The document summarizes key aspects of Chinese culture that influence behavior, such as Confucian values of harmony, guanxi (relationships), and mianzi (face). It discusses how these values are embodied in concepts like the I Ching and zhongyong. The document also reviews research on how Chinese culture guides behavior in various contexts like philosophy, business, management, and cross-cultural situations.

1. Hangzhou Dec 1th 2010 Achieve Harmony In Global Context —— Chinese Culture Zhou Jia & Hora Tjitra

3. Guideline Of Chinese Culture Confucianism Confucianism-I Ching Guanxi Change Zhongyong Family Other Authoritarian Face behavior Harmony

4. General Explanation of The Guideline Confucian cultural traditions is crucial to Chinese social behavior Confucian cultural traditions is crucial to Chinese social behavior understanding (Hwang, 2001) nderstanding The key value of Confucian culture include: face , guanxi , and Harmony (Luo, 2000; HWANG, 1987, 2001) mony I Ching, consists of two opposite forces, Yin and Yang ,is one part of Confucianism. ) ng a Maintaining a harmonious relationship is personal goal (Hwang, 1997-1998 ) intainig a harmonious relationship is personal goal(Hwang, 1997-1

9. Culture Guild People’s Behavior ——Researches under different contexts

12. Apply Chinese Culture Into Cross-Culture Situation

13. Bring Chinese Into Global Context

15. Reference

17. Huang, X. L.,(2009)The Influence of National Culture, History and Institution on Strategic Management in Chinese Firms: A Complexity Based. International Journal of Business Studies , 17., 1-18. Alan, P. F.,(1992)The Four Elementary Forms of Sociality: Framework for a Unified Theory of Social Relations. Psychological Review , 99., 689-723. Yang, C. F. (2001) ‘Chinese view of self and other’ [in Chinese], in C.F. Yang (Ed.) How to Understand Chinese, Taipei: Yuan-liou Publication , pp.365–406. Hu, H. C. (1944). The Chinese concept of “face.” American Anthropologist, 46, 45-64 Faure, G. O. (2000). “Negotiations to set up joint ventures in China,” International Negotiation 5, 157–189. Cardon, P. W. & J. C. Scott. (2003). Chinese Business Face: Communication Behaviors and Teaching Approaches. Business Communication Quarterly 66, 9-22. Cogin, W. O. and B. F. Coggin. (2001). So you Want to Work in China? Technical Communication 48, 389-398 St. Amant, K. (2001). Considering China: a Perspective for Technical Communicators. Technical Communication 48, 385-388. Hwang, K.K. (1997–1998). [35] “Guanxi and Mientze: Conflict Resolution in Chinese Society.” In tercultural Communication Studies VII 1, 17–42 Boisot, M., & Child, J. (1999). Organizations as adaptive systems in complex environments: The case of China. Organization Science , 10(3), 237-252. Hackley, C.A. and Q. Dong. (2001). “American Public Relations Networking Encounters China’s Guanxi.” Public Relations Quarterly 46(2), 16–19. Jacobs,B.J. (1979). “APreliminaryModel of Particularistics inChinese PoliticalAlliances: ‘Renqing’ and ‘Guanxi’ in a Rural Taiwanese Township.” Chinese Quarterly 78, 237–273.

19. Project Information

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