10. Collection
Development
• You must invest time in:
Knowing your community
Knowing your collection policy
Maximizing your budget
Communicating
Identifying vendors
Expanding your Latino knowledge
Merchandising, marketing, and weeding
Collection development is an ongoing process.
January 2013 10
19. Points to considerevelopment vendors:
Collection when working with
Experience and expertise
Inventory
Details regarding books, cds, dvds, etc.
Order administration
Processing services (e.g. cataloging)
Discounts
Book fair participation
Extras
January 2013 19
22. A final word
On collection development
What is wrong with this picture?
Source: http://www.mymcpl.org/blog-tags/displays?page=7 Accessed: 01/05/2013
January 2013 22
23. Outreach
Services to Latino communities should
be an integral part of all library
planning efforts
January 2013 23
24. Outreach
• Key Steps:
o Determine community needs and prioritize
o Determine target audience
o Identify potential partnerships
o Develop an action plan
o Marketing
o Evaluate results from outreach efforts
Source: Utah State Library. Planning Outreach Activities. at: http://library.utah.gov/programs/spanish/planning.html Retrieved: 01/02/2013
January 2013 24
25. Outreach
• Examples:
USTED Y SU BIBLIOTECA
(You and Your Library)
An Information Literacy Program for adult ESL students
March 2012 1
by: Milly C. Lugo
Source: InfoPeople Archived Webinar. 2012.
Outreach to Hispanic/Latino Populations - Tu
Biblioteca! http://infopeople.org/training/outreach-
hispaniclatino-populations Retrieved: 01/02/2013
January 2013 25
27. Programming:
Planning
Format – Theme -Tie-ins
Audience
Funding
Collaboration
Library Staff
Community Leaders
Local artists, schools, colleges
Marketing and PR
January 2013 27
28. Programming:
Cultural
Film
Art
Crafts
Oral History
Book Clubs
January 2013 28
38. Conclusion
• There is an increase in Hispanic population in ‘non-
traditional’ areas.
YOU!
• Migratory families are drawn to programs dealing
with basic needs.
• Librarians able to serve Hispanic and multicultural
populations are needed…we mean
January 2013 38
39. END OF PART 2
Milly C. Lugo
mlugo@santa-ana.org
Radames Suarez
Radames.Suarez@queenslibrary.org
January 2013 39