1. Slogans are memorable phrases
They are claimed to be the most effective
means of drawing attention to one or more
aspects of a product or brand or an idea .
Keep It Simple

2. Keep it short.

3. Make It Funny, If You Can

4. Make it interesting - an eye-catcher !

5. Highlight a key benefit.

6. Give them a rhythm, rhyme, and ring

7. Stay honest.
"It's everywhere you want to be."

8. Slogans should never be longer than a sentence and
ideally should be between six to eight words. Any longer
than a sentence and your slogan will become jumbled and
ultimately forgettable .