www.networksolutions.com/smallbusiness/
3. http://www.pcmag.com/article2/0,2817,2379665,00.asp
4. http://mobileplaybook.com 6
7. • By every measure, mobile is
exploding. It’s gaining momentum as
a source of revenue and leads, and
marketers are paying attention as
consumer adoption of mobile
continues to grow.
• Unfortunately web development and
performance has not kept pace.
Businesses need mobile websites
but there are not enough developers.
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8. • Since 2008 Mobile Data Traffic is up
3000% and is projected to increase
40 fold over the next 5 years.5
• As of 2012, there are over 1.2 billion
mobile web users worldwide - over
17% of the world’s population.6
• Google announced recently that over
850,000 Android phones are being
activated daily.7
5. http://seo-hacker.com/mobile-search-optimization/
6. http://mashable.com/2012/03/07/mobile-commerce-outlook/?
utm_source=twitterfeed&utm_medium=twitter&utm_campaign=Feed
%3A+Mashable+%28Mashable%29
7. http://www.itnews.com/smartphones/42660/850000-android-phones-activated- 8
9. The longer you wait to make
mobile a priority, the farther
behind you will fall.
Going mobile is not just a good idea, it
is a must.
harareapp
gives you :
FREE Hosting
FREE Domain
FREE Mobile Page Set up
FREE Gifts
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10. Complete Customization
• Your business is not just your products
and prices, it is also your personality,
your people, and your ideas. Don’t let
all those things be lost when it’s time to
go mobile.
• Your logos, your photos and video
content, your messaging and branding,
will be seamlessly integrated into your
new mobile site.
• We’ll build custom site architecture
designed specifically to facilitate
action-based responses from your
customers.
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11. Flawless Functionality
• What good is a mobile site if it doesn’t
elevate the customer experience? Your site
needs to not only look great, it needs to work
and work well.
• We can build you a site that makes the
customer experience incredibly smooth and
simple with features like:
‣ One-touch icons for social media links
‣ Integrated and completely customizable
forms
‣ GPS mapping and location-based features
‣ Built-in mobile commerce capabilities
‣ And many more features being updated
constantly
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12. Flexibility
• As the market changes, you’ll want to
be able to easily make changes and
updates to your mobile site in order to
keep up. We our PRO Package
features, you will have admin access
to your mobile sites to easily modify so
you can always integrate new features
and content.
• We can also utilize analytics and
tracking to monitor what your
customers are doing on your site. This
allows you to use actual customer-
based data to make quick
improvements that elevate customer
experience and constantly improve
your customer service.
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13. We want to help bring your business to
the mobile landscape. Don’t make the
mistake that so many businesses have
already made by underestimating the
mobile revolution. Let us help you go
mobile like a pro today.
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