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Directed	
  Research Student:	
  Yue	
  Li Professor:	
  Tom	
  Klinkowstein
Design	
  /	
  Creative	
  Methodologies
Directed	
  Research Student:	
  Yue	
  Li Professor:	
  Tom	
  Klinkowstein
-­‐Defamiliarization
-­‐Make	
  the	
  ordinary	
  unknown.
Kenya	
  Hara
Kohei	
  SogiuraWithout	
  thought Vivd	
  InformationDefamiliarization
Directed	
  Research Student:	
  Yue	
  Li Professor:	
  Tom	
  Klinkowstein
Toilet Paper,
Shigeru ban
-­‐Design	
  is	
  not	
  of	
  “a	
  thing	
  that	
  are,”	
  
	
  	
  but	
  of	
  “a	
  thing	
  that	
  happen.”
-­‐Design	
  the	
  experience
Kenya	
  Hara
Kohei	
  SogiuraWithout	
  thoughtDefamiliarization Vivd	
  Information
Directed	
  Research Student:	
  Yue	
  Li Professor:	
  Tom	
  Klinkowstein
Without	
  thought
Naoto Fukasawa
-­‐“Without	
  thought”
-­‐Finding	
  hints	
  in	
  subconscious	
  behavior	
  
	
  	
  of	
  people
Vivd	
  InformationDefamiliarization
Directed	
  Research Student:	
  Yue	
  Li Professor:	
  Tom	
  Klinkowstein
CD player,
Naoto Fukasawa
-­‐Pay	
  close	
  attention	
  to	
  details	
  
	
  	
  in	
  daily	
  life
-­‐Product	
  design	
  is	
  to	
  meet	
  the	
  demand	
  
	
  	
  of	
  life,	
  not	
  change	
  it	
  
Naoto Fukasawa
Without	
  thought Vivd	
  InformationDefamiliarization
Directed	
  Research Student:	
  Yue	
  Li Professor:	
  Tom	
  Klinkowstein
-­‐“Make	
  the	
  information	
  vivid,	
  not	
  cool”
-­‐Show	
  the	
  impact	
  of	
  the	
  information,	
  	
  
	
  	
  instead	
  of	
  just	
  the	
  information	
  itself
Kohei	
  Sugiura
Without	
  thought Vivd	
  InformationDefamiliarization
Directed	
  Research Student:	
  Yue	
  Li Professor:	
  Tom	
  Klinkowstein
1970,
Traveling Time Map,
Kohei Sugiura
-­‐	
  Nurture	
  yourself	
  with	
  all	
  
	
  	
  the	
  information,	
  and	
  try	
  to	
  
	
  	
  make	
  them	
  one.
-­‐Look	
  more,	
  feel	
  more,	
  
	
  	
  breathe	
  more.
Without	
  thought Vivd	
  InformationDefamiliarization

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Three methodologies

  • 1. Directed  Research Student:  Yue  Li Professor:  Tom  Klinkowstein Design  /  Creative  Methodologies
  • 2. Directed  Research Student:  Yue  Li Professor:  Tom  Klinkowstein -­‐Defamiliarization -­‐Make  the  ordinary  unknown. Kenya  Hara Kohei  SogiuraWithout  thought Vivd  InformationDefamiliarization
  • 3. Directed  Research Student:  Yue  Li Professor:  Tom  Klinkowstein Toilet Paper, Shigeru ban -­‐Design  is  not  of  “a  thing  that  are,”      but  of  “a  thing  that  happen.” -­‐Design  the  experience Kenya  Hara Kohei  SogiuraWithout  thoughtDefamiliarization Vivd  Information
  • 4. Directed  Research Student:  Yue  Li Professor:  Tom  Klinkowstein Without  thought Naoto Fukasawa -­‐“Without  thought” -­‐Finding  hints  in  subconscious  behavior      of  people Vivd  InformationDefamiliarization
  • 5. Directed  Research Student:  Yue  Li Professor:  Tom  Klinkowstein CD player, Naoto Fukasawa -­‐Pay  close  attention  to  details      in  daily  life -­‐Product  design  is  to  meet  the  demand      of  life,  not  change  it   Naoto Fukasawa Without  thought Vivd  InformationDefamiliarization
  • 6. Directed  Research Student:  Yue  Li Professor:  Tom  Klinkowstein -­‐“Make  the  information  vivid,  not  cool” -­‐Show  the  impact  of  the  information,        instead  of  just  the  information  itself Kohei  Sugiura Without  thought Vivd  InformationDefamiliarization
  • 7. Directed  Research Student:  Yue  Li Professor:  Tom  Klinkowstein 1970, Traveling Time Map, Kohei Sugiura -­‐  Nurture  yourself  with  all      the  information,  and  try  to      make  them  one. -­‐Look  more,  feel  more,      breathe  more. Without  thought Vivd  InformationDefamiliarization