A presentation giving examples of websites that make good use of the Design Principles.

1. WEB DESIGN
PRINCIPLES
Brice Leonard
Rachel Jordan
Zack Minor

2. Unity
Each component is its own,
but it all goes together. It’s
very clean and organized.

3. Variety
Lots of visual interest and
lots of things to look at.

4. Balance
Everything feels even and
symmetrical. Even the larger
images feel equal to the
smaller, more divided ones.

5. Scale &
Proportion
The background image of
the mosque looks like it’s
the same size as the
cricket players. It has good
visual depth and weight.

6. Rhythm
Flows well from top to
bottom. The visual flow
guides the viewer.

7. Emphasis
The advertisement is
always in your face. The
picture is the main focal
point.

8. Simplicity
The login page only has the
essentials. No ads, no fluff,
just the login box.