Shanghai Mingong explored a local hospital and observe circulation in it, and designed a prototype to reduce time spent waiting.

1. 6
shang hai min gong

2. The team + Gabriel

3. Tom / Vivid / Tan / Paul / Gilbert / Gabriel

4. H
UX

5. H
User Experience in Chinese Hospitals

6. Observation field:
Guoda, 185 Pu'an Road, Luwan, Shanghai

8. the problem(s)
faced by patients

9. We followed a patient from entrance to exit...

10. a complex and repetitive process:
wait.... wait... move... wait.... talk....
pay.... talk... wait... pay....
...then exit.

11. Entrance Exit
35mn

12. red : waiting time Doctor time
31m40s 2mn32s

14. 31mn of wait
to (only) 2 minutes to talk to a doctor

15. 9 minutes
to find what they needed to do

16. information confusion
• too much information
[ex: a huge variety of boards in different consistencies]
• not enough information
[ex: general sense of direction at the entrance, no english]
• information at the wrong place
[ex: they have lines for each purpose, but signs are hidden]

20. ideation
5 easy steps to a better user experience

21. 1:
Shorter waiting time
by better information
display

22. 2:
Change the way
people wait

23. prototype

24. 1. better located signage

25. as for today...

26. ...you miss the sign

27. Yes ! Here !

28. your sign goes here.

29. a. better visibility and
readability of directions

30. following
this
arrow

31. dead end

32. Information
on the door

33. !
avoid
everyone !!
entering
in it
(more
privacy)

35. This is a static specialists directory

36. walkthrough

37. Ground floor :
generalized
departments

38. generalized departments

39. Each floor :
floor map

40. floor map

41. patient flowchart

42. patient flowchart

43. floor information board
inside the waiting area

44. floor information board
inside the waiting area

45. floor information board
inside the waiting area

46. in front of specialist door
buffer area

47. in front of specialist door
buffer area

48. Any questions ?

49. Thank you !
6
shang hai min gong

50. Presented during
DesignINg Shanghai
http://www.techyizu.org/designing-shanghai

51. DesignINg Shanghai is a unique celebration
of all things UX, taking place on 5th
November 2011.
Find yourself immersed in User Centered
Design through lightning talks, mini
workshops and a city-wide research & rapid
prototyping exercise.
In the morning, speakers from Frog, IDEO
will be sharing their insight, approach and
methodology, helping you to make the
most out of the afternoon workshop.
From lunchtime onwards, you will have the
opportunity to form teams, choose a design
challenge and head out to public areas in
Shanghai to research your chosen problem
(these could be anything... From tackling
road safety to improving the People's Park
marriage market). On return to the UX Day
venue, teams will synthesize their research,
brainstorm solutions and create rapid
prototypes to share with the rest of the
group.