The document discusses social media and how the International Facility Management Association (IFMA) uses various social media platforms. It defines social media as media that allows for sharing and dialogues between users through internet and web technologies. IFMA uses popular sites like Facebook, Twitter, LinkedIn, Flickr, YouTube and SlideShare for networking, photo sharing, video sharing and presentations. Statistics are provided showing IFMA's growth across these platforms between 2009 and 2010.

1. Social Media What is it and how does IFMA use it today? Laurie Steiner Senior Associate Editor, FMJ

2. Wikipedia: Social media is media designed to be disseminated through social interaction , created using highly accessible and scalable publishing techniques. Social media uses Internet and Web-based technologies to transform broadcast media monologues (one to many) into social media dialogues (many to many). It supports the democratization of knowledge and information, transforming people from content consumers into content producers . What is social media?

3. What’s out there? Share Create Podcasts Photos Discuss Videos Games Publish Livestream Connect Virtual Communicate International Real-time Personal Professional Creative Interactive Links